DLA Piper’s Bill Rudnick Joins Cresset’s Leadership Team as General Counsel

Cresset Capital Management announced today the appointment of Bill
Rudnick as General Counsel. Rudnick most recently served as a partner
with DLA Piper, a global law firm with lawyers located in more than 40
countries. Rudnick and DLA Piper have been working with Chicago-based
Cresset since its inception in 2017.

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Bill Rudnick of Cresset (Photo: Business Wire)

Rudnick brings decades of experience counseling entrepreneurs on such
matters as growth strategy, corporate and family governance,
structuring, strategic planning, succession planning and technology.
Rudnick has served in numerous leadership roles with DLA, including
Managing Partner of the Chicago office and leader of DLA Piper's
Strategic Planning and Real Estate Strategy Committees.

As Cresset continues its rapid expansion, Rudnick will take on a
dedicated role with the firm’s executive team to support strategic
growth initiatives.

“When Cresset was founded, we had a simple yet powerful vision: to
reinvent the way people experience wealth by expanding access to a
proven ecosystem of ideas, solutions and talent. Bill has played a
critical role in helping Cresset achieve that vision since our
beginning, and we are thrilled to have him formally join our
independent, employee- and client-owned firm,” said Cresset Co-Founder
Eric Becker.

In addition to Becker and Co-Founder Avy Stein, Rudnick joins a deeply
experienced leadership team, including CEO Michael Cole, Founding
Partner & Co-Chairman Doug Regan, and Founding Partner & Chief
Investment Officer Jack Ablin. Rudnick will remain in a Senior Counsel
role with DLA Piper.

“It is a privilege to be partnering with Cresset’s entrepreneurial team
to build a truly differentiated wealth management, multi-family office
and private investing platform,” Rudnick said. “I am also pleased to
maintain my relationship with DLA Piper, which has been an important
piece of my life and family legacy.”

“Bill has been a critical part of the fabric and heritage of our Chicago
office for many years, so it is with a mixture of sadness and pride that
we wish him all the best in this new endeavor,” said Rick Chesley,
Co-Managing Partner of DLA Piper’s Chicago office. “We look forward to
not only working with him in his new role as senior counsel at the firm,
but with our friends at Cresset.”

Since 2017, Cresset has recruited more than 90 team members across seven
offices. Most recently, the firm’s private investing group, Cresset
Partners, engaged DLA Piper as legal counsel for its new Qualified
Opportunity Zone (QOZ) Fund. In addition to serving Cresset Capital
Management, Rudnick will remain in his role as Fund Counsel for the
Cresset-Diversified QOZ Fund.

About Cresset
Private equity entrepreneurs Eric Becker and
Avy Stein founded Cresset with a vision to reinvent wealth management
and with a firm belief that clients deserve better. Cresset offers
individuals and families access to a comprehensive suite of family
office services, deeply personalized wealth management, investment
advisory, planning and other services through Cresset Asset Management,
an SEC registered Investment Advisor, which in 2018 surpassed $3 billion
in assets under management. Cresset Partners, our private investing
group, offers clients direct access to real estate, private equity and
other investment opportunities. Alongside Diversified Real Estate
Capital, which was founded and is led by Larry Levy, Cresset Partners
launched the Cresset-Diversified QOZ Fund, which will invest in
Qualified Opportunity Zones across the United States with the goal of
creating positive and measurable social impact and the potential for
risk-adjusted, tax-advantaged returns.*

*The contents hereof are not to be used as the basis for making any
investment decision and are not a recommendation of, or solicitation
for, the subscription, purchase or sale of any security, including the
fund mentioned herein.

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