MRC

MODERN RESTAURANT CONCEPTS ANNOUNCES APPOINTMENT OF PRASHANT BUDHALE AS CHIEF TECHNOLOGY OFFICER

Retrieved on: 
Lundi, juillet 31, 2023

SAN DIEGO, July 31, 2023 /PRNewswire/ -- Modern Restaurant Concepts ("MRC"), a leading fast-casual restaurant platform comprised of the QDOBA and Modern Market Eatery brands, announced that Prashant Budhale has joined the company as Chief Technology Officer. Budhale brings more than 28 years of experience in technology leadership to MRC, and as CTO, will lead all technology across MRC brands. 

Key Points: 
  • SAN DIEGO, July 31, 2023 /PRNewswire/ -- Modern Restaurant Concepts ("MRC"), a leading fast-casual restaurant platform comprised of the QDOBA and Modern Market Eatery brands, announced that Prashant Budhale has joined the company as Chief Technology Officer.
  • Budhale brings more than 28 years of experience in technology leadership to MRC, and as CTO, will lead all technology across MRC brands.
  • "We are excited for Prashant to join the MRC team," said John Cywinski, CEO of Modern Restaurant Concepts.
  • Prior to joining Modern Restaurant Concepts, Budhale served as Head of Technology for SONIC Drive-In, part of the Inspire Brands portfolio.

DoubleVerify Expands Media Quality Authentication to YouTube Shorts & Other Formats

Retrieved on: 
Jeudi, juillet 27, 2023

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, announced an expansion of its quality solutions with Google’s Ads Data Hub for Measurement Partners, enabling media measurement and helping maximize advertiser performance on YouTube Shorts, Masthead and In-feed Video formats.

Key Points: 
  • DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, announced an expansion of its quality solutions with Google’s Ads Data Hub for Measurement Partners, enabling media measurement and helping maximize advertiser performance on YouTube Shorts, Masthead and In-feed Video formats.
  • YouTube launched Shorts as a new way for people and businesses to create entertaining, short-form videos using only their mobile phones.
  • Shorts ads provide brands with an immersive, built-for-mobile opportunity to reach high-intent audiences against content aligned with their interests.
  • “We are excited to expand our solution to include viewability and fraud coverage on YouTube Shorts – giving global brands greater clarity and confidence in their investments,” said Mark Zagorski, CEO, DoubleVerify.

Hivestack releases Nielsen-backed programmatic digital out of home (DOOH) impression measurement solution, driving increased quality of inventory data for emerging markets across APAC

Retrieved on: 
Jeudi, juillet 27, 2023

With increasing demand for standardization of measurement and the need for a unified methodology in many emerging markets, Hivestack's impression multiplier methodology provides a turnkey, trusted solution for media owners across APAC.

Key Points: 
  • With increasing demand for standardization of measurement and the need for a unified methodology in many emerging markets, Hivestack's impression multiplier methodology provides a turnkey, trusted solution for media owners across APAC.
  • Furthermore, this provides advertisers, and the wider industry with credible, high-quality impression data and a consistent framework to better inform decisioning and measure the impact of DOOH.
  • Hivestack will continue to work with existing global MRC accredited trade organizations that provide industry measurement for most mature markets.
  • The solution will be available across select APAC markets in H2 2023.

ClearSale Executive Vice President Appointed to Merchant Risk Council Regional Advisory Board

Retrieved on: 
Mercredi, juillet 26, 2023

Global business intelligence and risk prevention provider, ClearSale ( www.clear.sale ), has announced the appointment of Executive Vice President Rafael Lourenco to the inaugural LATAM Regional Advisory Board of the Merchant Risk Council ( merchantriskcouncil.org ).

Key Points: 
  • Global business intelligence and risk prevention provider, ClearSale ( www.clear.sale ), has announced the appointment of Executive Vice President Rafael Lourenco to the inaugural LATAM Regional Advisory Board of the Merchant Risk Council ( merchantriskcouncil.org ).
  • View the full release here: https://www.businesswire.com/news/home/20230726755825/en/
    Rafael Lourenco, EVP at ClearSale & MRC LATAM Regional Advisory Board Member (Photo: Business Wire)
    Bringing together global merchants, solutions providers, and law enforcement agencies, the Merchant Risk Council (MRC) strives to share current and emerging ecommerce fraud prevention strategies with a global audience of professionals.
  • The LATAM regional board’s addition this July comes as 27 new board members were seated across the global and regional boards.
  • “I’m supremely honored to be seated on the MRC’s first Latin American Regional Advisory Board,” said Rafael.

