Pennington Celebrates Overlooked Plant Moms for Mother’s Day in Humorous Spot
But Pennington , a leading lawn and garden brand in the Central Garden & Pet Company portfolio, is hoping to bring an underappreciated type of mother into the spotlight: Plant Moms.
- But Pennington , a leading lawn and garden brand in the Central Garden & Pet Company portfolio, is hoping to bring an underappreciated type of mother into the spotlight: Plant Moms.
- In addition to the audio spot, the brand created a series of humorous e-cards for fans to share with the plant moms in their lives to give them the appreciation they’d never hear from their leafy babies.
- “Plant moms do a lot of work that gets taken for granted to keep their lawns and gardens happy and healthy.
- Their plants obviously can’t thank them, so we wanted to instead,” says Dan Hoeller, VP of Marketing at Central Garden & Pet.