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The Prosecco DOC Consortium Wraps Up Year-End Campaign with Innovations and Global Impact

Retrieved on: 
Tuesday, December 19, 2023

NEW YORK, Dec. 19, 2023 /PRNewswire-PRWeb/ -- The Prosecco DOC Consortium proudly concludes a transformative year-end communication campaign, featuring multi-dimensional activations that aim to innovate Prosecco, elevate its image, and capture global attention. This integrated campaign encompasses the creation of two captivating short films and strategic promotional efforts, solidifying Prosecco DOC's commitment to modernity, creativity, and international prominence.

Key Points: 
  • NEW YORK, Dec. 19, 2023 /PRNewswire-PRWeb/ -- The Prosecco DOC Consortium proudly concludes a transformative year-end communication campaign, featuring multi-dimensional activations that aim to innovate Prosecco, elevate its image, and capture global attention.
  • This integrated campaign encompasses the creation of two captivating short films and strategic promotional efforts, solidifying Prosecco DOC's commitment to modernity, creativity, and international prominence.
  • Prosecco DOC made a significant impact on the global stage with a promotional print and digital campaign on The New York Times, capturing the essence of the Italian Genio on one of the most prestigious US publications.
  • This comprehensive year-end integrated-communications campaign reinforces Prosecco DOC's commitment to innovation, creativity, and global recognition.