2011 Cricket World Cup

HANG MEDIA PARTNERSHIP WITH TOYOTA TARGETS NICHE SEGMENTS, GENERATES WIDE AUDIENCE

Retrieved on: 
Mardi, novembre 7, 2023

NEW YORK, Nov. 7, 2023 /PRNewswire/ -- Toyota and HANG, the leading direct-to-consumer fan platform, are deploying innovative media approaches this sports season that are driving audience levels higher than television, with deeper data insights and engagement. To introduce its first-ever Grand Highlander SUV to targeted Black and Indian expat consumers, Toyota and its agencies, Burrell and InterTrend, have leveraged HANG's unique second-screen experiences to power deep engagement across more than 1 million views during the Toyota HBCU NY Classic football game in September, and October's India-Pakistan Cricket World Cup match. They will be teaming up again for the Cricket World Cup Finals on November 19.

Key Points: 
  • They will be teaming up again for the Cricket World Cup Finals on November 19.
  • "Toyota and HANG are a natural fit," said William Moore, VP/Media Director with Burrell Communications Group.
  • "HANG watch parties create a comfortable space for the whole family to enjoy an amazing experience – just like the first-ever Grand Highlander does.
  • So we've been delighted to partner with Toyota to help spread the love."

This Athlete Is Saying No To Trolls

Retrieved on: 
Vendredi, octobre 13, 2023

SAN FRANCISCO, Oct. 12, 2023 /PRNewswire/ -- "For as long as I can remember, I have avoided social media because of its toxicity. It's a known problem for athletes to be trolled online," said Robin Singh, famed Indian cricketer and coach. "I worry not just about my athletes, but athletes and fans everywhere."

Key Points: 
  • It's a known problem for athletes to be trolled online," said Robin Singh, famed Indian cricketer and coach.
  • "Imagine if athletes, fans and the whole cricketing community could connect globally without being subject to abuse online.
  • It's up to us to make this a reality, which is why I've joined Wildr, the world's first zero-toxicity social media app."
  • "Robin's presence on Wildr and his clear cut stance against toxicity strengthens our resolve to redefine social media," signed off Drolia.

Introducing Airscreen: Creating a New Experience for Watching Videos on Your Computer

Retrieved on: 
Mercredi, octobre 4, 2023

(Photo: Business Wire)

Key Points: 
  • (Photo: Business Wire)
    With Airscreen, people can seamlessly immerse themselves in full-screen video content while maintaining productivity.
  • This Mobeus innovation empowers individuals to "see through" the screen of their Mac or Windows computer, providing dynamic control over their attention.
  • Whether focusing primarily on work while video subtly plays in the background or immersing themselves entirely in the content, Airscreen offers complete control over the viewing experience.
  • This revolutionary product delivers unparalleled immersion in sports, wellness, education, security, web conferencing, and favorite TV shows and movies.

"Want to strike a truly ambitious trade deal that benefits both nations," says British PM Rishi Sunak at India Global Forum Reception

Retrieved on: 
Vendredi, juin 30, 2023

Paying tribute to the bonds between the UK and India, Sunak added, "Of course, we want to do more.

Key Points: 
  • Paying tribute to the bonds between the UK and India, Sunak added, "Of course, we want to do more.
  • And we want to strike a truly ambitious trade deal that benefits both our nations, bringing tremendous opportunities to businesses and consumers, both in India and here at home."
  • Rishi Sunak interacted with business leaders and celebrities, including boxing champion Mary Kom, musicians Shankar Mahadevan and Zakir Hussain, Bollywood stars Sonam Kapoor and Vivek Oberoi.
  • UK-India Week 2023, described as a highly anticipated fixture in the bilateral calendar by Prime Minister Rishi Sunak, runs until 30 June 2023.