Singapore Tourism Board

Singapore Tourism Board Partners with Saks Fifth Avenue to Debut the Made in Singapore Campaign in the USA

Retrieved on:

星期四, 二月 29, 2024

Passion Made Possible, Singapore Tourism Board, Senior, Running, Marketing, Changi, 3D, Heel, Life, Changi Airport, Hulu, Atmosphere of Earth, Best Night Ever, STB, Heart, Taste, Saks Fifth Avenue, Travel, Partnership

NEW YORK, Feb. 29, 2024 /PRNewswire/ -- Today, the Singapore Tourism Board (STB) officially launched the "Made in Singapore" Campaign in the USA. This global campaign puts a fresh spin on the destination's brand positioning of "Passion Made Possible," by showcasing quintessential Singaporean experiences, from iconic attractions to hidden gems, and how ordinary moments are transformed into extraordinary experiences in Singapore.

Key Points:

To celebrate the launch, STB has partnered with the iconic Saks Fifth Avenue to bring Singapore's vibrant city to luxury shoppers in the U.S. in an exciting and imaginative way.
Aligned with the bespoke windows at Saks Fifth Avenue, STB also unveiled a 3D billboard in Times Square this week, putting a spotlight on how extraordinary experiences are made possible in Singapore.
"We are delighted to unveil the 'Made in Singapore' campaign in the heart of New York City – Times Square and Saks Fifth Avenue.
Even more, travelers can receive up to 25% off their stay at select hotels in Singapore on Expedia now through March 31, 2024.

Italy, Sigep 2024, the future of "dolce" worldwide

Retrieved on:

星期五, 一月 12, 2024

Cream, IEG, Pastry, Confederation, SPoT Coffee, Blaze Pizza, Multimedia, Commerce, Ice cream, UNIDO, Van Leeuwen Ice Cream, Singapore Tourism Board, Coffee, Chocolate, American Institute, Brother, Sigma Phi Epsilon

1,200 exhibitor brands from 35 countries, 500 buyers and delegations anticipated from 83 countries (mainly Germany, Spain, France, USA, Canada, India and China).

Key Points:

1,200 exhibitor brands from 35 countries, 500 buyers and delegations anticipated from 83 countries (mainly Germany, Spain, France, USA, Canada, India and China).
According to their reports, "out-of-home" consumption in Europe is up +12% on 2022, with dolce bakery products alone accounting for 11.4 billion".
And this year's newcomer, a delegation from the World Association of Chefs Societies, a global network of chef associations.
head of media relation & corporate communication: Elisabetta Vitali, press office manager: Marco Forcellini,
View original content to download multimedia: https://www.prnewswire.com/news-releases/italy-sigep-2024-the-future-of-...

Italy, Sigep 2024, the future of "dolce" worldwide

Retrieved on:

星期五, 一月 12, 2024

Cream, IEG, Pastry, Confederation, SPoT Coffee, Blaze Pizza, Commerce, Ice cream, UNIDO, Van Leeuwen Ice Cream, Singapore Tourism Board, Coffee, Chocolate, American Institute, Brother, Sigma Phi Epsilon

1,200 exhibitor brands from 35 countries, 500 buyers and delegations anticipated from 83 countries (mainly Germany, Spain, France, USA, Canada, India and China).

Key Points:

1,200 exhibitor brands from 35 countries, 500 buyers and delegations anticipated from 83 countries (mainly Germany, Spain, France, USA, Canada, India and China).
According to their reports, "out-of-home" consumption in Europe is up +12% on 2022, with dolce bakery products alone accounting for 11.4 billion".
And this year's newcomer, a delegation from the World Association of Chefs Societies, a global network of chef associations.
head of media relation & corporate communication: Elisabetta Vitali, press office manager: Marco Forcellini,

iQIYI International Announces 2024 Strategies at Asia TV Forum: 280+ Chinese Language Shows, 35+ Southeast Asian Series and International adaptation of "Youth With You" in the Pipeline

Retrieved on:

星期二, 十二月 12, 2023

SINGAPORE, Dec. 11, 2023 /PRNewswire/ --Asian streaming leader iQIYI hosted "International iJOY conference: 2024 Grand Reveal" at Asia TV Forum on December 6. The event was kicked off with the 2023 milestone celebration to have brought 500 shows in a total of 6,000 Hours of premium entertainment experience for the global aficionado of TV shows and films this year, followed by the exciting announcement of more than 280 new Chinese language dramas, films, variety shows, along with 35+ original productions and licensed series from Southeast Asia region for the next two years.

Key Points:

Yang Xianghua, iQIYI's President of Movie & Overseas Business Group, shared: "iQIYI has achieved invaluable success after three-year exploration and testing in overseas markets.
We've verified the popularity and influence of iQIYI original productions outside of China, as well as how China's business model can be adopted for international markets.
To aim for greater heights, iQIYI will roll out more than 280 Chinese language movies, drama series, variety shows and kids programs.
iQIYI launched "iQIYI International", www.iq.com and international apps, a service tailored to global viewers with Asian TV and films as core offerings.

Singapore Tourism Board Unveils How A "Best Night Ever" is Made in Singapore Through Latest Campaign

Retrieved on:

星期二, 十二月 5, 2023

NEW YORK, Dec. 5, 2023 /PRNewswire/ -- Singapore Tourism Board (STB), Americas is thrilled to launch its Best Night Ever campaign, the U.S. extension of STB's global campaign, Made in Singapore. The program showcases the diversity of Singapore's nightlife: from entertainment and attractions to arts and wellness, to food and beverage. No matter a traveler's interest or personality, Singapore is where they will have the Best Night Ever.

