Off-White™️ Launches "I Support Young Black Businesses," an Initiative to Support the Black Community through Quarterly Fundraising
Retrieved on:
Friday, July 31, 2020
MILAN, July 31, 2020 /PRNewswire/ --Off-White is proud to announce its ongoing commitment to the Black community with the launch of "I Support Young Black Businesses" project, a quarterly fundraising program in support of organizations chosen by Virgil Abloh and his team to support the Black community.
Key Points:
- MILAN, July 31, 2020 /PRNewswire/ --Off-White is proud to announce its ongoing commitment to the Black community with the launch of "I Support Young Black Businesses" project, a quarterly fundraising program in support of organizations chosen by Virgil Abloh and his team to support the Black community.
- Initially designed in 2019 and debuted in 2020 Off-White will release items for sale with 100% of proceeds going to the organization selected each quarter.
- Off-White is launching the first round of quarterly fundraising with the sale of Off-White's Fall/Winter 2020 "I Support Young Black Businesses" t-shirt and hoodies, which first appeared at Off-White runway show in January 2020, worn by tap dancer Cartier Williams who gave an opening performance.
- This announcement is a reflection of Virgil Abloh's broad-based advocacy for and support of Black talent.