Siriano

BOMBAY SAPPHIRE® AND CHRISTIAN SIRIANO UNVEIL A FIRST OF ITS KIND COCKTAIL ATTIRE INSPIRED BY CLASSIC GIN DRINKS

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木曜日, 12月 7, 2023

HAMILTON, Bermuda, Dec. 7, 2023 /PRNewswire/ -- BOMBAY SAPPHIRE® is thrilled to announce the continuation of its partnership with renowned fashion designer Christian Siriano for the launch of its cocktail-inspired capsule collection. Literally and figuratively embodying holiday cocktail party attire, this curated ensemble builds on the success of Siriano's Bombay Sapphire French 75-inspired haute couture gown showcased at his 15th-anniversary show at New York Fashion Week this past September.

Key Points: 
  • As part of BOMBAY SAPPHIRE's Saw This, Made This campaign, the collection showcases how visual inspiration can be transformed into tangible, one-of-a-kind creations.
  • Bombay Sapphire & Tonic Blouse: A shimmering blouse with pearl-white buttons down the front, capturing the effervescence of the Bombay Gin & Tonic – a holiday classic form that can be tailored according to the occasion.
  • Through innovative design and inspired silhouettes, Siriano seamlessly translates the allure of BOMBAY SAPPHIRE cocktails into the realm of high fashion."
  • This collaboration with BOMBAY SAPPHIRE allowed me to weave the narratives of iconic gin cocktails into the very fabric of style.

BOMBAY SAPPHIRE® AND CHRISTIAN SIRIANO LAUNCH A FIRST-OF-ITS-KIND COCKTAIL COUTURE COLLECTION FOR THE NEXT EVOLUTION OF THE BRAND'S 'SAW THIS, MADE THIS' CREATIVE CAMPAIGN

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月曜日, 9月 11, 2023

HAMILTON, Bermuda, Sept. 11, 2023 /PRNewswire/ -- BOMBAY SAPPHIRE® announces the continuation of the brand's 'Saw This, Made This' campaign by partnering with legendary fashion designer and creative visionary Christian Siriano to create a cocktail couture collection. Renowned for his boundary-pushing designs and inclusive approach to fashion, Siriano took inspiration from iconic BOMBAY SAPPHIRE gin cocktails to create a French 75-inspired haute couture gown, which took center stage at the brand's Spring/Summer 2024 NYFW show Friday at The Pierre Hotel in New York City, as well as a gin cocktail attire capsule collection to release in time for the holiday season.

Key Points: 
  • HAMILTON, Bermuda, Sept. 11, 2023 /PRNewswire/ -- BOMBAY SAPPHIRE® announces the continuation of the brand's 'Saw This, Made This' campaign by partnering with legendary fashion designer and creative visionary Christian Siriano to create a cocktail couture collection.
  • Siriano's French 75-inspired gown was designed with flourishes that transmute the celebratory cocktail's zip of bubbles, tang of lemon juice, and bright notes of gin.
  • The perfect gift for fashion and spirits lovers alike, the collection will be available to purchase this autumn on ChristianSiriano.com.
  • Partnering with Bombay Sapphire for the 'Saw This, Made This' campaign has allowed me to design a collection that transforms classic cocktail culture into fashion.

THE GREENIES™ BRAND AND CHRISTIAN SIRIANO COLLABORATE TO UNVEIL HOUNDSTOOTHLESS™

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水曜日, 8月 23, 2023

FRANKLIN, Tenn., Aug. 23, 2023 /PRNewswire/ -- The GREENIES™ brand, proudly part of the Mars family of brands, is partnering with award-winning fashion designer Christian Siriano to create matching trench coats for pet parents and their pups, centered around one of this year's biggest fashion trends: the houndstooth pattern. The brand and Siriano will release a one-of-a-kind spin on the iconic houndstooth pattern – HOUNDSTOOTHLESS™ – that is strategically missing "teeth" in the design to represent the canine dental crisis. According to the American Veterinary Medical Association, 80% of dogs show signs of oral health issues by the age of three.

