Hiddenfjord, Atlantic Salmon Farmer, Celebrates Dramatic Reduction in Carbon Emissions on Anniversary of Sustainability Commitment
SØRVÁGUR, Faroe Islands, Oct. 11, 2021 /PRNewswire/ -- In celebration of the one-year anniversary of its commitment to shrinking its carbon footprint, Hiddenfjord, a family-run Faroese fish farming company providing fresh salmon to North America and Europe, is sharing independent research that verifies they have nearly eliminated their transportation-related CO2 emissions.
- "We believe that salmon are meant to swim, not to fly," said CEO Atli Gregersen on the company's noteworthy initiative to reduce CO2 emissions.
- "More importantly, we believe we have a responsibility, not just to deliver the best possible salmon but to do so in the most sustainable way."
- While salmon farming has a much lower environmental impact than many of the most popular animal proteins, a large segment of farmed salmon is exported by air.
- Hiddenfjord's air freight elimination and use of exposed locations to farm salmon stand as examples of the company's focus on sustainability.