British Olympic Association

Former UK Minister for Sport Sir Hugh Robertson joins Genius Sports’ Business Advisory Council

Retrieved on: 
Martedì, Maggio 31, 2022

In his role, Sir Hugh will bring his wealth of experience and expertise to the companys newly formed Business Advisory Council to help identify strategic development opportunities.

Key Points: 
  • In his role, Sir Hugh will bring his wealth of experience and expertise to the companys newly formed Business Advisory Council to help identify strategic development opportunities.
  • Following 10 years in the Household Cavalry, Sir Hugh worked with Schroders before becoming the MP for Faversham and Mid Kent in 2001.
  • Mark Locke, CEO of Genius Sports, said: We are thrilled with the appointment of Sir Hugh.
  • Sir Hughs unique expertise and experience will be invaluable to positioning Genius as the global leader in sports data and technology.

Ben Sherman Introduces Team GB-Inspired Humanz™ NFTs

Retrieved on: 
Venerdì, Febbraio 4, 2022

LONDON, Feb. 4, 2022 /PRNewswire/ -- Extending the Ben Sherman and Team GB collaboration to outfit the official delegation of Team GB athletes, Ben Sherman re-imagines the iconic line as wearables for the Metaverse. Through a partnership with Tokns Commerce and Humanz, Ben Sherman offers an exclusive opportunity for Team GB fans to own the first custom-designed Humanz NFTs.

Key Points: 
  • LONDON, Feb. 4, 2022 /PRNewswire/ -- Extending the Ben ShermanandTeam GBcollaboration to outfit the official delegation of Team GB athletes, Ben Sherman re-imagines the iconic line as wearables for the Metaverse.Through a partnership with Tokns Commerce and Humanz, Ben Sherman offers an exclusive opportunity for Team GB fans to own the first custom-designed Humanz NFTs.
  • Tim Reid, Senior Vice President, for Ben Sherman, commented, "We are thrilled to extend our support of Team GB beyond the Beijing 2022 Games and into the Metaverse.
  • British Olympic Association Commercial Director Tim Ellertonsaid:"We are veryexcited to partner with Ben Sherman to make creative collectibles available to Team GB fans first.
  • A global lifestyle brand, Ben Sherman and the original Oxford shirt still remain a modern icon; there is simply nothing quite like an original Ben Sherman shirt.

Team GB Launches Gold Lion Club for fans in the Metaverse - Offers New NFTs and Gold Lion Tokns™ that unlock exclusive experiences

Retrieved on: 
Giovedì, Febbraio 3, 2022

LONDON, Feb. 3, 2022 /PRNewswire/ -- As the sporting world turns their eyes to Beijing 2022, Team GB and Tokns are proud to reveal another innovative, blockchain-based fan engagement programme. Team GB was the first-ever Olympic team to launch an official non-fungible token (NFT) collection in the run-up to the Tokyo Games last summer, and now extends that programme to include a limited amount of 'fan tokens' that unlock access to the Gold Lion Club community, fun features, and exclusive experiences which will be the envy of all fans. New benefits and experiences will be offered throughout 2022, exclusively available to holders of Gold Lion Tokns, including access to signed merchandise, athlete experiences, and eventually an immersive clubhouse in the Metaverse.  

Key Points: 
  • LONDON, Feb. 3, 2022 /PRNewswire/ -- As the sporting world turns their eyes to Beijing 2022, Team GB and Tokns are proud to reveal another innovative, blockchain-based fan engagement programme.
  • First-ever Olympic team to create NFTs, now first to create a fan token with unique utilities throughout 2022", says Jamie Tedford, CEO of Tokns.
  • "We are proud to be the Official Supplier and Licensee of Team GB NFTs, and are excited to see fans unlock rare experiences, official merchandise and other owner benefits with their Gold Lion Tokn."
  • Engaging people throughout the United Kingdom to pursue their very own goals and dreams through the Olympic Values and the example of Team GB Olympians.

Team GB Launches Gold Lion Club for fans in the Metaverse - Offers New NFTs and Gold Lion Tokns™ that unlock exclusive experiences

Retrieved on: 
Giovedì, Febbraio 3, 2022

The gold lion tokn is just one of the many exciting concepts in the pipeline."

Key Points: 
  • The gold lion tokn is just one of the many exciting concepts in the pipeline."
  • First-ever Olympic team to create NFTs, now first to create a fan token with unique utilities throughout 2022", says Jamie Tedford, CEO of Tokns.
  • "We are proud to be the Official Supplier and Licensee of Team GB NFTs, and are excited to see fans unlock rare experiences, official merchandise and other owner benefits with their Gold Lion Tokn."
  • Engaging people throughout the United Kingdom to pursue their very own goals and dreams through the Olympic Values and the example of Team GB Olympians.

Ben Sherman and Team GB Reveal Official Ceremony Wear for Beijing 2022 Olympic Winter Games

Retrieved on: 
Giovedì, Dicembre 9, 2021

LONDON, Dec. 9, 2021 /PRNewswire/ -- Ben Sherman and Team GB proudly collaborate for the second time this year to outfit the official delegation of Team GB athletes attending the Opening and Closing Ceremony at the Beijing 2022 Olympic Winter Games.

Key Points: 
  • LONDON, Dec. 9, 2021 /PRNewswire/ -- Ben Sherman and Team GB proudly collaborate for the second time this year to outfit the official delegation of Team GB athletes attending the Opening and Closing Ceremony at the Beijing 2022 Olympic Winter Games.
  • The athletes wear the Winter Opening and Closing Ceremony look, which will retail as a limited-edition Ben Sherman x Team GB collection available to purchase online from Ben Sherman and Team GB websites December 9, 2021.
  • The Beijing 2022 Olympic Winter Games Opening Ceremony will occur on February 4 2022, with the Closing Ceremony on February 20, 2022.
  • The Team GB x Ben Sherman retail capsule collection is available on the Ben Sherman and Team GB website.

Counting down to Beijing 2022: Lighting up hope for a shared future

Retrieved on: 
Venerdì, Ottobre 29, 2021

Just over there, young freestyle skier Gu Ailing will be competing in the big air event in her first Winter Olympics.

Key Points: 
  • Just over there, young freestyle skier Gu Ailing will be competing in the big air event in her first Winter Olympics.
  • Polish ski jumper Kamil Stoch, also an Olympic champion at the Sochi and Pyeongchang Winter Games, said he can't wait for Beijing 2022, which will be his fifth Games.
  • As winter falls, the world needs dreams and passion to help ignite hope and light up the way forward.
  • In February, let's meet at the 2022 Beijing Winter Olympic Games, "Together for a Shared Future."