IAB Embraces the Complexity of Commerce and Retail Media; Launches New Event: IAB Connected Commerce Summit: Retail Reimagined

Retrieved on: 
Mercredi, juillet 26, 2023

NEW YORK, July 26, 2023 /PRNewswire/ -- In response to the evolving consumer shopping habits and the increasing convergence of online and offline retail, IAB has introduced the IAB Connected Commerce Summit: Retail Reimagined. This inaugural event, taking place on September 13, gathers retailers, marketers, and solution providers in-person in New York City to address the challenges and opportunities presented by connected commerce and retail media.

Key Points: 
  • NEW YORK, July 26, 2023 /PRNewswire/ -- In response to the evolving consumer shopping habits and the increasing convergence of online and offline retail, IAB has introduced the IAB Connected Commerce Summit: Retail Reimagined .
  • "No one could have predicted how quickly the commerce experience has changed on all sides of the equation.
  • Consumers, retailers, and the extended digital ecosystem are rapidly evolving to meet this new marketplace dynamic," said David Cohen, CEO, IAB.
  • The IAB Connected Commerce Summit will explore four key themes: data and measurement, new content experiences, the rise of retail media networks, and innovation and technology in commerce.

The Merchant Risk Council Appoints Forter Leaders to its Advisory Boards in APAC and Europe

Retrieved on: 
Jeudi, juillet 20, 2023

NEW YORK, July 20, 2023 /PRNewswire/ -- Forter , the Trust Platform for digital commerce, today announced Dany Naigeboren, head of risk and analytics in APAC, and Galit Shani-Michel, vice president of payments, have been appointed to the Merchant Risk Council's (MRC) Regional Advisory Boards in APAC and Europe, respectively.

Key Points: 
  • NEW YORK, July 20, 2023 /PRNewswire/ -- Forter , the Trust Platform for digital commerce, today announced Dany Naigeboren, head of risk and analytics in APAC, and Galit Shani-Michel, vice president of payments, have been appointed to the Merchant Risk Council's (MRC) Regional Advisory Boards in APAC and Europe, respectively.
  • In addition to Forter, new board members represent international brands, including Adidas, Netflix, Mastercard, Sony, Stripe, Spotify and Lenovo.
  • As Forter's head of risk and analytics for APAC, Naigeboren leads the region's fraud and risk strategy across a diverse portfolio of merchants, payment methods and product offerings.
  • "I'm excited and thankful to continue that work as part of MRC's Regional Advisory Board in Europe."

MRC Global Publishes 2023 Environmental, Social Responsibility & Corporate Governance Report

Retrieved on: 
Mercredi, juillet 12, 2023

HOUSTON, July 12, 2023 (GLOBE NEWSWIRE) -- MRC Global Inc. (NYSE: MRC), the leading global distributor of pipe, valves, fittings and infrastructure products and services to diversified energy, industrial and gas utilities end-markets, published its 2023 Environmental, Social Responsibility & Corporate Governance Report (“ESG Report”) on www.mrcglobal.com .

Key Points: 
  • HOUSTON, July 12, 2023 (GLOBE NEWSWIRE) -- MRC Global Inc. (NYSE: MRC), the leading global distributor of pipe, valves, fittings and infrastructure products and services to diversified energy, industrial and gas utilities end-markets, published its 2023 Environmental, Social Responsibility & Corporate Governance Report (“ESG Report”) on www.mrcglobal.com .
  • The 2023 ESG Report describes MRC Global’s strategic efforts to:
    “Aligning our emissions reporting with the Greenhouse Gas Protocol (“GHG Protocol”) and disclosing our alignment with the Task Force on Climate-Related Disclosure (“TCFD”) are milestone accomplishments for our company.
  • We are committed to operating sustainably, ethically, and efficiently and our 2023 ESG Report outlines how we are doing this,” stated Rob Saltiel, President & CEO.
  • Highlights of the 2023 ESG Report include:
    Establishing a new position on the Executive Leadership Team, Senior Vice President - Sustainability
    Developing first full GHG inventory and inventory management plan, consistent with GHG Protocol, for Scope 1 & 2 emissions
    The full report is available online at www.mrcglobal.com under ESG.

