The University of Melbourne Collaborates with Cognizant to boost student engagement
TEANECK, N.J., Dec. 4, 2023 /PRNewswire/ -- Cognizant (NASDAQ: CTSH) today announced that it was selected by The University of Melbourne (UoM or the University), a leading international university with a tradition of excellence in teaching and research, to help implement the Tealium Customer Data Platform (CDP). The University of Melbourne is consistently ranked among the world's top universities.
- The University of Melbourne is consistently ranked among the world's top universities.
- The University of Melbourne awarded Cognizant the brief to support the creation of data-led and personalised experiences for students, staff and alumni as it looks to enhance meaningful constituent engagement.
- Speaking to the collaboration, Kristen Anderson, Director at Cognizant leading marketing modernisation, highlighted the company's enthusiasm in working with The University of Melbourne.
- And, through the implementation of Tealium CDP, we look forward to helping UoM improve engagement with students, alumni, and community."