Key Points: 
  • The brand and Siriano will release a one-of-a-kind spin on the iconic houndstooth pattern – HOUNDSTOOTHLESS™ – that is strategically missing "teeth" in the design to represent the canine dental crisis.
  • According to the American Veterinary Medical Association, 80% of dogs show signs of oral health issues by the age of three.
  • "As a dog dad to Poppy, Topper and Bear, I know how important it is to maintain a healthy dental routine for your pup," said Siriano.
  • "That's why I'm excited to partner with the GREENIES brand, and my dogs love GREENIES dental treats!

Xcel Brands Announces Strategic Licensing Partnership with One Jeanswear Group

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金曜日, 4月 14, 2023

Xcel Brands, Inc. (NASDAQ: XELB), a media and consumer products company with billions of dollars in retail sales through livestream shopping, today announced a strategic licensing partnership with One Jeanswear Group (OJG).

Key Points: 
  • Xcel Brands, Inc. (NASDAQ: XELB), a media and consumer products company with billions of dollars in retail sales through livestream shopping, today announced a strategic licensing partnership with One Jeanswear Group (OJG).
  • The new agreement marks an expansion of Xcel’s partnership with OJG, which also manufactures LOGO by Lori Goldstein apparel products under license from Xcel.
  • “One Jeanswear Group’s unparalleled expertise in apparel makes the company an ideal manufacturing license partner for us,” said Robert W. D’Loren, Chairman and CEO of Xcel Brands.
  • “We also look forward to expanding our licensing partnership with Xcel Brands in the future.”
    Xcel Brands is one of the largest apparel providers within the interactive TV market.

Sherwin-Williams Joins Forces with Christian Siriano for Exclusive Curated Color Collection

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火曜日, 4月 11, 2023

CLEVELAND, April 11, 2023 /PRNewswire/ -- Sherwin-Williams, the global leader in paints and coatings, announced today its collaboration with renowned fashion designer, Christian Siriano. Available starting today, the limited-edition 30-color collection is inspired by his clean, modern and elegant aesthetic.

Key Points: 
  • The limited-edition Christian Siriano x Sherwin-Williams Color Collection contains 30 colors, appealing to both homeowners and designers
    CLEVELAND, April 11, 2023 /PRNewswire/ -- Sherwin-Williams , the global leader in paints and coatings, announced today its collaboration with renowned fashion designer, Christian Siriano.
  • Christian Siriano is most known for being a design icon that stands for all things color, inclusivity and style.
  • The Christian Siriano x Sherwin-Williams® Color Collection exudes an authentically Siriano color story that features bright whites and leans into natural neutrals like charcoals, beiges, terracottas and blues.
  • Consumers can explore the collaboration and create a space they love with the Christian Siriano x Sherwin-Williams® Color Collection featuring an exclusive palette of natural neutrals that make home a shade more fabulous by visiting s-w.com/christiansiriano.

DXV Partners with Christian Siriano to Debut Exclusive Bathroom Essentials During New York Fashion Week Fall-Winter 2023

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木曜日, 2月 9, 2023

PISCATAWAY, N.J., Feb. 9, 2023 /PRNewswire/ -- Luxury kitchen and bathroom brand, DXV, today announced its partnership with iconic American fashion designer, Christian Siriano. Inspired by DXV's Belshire Collection, Siriano designed a limited-edition luxury bathrobe and hand towel set that honors the opulence and glamour of the nostalgic 1920s Golden Era. In celebration of this partnership, Siriano's models will be wearing the bathrobes backstage at his hotly anticipated New York Fashion Week Fall-Winter 2023 (NYFW) show.

Key Points: 
  • PISCATAWAY, N.J., Feb. 9, 2023 /PRNewswire/ -- Luxury kitchen and bathroom brand, DXV , today announced its partnership with iconic American fashion designer, Christian Siriano .
  • In celebration of this partnership, Siriano's models will be wearing the bathrobes backstage at his hotly anticipated New York Fashion Week Fall-Winter 2023 (NYFW) show.
  • Siriano was first introduced to DXV when renovating the primary bathroom of his 279-year-old Easton Connecticut home.
  • We can't wait to showcase this exclusive collection at New York Fashion Week and celebrate the beauty of bridging two design worlds."

