Marketo

Census is Now Available on Google Cloud Marketplace

Retrieved on: 
Mercredi, avril 24, 2024

Google Cloud customers can leverage Census to sync their cloud data warehouse insights to 200+ business applications like Google Ads, Google Analytics, Salesforce, Braze, Marketo, and more.

Key Points: 
  • Google Cloud customers can leverage Census to sync their cloud data warehouse insights to 200+ business applications like Google Ads, Google Analytics, Salesforce, Braze, Marketo, and more.
  • Now, prospective users can easily search and purchase Census on Google Marketplace, and existing Google Cloud Marketplace customers can use their unused Google Cloud committed spend to purchase Census.
  • "This announcement illustrates our deep commitment to Google Cloud and expands on our work within the Google Cloud ecosystem as we build on our momentum as a Google Cloud Ready Partner across AlloyDB, CloudSQL, and BigQuery ," said Boris Jabes, CEO and Co-Founder at Census.
  • “Bringing Census to Google Cloud Marketplace will help customers quickly deploy, manage, and grow the data activation and reverse ETL platform on Google Cloud's trusted, global infrastructure,” said Dai Vu, Managing Director, Marketplace & ISV GTM Programs at Google Cloud.

SundaySky Powers Personalized Video for Account-Based Marketing on LinkedIn

Retrieved on: 
Mardi, avril 23, 2024

“SundaySky helps marketers drive more tailored, effective video content for any target account – from the high-value, strategic accounts to the hundreds or thousands of account targets in an ABM campaign.”

Key Points: 
  • “SundaySky helps marketers drive more tailored, effective video content for any target account – from the high-value, strategic accounts to the hundreds or thousands of account targets in an ABM campaign.”
    Video on LinkedIn drives 40% higher engagement than any other format, but creating video for LinkedIn campaigns is a top challenge for LinkedIn marketers.
  • SundaySky powers simple, fast video creation to deliver high-quality, on-brand, highly relevant video experiences powered by generative AI Copilot to facilitate faster and easier video planning and creation for users without video expertise.
  • SundaySky’s customers already see the value in bringing scalable, personalized video to their LinkedIn campaigns.
  • Discover how SundaySky powers its own ABM strategy with personalized video.

ActiveState Appoints Steven Ruggieri as Chief Revenue Officer and Moris Chen as Vice President of Customer Success

Retrieved on: 
Mercredi, avril 10, 2024

VANCOUVER, BC, April 10, 2024 /PRNewswire/ -- ActiveState, a leader in preventing software supply chain attacks, announced today that it has named Steven Ruggieri as Chief Revenue Officer and Moris Chen as Vice President of Customer Success. Each brings more than a decade of experience building and scaling high performing, mission-driven organizations. They will both report to Stephen Baker, Chief Executive Officer at ActiveState.

Key Points: 
  • VANCOUVER, BC, April 10, 2024 /PRNewswire/ -- ActiveState, a leader in preventing software supply chain attacks, announced today that it has named Steven Ruggieri as Chief Revenue Officer and Moris Chen as Vice President of Customer Success.
  • Chen brings to ActiveState more than 10 years of experience in building and leading customer success and professional services teams.
  • Most recently Motis was the Vice President of Customer Success & Business Development at Treadly, where he was responsible for developing and leading a world-class customer success and business development organization.
  • The addition of our new Chief Revenue Officer and Vice President of Customer Success marks a significant step forward in ActiveState's commitment to innovation and customer-centric growth.

Stensul Supercharges Adobe GenStudio, Empowering Businesses to Scale Content Creation Velocity

Retrieved on: 
Mardi, mars 26, 2024

NEW YORK and LAS VEGAS, March 26, 2024 /PRNewswire/ -- Stensul, the Marketing Creation Platform™, is highlighting the synergy between its solution and Adobe GenStudio at Adobe Summit 2024. For businesses seeking to optimize creative production workflows, combining these two solutions accelerates and simplifies the content supply chain.

Key Points: 
  • The tight integration and alignment between Stensul and Adobe GenStudio unlocks a multitude of benefits for businesses, including:
    Increased efficiency to eliminate wasted time in every step of the content supply chain.
  • "Stensul provides significant additional benefits to businesses that will use Adobe GenStudio," said Noah Dinkin, Stensul's Founder and CEO.
  • The Stensul Marketing Creation Platform has increased performance while reducing email and landing page creation time by as much as 10x for organizations using Adobe products in their content supply chain.
  • These include Adobe Workfront, Adobe Analytics, Adobe Campaign Classic, Adobe Experience Manager Assets, Adobe Journey Optimizer, and Adobe Marketo Engage.

Contentstack Appoints Former Adobe Executive Gurdeep Dhillon as Chief Marketing Officer

Retrieved on: 
Mardi, mars 26, 2024

AUSTIN, Texas, March 26, 2024 /PRNewswire/ -- Contentstack, the leading Composable Digital Experience Platform (DXP) provider, today announced Gurdeep Dhillon as its new Chief Marketing Officer. Based in Sunnyvale, California, Dhillon brings almost 20 years of enterprise software experience and Global Marketing leadership responsibility at industry giants SAP, Marketo, and Adobe. Most recently, he helped lead Zuora into the next phase of the "Subscription Economy."

Key Points: 
  • AUSTIN, Texas, March 26, 2024 /PRNewswire/ -- Contentstack , the leading Composable Digital Experience Platform (DXP) provider, today announced Gurdeep Dhillon as its new Chief Marketing Officer.
  • Based in Sunnyvale, California, Dhillon brings almost 20 years of enterprise software experience and Global Marketing leadership responsibility at industry giants SAP, Marketo, and Adobe.
  • Contentstack has the vision, product, and commitment to no-fail customer care that these brands can count on to deliver exceptional digital experiences," said Dhillon.
  • Gurdeep is the right executive to help them get there," said Teddie Wardi, managing director at Insight Partners, a Contentstack investor.