Key Points:

NEW YORK, Dec. 5, 2023 /PRNewswire/ -- Singapore Tourism Board (STB), Americas is thrilled to launch its Best Night Ever campaign, the U.S. extension of STB's global campaign, Made in Singapore.
No matter a traveler's interest or personality, Singapore is where they will have the Best Night Ever.
Made in Singapore and share the variety of ways travelers can experience our destination," said Rachel Loh, Senior Vice President of Singapore Tourism Board, Americas.
Your best night ever is waiting for you in Singapore, and we invite all to come and experience it."

THE GRANDE WHISKY MUSEUM ACHIEVES GUINNESS WORLD RECORDS CERTIFICATION FOR THE MOST VALUABLE COLLECTION AND BOTTLE OF WHISKY

Retrieved on:

星期三, 十月 25, 2023

The museum has been awarded the titles for the " Most Valuable Whisky/Whiskey Collection " valued at SGD 128,630,196 and the " Most Valuable Bottle of Whisky/Whiskey " valued at SGD 3,621,582.

Key Points:

The museum has been awarded the titles for the " Most Valuable Whisky/Whiskey Collection " valued at SGD 128,630,196 and the " Most Valuable Bottle of Whisky/Whiskey " valued at SGD 3,621,582.
Situated in the heart of Suntec City, The Grande Whisky Museum spans an expansive 8,000 sq ft area, where it showcases an exceptional collection of over 7,000 rare and vintage whiskies.
Recognized by whisky enthusiasts for its auction-worthy special edition sets, the museum features house bottles that rank among the rarest globally.
The Grande Whisky Museum also has the region's exclusive Saint-Louis House lounge for VIP members and a Museum lounge for the public.

THE GRANDE WHISKY MUSEUM ACHIEVES GUINNESS WORLD RECORDS CERTIFICATION FOR THE MOST VALUABLE COLLECTION AND BOTTLE OF WHISKY

Retrieved on:

星期三, 十月 25, 2023

The museum has been awarded the titles for the " Most Valuable Whisky/Whiskey Collection " valued at SGD 128,630,196 and the " Most Valuable Bottle of Whisky/Whiskey " valued at SGD 3,621,582.

Key Points:

The museum has been awarded the titles for the " Most Valuable Whisky/Whiskey Collection " valued at SGD 128,630,196 and the " Most Valuable Bottle of Whisky/Whiskey " valued at SGD 3,621,582.
Situated in the heart of Suntec City, The Grande Whisky Museum spans an expansive 8,000 sq ft area, where it showcases an exceptional collection of over 7,000 rare and vintage whiskies.
Recognized by whisky enthusiasts for its auction-worthy special edition sets, the museum features house bottles that rank among the rarest globally.
The Grande Whisky Museum also has the region's exclusive Saint-Louis House lounge for VIP members and a Museum lounge for the public.

Trip.com Group Holds Global Partner Summit in Singapore, Celebrates Growth and Welcomes Collaboration

Retrieved on:

星期二, 十月 24, 2023

James Liang, Co-Founder and Chairman of Trip.com Group, explained why travel is unique from a multifaceted perspective.

Key Points:

James Liang, Co-Founder and Chairman of Trip.com Group, explained why travel is unique from a multifaceted perspective.
As the tourism industry gradually recovers and grows, Trip.com Group has taken a significant step towards its "Local Focus, Global Vision" strategy by holding its Global Partner Conference abroad for the first time.
This move signifies the ambitious outlook for the inbound and outbound tourism industry and reaffirms the company's commitment to enhancing global partner growth.
Notably, various businesses have achieved restorative growth, with domestic hotel reservation volumes increasing by an average of 60% among Trip.com Group partner hotels.

Trip.com Group Holds Global Partner Summit in Singapore, Celebrates Growth and Welcomes Collaboration

Retrieved on:

星期二, 十月 24, 2023

James Liang, Co-Founder and Chairman of Trip.com Group, explained why travel is unique from a multifaceted perspective.

Key Points:

James Liang, Co-Founder and Chairman of Trip.com Group, explained why travel is unique from a multifaceted perspective.
As the tourism industry gradually recovers and grows, Trip.com Group has taken a significant step towards its "Local Focus, Global Vision" strategy by holding its Global Partner Conference abroad for the first time.
This move signifies the ambitious outlook for the inbound and outbound tourism industry and reaffirms the company's commitment to enhancing global partner growth.
Notably, various businesses have achieved restorative growth, with domestic hotel reservation volumes increasing by an average of 60% among Trip.com Group partner hotels.

Accolades Galore: PARKROYAL COLLECTION Marina Bay, Singapore Triumphs with Multiple International and Local Sustainability Awards

Retrieved on:

星期二, 十月 17, 2023

SINGAPORE, Oct. 17, 2023 /PRNewswire/ -- PARKROYAL COLLECTION Marina Bay, Singapore , celebrates an exceptional year with a series of international and local sustainability awards in the first three quarters of 2023.

Key Points:

SINGAPORE, Oct. 17, 2023 /PRNewswire/ -- PARKROYAL COLLECTION Marina Bay, Singapore , celebrates an exceptional year with a series of international and local sustainability awards in the first three quarters of 2023.
Continuing its sustainability journey, PARKROYAL COLLECTION Marina Bay, Singapore was listed among the "Top Six Green MICE Venues" by Visit Singapore 2023.
Further solidifying its position as a sustainability champion, PARKROYAL COLLECTION Marina Bay, Singapore was welcomed into the esteemed Green Collection 2023 by GHA DISCOVERY.
In addition to its sustainability awards, PARKROYAL COLLECTION Marina Bay, Singapore has garnered various prestigious accolades that highlight its commitment to delivering exceptional guest experiences.