RAKUTEN DEBUTS BIG GAME CAMPAIGN "NOT SO CLUELESS" STARRING ALICIA SILVERSTONE AS SHOPPING ICON CHER HOROWITZ

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月曜日, 2月 6, 2023

SAN FRANCISCO, Feb. 6, 2023 /PRNewswire/ -- Rakuten, the leading shopping platform that offers Cash Back and rewards, unveiled its 2023 Big Game campaign, "Not So Clueless," featuring actress Alicia Silverstone reprising the iconic Cher Horowitz role. Bringing one of the most beloved '90s characters back to life, the 30-second spot from Rakuten's campaign will air during the first quarter of the Big Game on Sunday, February 12.

Key Points: 
  • The campaign taps into nostalgia for 1990's pop culture including a reunion between Clueless castmates Silverstone and Elisa Donovan.
  • The Big Game spot opens with Cher and Amber debating whether "fiscally responsible shopping" is an oxymoron.
  • Cher ultimately wins the war of words with debate points highlighting the ease of earning Cash Back when shopping with Rakuten.
  • "As we set out to make our second Super Bowl campaign, we knew we needed a big breakthrough idea that telegraphed shopping.

STEP INTO FALL WITH THE LIMITED-EDITION MOTF X CHRISTIAN SIRIANO COLLECTION

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木曜日, 12月 8, 2022

LOS ANGELES, Dec. 8, 2022 /PRNewswire/ -- Fashion brand MOTF has collaborated with world-renowned fashion designer Christian Siriano to make luxury workwear more accessible through an exclusive, limited-edition collection. The MOTF x CHRISTIAN SIRIANO After Work Collection features timeless but high-end yet affordable hero pieces in a wide range of sizes. The collection consists of iconic pieces with accentuated corset waists, iridescent pinks, asymmetrical pleats, abstract prints and more that will seamlessly transition anyone's upscale office looks into their after work activities.

Key Points: 
  • The MOTF x CHRISTIAN SIRIANO After Work Collection features timeless but high-end yet affordable hero pieces in a wide range of sizes.
  • Together, through the MOTF x CHRISTIAN SIRIANO After Work Collection, Siriano and MOTF have seamlessly made luxury accessible.
  • The MOTF x CHRISTIAN SIRIANO After Work Collection, which has pieces in a wide variety of sizes, consists of a 9-look capsule collection and a co-design collaboration.
  • MOTF is calling on individuals to share their MOTF x CHRISTIAN SIRIANO looks on Instagram by tagging @motf_official and using the hashtag #MOTFxCS.

Xcel Brands Announces Launch of C. Wonder by Christian Siriano

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金曜日, 9月 16, 2022

Xcel Brands, Inc. (NASDAQ: XELB), a media and consumer products company with unparalleled expertise in livestream shopping, today announced the launch of C. Wonder by Christian Siriano.

Key Points: 
  • Xcel Brands, Inc. (NASDAQ: XELB), a media and consumer products company with unparalleled expertise in livestream shopping, today announced the launch of C. Wonder by Christian Siriano.
  • Bringing Christian on board to lead the transformation of C. Wonder by Christian Siriano is another key step in the creation of a live-selling ecosystem that connects our brands directly with consumers, said Robert W. DLoren, Chairman and Chief Executive Officer of Xcel Brands.
  • Ive always loved the C. Wonder brand and Im thrilled to join the team at Xcel Brands to collaborate and share the brand with new audiences, said Mr. Siriano.
  • C. Wonder by Christian Siriano offers amazing products at great prices and promises to transport our customers to a place they have never been.

National CineMedia Unveils “The Noovie Trivia Show” with New Celebrity Talent and Brand Partners

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木曜日, 5月 26, 2022

The inaugural episode of The Noovie Trivia Show is sponsored by Paramount+, including a custom branded movie trivia segment.

Key Points: 
  • The inaugural episode of The Noovie Trivia Show is sponsored by Paramount+, including a custom branded movie trivia segment.
  • A partnership with the show includes brand sponsorship of the editorial episodes and a fully customized content segment that integrates movie trivia and brand values.
  • Brands can also integrate into NCMs exclusive Noovie Trivia app, which engages users for more than 10 minutes per session on average.
  • National CineMedia, Inc. (NASDAQ: NCMI) owns a 47.4% interest in, and is the managing member of, National CineMedia, LLC.