Two Persado Customers Recognized for Effective Use of Generative AI in Marketing
NEW YORK, April 30, 2024 /PRNewswire/ -- Persado, the Motivation Artificial Intelligence (AI) company, announced today that two Persado customers, multinational retailer M&S and a global financial services company, have been named finalists in the prestigious Digiday Content Marketing Awards, which recognize the companies and campaigns using content to modernize media and marketing. According to award organizer Digiday Media, this year's Content Marketing Awards finalists focused on creating more relatable, interactive campaigns to improve consumer engagement. The shortlisted entries showcase the companies and campaigns successfully using content to modernize media and marketing. Award winners will be announced on May 7, 2024.
- According to award organizer Digiday Media, this year's Content Marketing Awards finalists focused on creating more relatable, interactive campaigns to improve consumer engagement.
- The shortlisted entries showcase the companies and campaigns successfully using content to modernize media and marketing.
- Persado customers recognized in the awards demonstrate innovative, highly effective use of Persado Motivation AI solutions and data insights to generate on-brand, high-performing marketing messages that increase customer engagement and loyalty.
- "Many Persado customers overall are off to an award-worthy start in applying AI for marketing content generation in 2024.