National Olympic Committee of Ukraine

Ben Sherman Introduces Team GB-Inspired Humanz™ NFTs

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Venerdì, Febbraio 4, 2022

LONDON, Feb. 4, 2022 /PRNewswire/ -- Extending the Ben Sherman and Team GB collaboration to outfit the official delegation of Team GB athletes, Ben Sherman re-imagines the iconic line as wearables for the Metaverse. Through a partnership with Tokns Commerce and Humanz, Ben Sherman offers an exclusive opportunity for Team GB fans to own the first custom-designed Humanz NFTs.

Key Points: 
  • LONDON, Feb. 4, 2022 /PRNewswire/ -- Extending the Ben ShermanandTeam GBcollaboration to outfit the official delegation of Team GB athletes, Ben Sherman re-imagines the iconic line as wearables for the Metaverse.Through a partnership with Tokns Commerce and Humanz, Ben Sherman offers an exclusive opportunity for Team GB fans to own the first custom-designed Humanz NFTs.
  • Tim Reid, Senior Vice President, for Ben Sherman, commented, "We are thrilled to extend our support of Team GB beyond the Beijing 2022 Games and into the Metaverse.
  • British Olympic Association Commercial Director Tim Ellertonsaid:"We are veryexcited to partner with Ben Sherman to make creative collectibles available to Team GB fans first.
  • A global lifestyle brand, Ben Sherman and the original Oxford shirt still remain a modern icon; there is simply nothing quite like an original Ben Sherman shirt.