The McBride Sisters Wine Company Announces First-Ever Joint Venture with Whiny Baby
OAKLAND, Calif., June 14, 2023 /PRNewswire/ -- The McBride Sisters Wine Company (MSWC) today announces its first joint venture, a partnership with entrepreneur Jess Druey and her wine brand Whiny Baby. The collaboration between Robin McBride, Andréa McBride John and Druey formalizes the McBride Sisters Wine Company's production and distribution of the Whiny Baby collection of wines on a national scale and through direct consumer sales via www.whinybaby.com. The brand will formally launch via direct-to-consumer sales this July and will begin entering national retail accounts in October.
- OAKLAND, Calif., June 14, 2023 /PRNewswire/ -- The McBride Sisters Wine Company (MSWC) today announces its first joint venture, a partnership with entrepreneur Jess Druey and her wine brand Whiny Baby.
- The collaboration between Robin McBride, Andréa McBride John and Druey formalizes the McBride Sisters Wine Company's production and distribution of the Whiny Baby collection of wines on a national scale and through direct consumer sales via www.whinybaby.com .
- MSWC's joint venture with Whiny Baby significantly augments production capacity and national distribution for the start-up brand following its successful California launch of Whiny Baby wines in 2022.
- "I'd discovered the McBride Sisters Wine Company and with no other industry contacts, made it my mission to learn what I could from them.