DJ Muggs

Cypress Hill Co-founder DJ Muggs Joins Bhang Inc. as Chief Brand Strategist

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Wednesday, January 22, 2020
Albums, Musicians, Record labels, Bhang, Cannabis culture, Cannabis in India, Uttar Pradeshi cuisine, Soul Assassins, DJ Muggs, Cypress Hill

DJ Muggs, legendary Cypress Hill co-founder and hip-hop producer, will join Bhang as Chief Brand Strategist driving creative direction and strategy for the brand

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  • DJ Muggs, legendary Cypress Hill co-founder and hip-hop producer, will join Bhang as Chief Brand Strategist driving creative direction and strategy for the brand
    MIAMI, Jan. 22, 2020 (GLOBE NEWSWIRE) -- Bhang Inc. ("Bhang" or the "Company") (CSE: BHNG) (OTCQX: BHNGF), a global cannabis CPG brand company with an extensive, award-winning portfolio of products, announced today that DJ Muggs, co-founder of the Grammy-nominated and renowned hip-hop group Cypress Hill and the leader of Los Angeles art collective Soul Assassins, will be joining Bhang as Chief Brand Strategist where he will focus on the creative direction and strategy of the company.
  • As a co-founder of Cypress Hill, Muggs has produced multi-platinum albums with the group and has sold 40 million records to date.
  • The JV Entities operate the Cypress Hill Bhang (CHB) joint-venture of which Bhangs subsidiary was already a 50% owner.
  • Bhang will re-release a bespoke line of cannabis-themed products under the CHB brand with Cypress Hill reflecting the bands identity and catering to their millions of fans around the world.