XLMedia

XLMedia Accelerates U.S. Sports Market Presence With CBWG Acquisition

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Thursday, December 10, 2020

XLMedia ("XLMedia" or the "Group" or the "Company"), a leading global digital performance publisher, today announces a significant step forward in its stated strategy to expand its presence in the high growth U.S. Sports market with the acquisition of sports gaming and sports betting business CBWG.

Key Points: 
  • XLMedia ("XLMedia" or the "Group" or the "Company"), a leading global digital performance publisher, today announces a significant step forward in its stated strategy to expand its presence in the high growth U.S. Sports market with the acquisition of sports gaming and sports betting business CBWG.
  • It is great to have acquired such an attractive set of assets during an inflection point for the U.S. Sports betting market, said Stuart Simms, CEO of XLMedia.
  • Its exciting to be able to establish such a meaningful presence in the U.S. through the CBWG acquisition, said Ken Dorward, President of North America for XLMedia.
  • The Company will seek to further develop its Personal Finance presence and significantly increase its investment in the growing U.S. Sports market through partnerships and acquisitions.