Maryland Department of Health and Baltimore Ravens team up to deliver media campaign messages addressing the stigma of addiction
Retrieved on:
Wednesday, December 27, 2023
The TV spot and its various iterations are part of a BHA campaign launched in mid-December and continuing through February 2024.
Key Points:
- The TV spot and its various iterations are part of a BHA campaign launched in mid-December and continuing through February 2024.
- The campaign is designed to build awareness about and provide access to information and support for individuals dealing with the stigma of addiction.
- Also included in the media plan are digital placements known as “homepage takeovers” on the Baltimore Ravens website .
- This year Morgan Moses tackles issues related to the stigma of addiction while highlighting the 988 lifeline.