DoubleVerify Extends Media Quality Authentication to Meta Reels

Retrieved on: 
Jeudi, juin 22, 2023

DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced an expansion of its quality solutions with Meta to enable media measurement and help maximize advertiser performance on Facebook and Instagram Reels.

Key Points: 
  • DoubleVerify (“DV”) (NYSE: DV), a leading software platform for digital media measurement, data and analytics, today announced an expansion of its quality solutions with Meta to enable media measurement and help maximize advertiser performance on Facebook and Instagram Reels.
  • This release will leverage DV’s technology to help advertisers on Meta Reels ensure their video ads are viewable, by a human being and are safe from Fraud/Invalid Traffic (“IVT”).
  • We can now provide media authentication, and help maximize campaign impact and performance for our mutual advertisers.”
    With DV’s quality verification technology, advertisers leveraging Reels ads will benefit from:
    Fraud Measurement: For advertising to perform, it must be seen by a real human being.
  • Viewability Authentication: DV provides comprehensive viewability measurement, offering clarity into whether an ad has the opportunity to be seen, shedding light on its impact.

European Fraud Study: IVT Rates Held Under 1% For Half a Decade in European Channels with Tough Anti-Fraud Standards

Retrieved on: 
Mercredi, juin 21, 2023

WASHINGTON and LONDON, June 21, 2023 /PRNewswire/ -- According to the 2023 TAG European Fraud Benchmark study, invalid traffic (IVT) rates in Europe have been held under the industry's accepted benchmark of 1% for five consecutive years in TAG Certified Channels (TCC), where multiple participants have adopted TAG's rigorous anti-fraud standards. The study found the invalid traffic (IVT) rate in TCCs in Europe was 0.68% last year, and it remained in a tight range of 0.53% to 0.69% across all five years of the study.

Key Points: 
  • "This year's study demonstrated the success of TAG's efforts in the CTV space, as IVT rates were dramatically lower in TAG Certified Channels where multiple participants had adopted TAG's high standards than in Non-Certified Channels.
  • European advertisers are increasingly interested in global certifications that provide validation of low IVT rates.
  • "This shift is becoming increasingly evident as companies take a proactive stance not only against fraud but around other ad-related issues."
  • Upon receipt, all data was aggregated within a secure database in order to create the proper reporting.

Maritime Rowing Club Wins Gold In The Men's Youth 4x And Under 15 Coxed Quad At The 2023 USRowing Youth National Championships

Retrieved on: 
Mardi, juin 20, 2023

SARASOTA, Fla., June 20, 2023 /PRNewswire-PRWeb/ -- The Maritime Rowing Club won a National Championship in the Men's Youth 4x on Sunday, June 11th at the 28th USRowing Youth National Championship in Sarasota, Florida. The club also came away with a National Championship in the Men's Under 15 Coxed Quad and a bronze medal in the Women's Under 16 Coxed Quad. These wins mark the 20th national championship won by the club in its 27-year history and the 10th win in the men's quad event.

Key Points: 
  • The Maritime Rowing Club won a National Championship in the Men's Youth 4x on Sunday, June 11th at the 28th USRowing Youth National Championship in Sarasota, Florida.
  • The club also came away with a National Championship in the Men's Under 15 Coxed Quad and a bronze medal in the Women's Under 16 Coxed Quad.
  • SARASOTA, Fla., June 20, 2023 /PRNewswire-PRWeb/ -- The Maritime Rowing Club won a National Championship in the Men's Youth 4x on Sunday, June 11th at the 28th USRowing Youth National Championship in Sarasota, Florida.
  • The club also came away with a National Championship in the Men's Under 15 Coxed Quad and a bronze medal in the Women's Under 16 Coxed Quad.