Customer Satisfaction With Airlines Reaches All-Time High, as Travel Industry Rebounds to Prepandemic Levels, ACSI Data Show
If last year’s industrywide customer satisfaction improvement pointed to the travel industry returning to normal, then this year’s marks confirm it: Travel is back!
- If last year’s industrywide customer satisfaction improvement pointed to the travel industry returning to normal, then this year’s marks confirm it: Travel is back!
- Satisfaction across airlines, lodging, car rentals, and online travel agencies climbs again, returning to prepandemic levels, according to the American Customer Satisfaction Index (ACSI®) Travel Study 2023-2024 .
- The airline industry stands out, hitting an all-time customer satisfaction high of 77 after a second straight 1% year-over year improvement.
- New to ACSI measurement in 2024, the rideshare industry debuts with two major competitors, Lyft and Uber, deadlocked with customer satisfaction scores of 76.