BEC World

Entertainment Expo Hong Kong kicks off

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星期五, 三月 1, 2024

HONG KONG, Mar 1, 2024 - (ACN Newswire) - The 20th edition of the Entertainment Expo Hong Kong, which is being held from 24 February to 14 April, promises to be an arts and culture extravaganza showcasing the best of Hong Kong film, television, music and digital entertainment across 10 events.

Key Points: 
  • HONG KONG, Mar 1, 2024 - (ACN Newswire) - The 20th edition of the Entertainment Expo Hong Kong, which is being held from 24 February to 14 April, promises to be an arts and culture extravaganza showcasing the best of Hong Kong film, television, music and digital entertainment across 10 events.
  • The annual Expo attracts international stars, directors and entertainment industry elites to Hong Kong and is pleased to announce Leon Lai as this year's Expo ambassador.
  • Alongside the three founding events, Hong Kong International Film and TV Market, Hong Kong International Film Festival, and Hong Kong Film Awards, seven core programmes will showcase Hong Kong's status as a leading business hub for the creative industries in Asia.
  • Organised by the Hong Kong Trade Development Council (HKTDC), the Expo is sponsored by Create Hong Kong (CreateHK), the Film Development Fund and the Culture, Sports and Tourism Bureau of the Hong Kong SAR.

The Future of Thai Content Shines Brightly with Thai Soft Power Enabling it to Travel the World

Retrieved on: 
星期五, 十月 13, 2023

There was much optimism on the future of video and content, with many speakers agreeing that it was indeed Thailand's time on the world stage.

Key Points: 
  • There was much optimism on the future of video and content, with many speakers agreeing that it was indeed Thailand's time on the world stage.
  • "People are now recognizing that Thai can be a Korean option, or even a better version," said Win.
  • For Birathon Kasemsri Na Ayudhaya, Chief Content Strategy, Investment & Partnership Officer, CP Group and True Corporation, soft power was about building brand love for Thailand.
  • "Soft power is created by emotional value and emotional connection and video is the intersection of every form of emotional communication," he added.