Brightcove Announces Financial Results for Fourth Quarter and Fiscal Year 2023

Retrieved on: 
Jeudi, février 22, 2024

Brightcove Inc. (Nasdaq: BCOV), the world’s most trusted streaming technology company, today announced financial results for the fourth quarter and fiscal year ended December 31, 2023.

Key Points: 
  • Brightcove Inc. (Nasdaq: BCOV), the world’s most trusted streaming technology company, today announced financial results for the fourth quarter and fiscal year ended December 31, 2023.
  • Loss from operations was $2.3 million for the fourth quarter of 2023, compared to loss from operations of $6.0 million for the fourth quarter of 2022.
  • Net loss was $2.5 million, or a loss of $0.06 per diluted share, for the fourth quarter of 2023.
  • Cash flow provided by operations was $4.2 million for the fourth quarter of 2023, compared to cash flow provided by operations of $5.7 million for the fourth quarter of 2022.

SheerID Expands Identity Verification Platform with Marketing Hub and DataConnectors to 400+ Martech Solutions

Retrieved on: 
Jeudi, février 22, 2024

Marketing Hub provides brands with a curated marketplace of data-driven marketing products, agency services and earned media solutions to drive awareness and accurately engage highly valued communities.

Key Points: 
  • Marketing Hub provides brands with a curated marketplace of data-driven marketing products, agency services and earned media solutions to drive awareness and accurately engage highly valued communities.
  • DataConnectors take the first-party data provided by consumers and verified by SheerID, and streams it into more than 400 martech solutions such as a brand’s BI, CRM and CDP systems for personalized marketing.
  • We are thrilled to offer compelling custom marketing packages designed to pair expertly with SheerID's verification platform and boost brands’ campaigns authentically and with measurable results."
  • “Incomplete solutions, data silos, and cookie deprecation have severely impacted marketers' abilities to build trusted, tight-knit relationships with their customers,” said Jake Weatherly, CEO of SheerID.

Boomi Celebrates Being Positioned Highest for Ability to Execute in the Gartner® Magic Quadrant™ for Integration Platform as a Service

Retrieved on: 
Jeudi, février 22, 2024

Boomi TM, the intelligent integration and automation leader, today announced that Gartner has positioned Boomi as a Leader and placed the company highest for Ability to Execute in its Magic Quadrant for Integration Platform as a Service (iPaaS).

Key Points: 
  • Boomi TM, the intelligent integration and automation leader, today announced that Gartner has positioned Boomi as a Leader and placed the company highest for Ability to Execute in its Magic Quadrant for Integration Platform as a Service (iPaaS).
  • This will be the tenth consecutive time Boomi has been named a Leader in the Gartner Magic Quadrant for iPaaS.
  • View the full release here: https://www.businesswire.com/news/home/20240221163767/en/
    Boomi Celebrates Being Positioned Highest for Ability to Execute in the Gartner® Magic Quadrant™ for Integration Platform as a Service (Graphic: Business Wire)
    “We believe that being positioned highest for Ability to Execute and recognized as a 10x Leader in the Gartner Magic Quadrant for iPaaS underscores our unrelenting product excellence, innovation, and execution as a team,” said Steve Lucas, CEO at Boomi.
  • Boomi GPT – The first offering available in the Boomi AI suite, Boomi GPT brings a simple, conversational experience to the Boomi platform.

Jumio Announces Igor Beckerman as Chief Financial Officer

Retrieved on: 
Mardi, février 20, 2024

Jumio , the leading provider of automated, end-to-end identity verification, risk assessment and compliance solutions, today announced the addition of Igor Beckerman as chief financial officer.

Key Points: 
  • Jumio , the leading provider of automated, end-to-end identity verification, risk assessment and compliance solutions, today announced the addition of Igor Beckerman as chief financial officer.
  • Beckerman’s appointment comes at a pivotal time for Jumio, as its market-leading, AI-powered solutions are reaching record-breaking automation and quality rates.
  • “The identity landscape is facing a seismic upheaval, and Igor joining our team of innovators is just another step we’re taking to ensure Jumio remains the clear leader in this space,” said Jumio CEO Robert Prigge.
  • “I’m thrilled to join Jumio at such an integral moment in the company’s evolution and look forward to helping make 2024 the company’s best year yet,” Beckerman said.

NextRoll Welcomes Steve Sloan as an Independent Board Member to Support its Continued SaaS Transformation

Retrieved on: 
Mardi, février 13, 2024

SAN FRANCISCO, Feb. 13, 2024 (GLOBE NEWSWIRE) -- NextRoll , the San Francisco-based marketing technology company delivering products for ambitious marketers to grow their businesses, today announced the appointment of Steve Sloan as an independent board member.

Key Points: 
  • SAN FRANCISCO, Feb. 13, 2024 (GLOBE NEWSWIRE) -- NextRoll , the San Francisco-based marketing technology company delivering products for ambitious marketers to grow their businesses, today announced the appointment of Steve Sloan as an independent board member.
  • This strategic move aligns with NextRoll’s continued SaaS transformation efforts in building software platforms that enable both B2B and B2C marketers to run excellent integrated strategies.
  • “We are delighted to welcome Steve Sloan to NextRoll’s board of directors,” said Roli Saxena, chief executive officer of NextRoll.
  • “I am excited to join the NextRoll board at a time when the industry is undergoing significant changes,” said Steve Sloan, NextRoll board member.