Post-pandemic Growth Opportunity Analysis of the Online Video Platforms Market
Online video platforms (OVPs) play a critical role in delivering online video content to the world.OVPs enable media and entertainment companies including broadcasters, multiple-system operators, publishers, and other content owners to publish, protect, manage, and monetize their digital video assets.
NEW YORK, June 1, 2020 /PRNewswire/ --
Online video platforms (OVPs) play a critical role in delivering online video content to the world.OVPs enable media and entertainment companies including broadcasters, multiple-system operators, publishers, and other content owners to publish, protect, manage, and monetize their digital video assets.
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OVPs also power the video for online properties and websites for enterprises, brands, and small and mid-sized businesses. The outbreak of the coronavirus and its elevation to the status of a global pandemic has had ripple effects on all types of industries around the world.
With many cities on lockdown, storefronts shuttered, and corporations enforcing work-from-home mandates, digital strategies have become more important than ever.For enterprises, publishers, and brands, video has come to the forefront as the most potent, business-critical tool driving all inbound and outbound communications with employees, customers, partners, suppliers, and resellers.
Broadcasters, content owners, and video-on-demand providers are witnessing surges in the demand for engaging content that can be streamed on multiple devices and platforms. This study takes a look at the impact of COVID-19 on the global OVP market, examines how companies in the space have been responding in the light of this unprecedented crisis, and considers growth opportunities. This special re-forecast has a base year of 2019 and a forecast period from 2020 to 2025.
Author: Anisha Vinny
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