Vive Announces Mark Huber as Strategic Advisor

Vive today announced that Mark Huber, the founder of PayFlex Systems, will serve as strategic advisor to the company.

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Business Wire, Inc.Business Wire, Inc.
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Tuesday, November 2, 2021
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Professional Services, Health, Insurance, Human Resources, General Health, Banking, HMO, HDHP, Physician, Health, Corporate venture capital, First American National Bank, PPO, Creighton University, CEO, Growth, Acquisition, Sale, St. Louis Fed Financial Stress Index, Management, Health insurance
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California, United States, AETNA, VIVE, MIDLANDS
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VIVE
Summary
Key Points: 
  • Vive today announced that Mark Huber, the founder of PayFlex Systems, will serve as strategic advisor to the company.
  • Huber, who is also an investor in Vive, brings his expertise in health savings vehicles to fuel company growth.
  • Mark shares our conviction that no one should have to sacrifice their health because they cant afford care, said Tamara StClaire, Vive CEO.
  • Vive invented the payment rails for healthcare to solve the health disparities caused by lack of liquidity and wealth inequality.


Vive today announced that Mark Huber, the founder of PayFlex Systems, will serve as strategic advisor to the company. Huber, who is also an investor in Vive, brings his expertise in health savings vehicles to fuel company growth.

“Mark shares our conviction that no one should have to sacrifice their health because they can’t afford care,” said Tamara StClaire, Vive CEO. “Having Mark’s endorsement in Vive as the solution to bridge the gap between health and financial well-being will enable us to catalyze our growth, protecting more people and the companies that employ them.”

A visionary leader, Huber founded PayFlex Systems USA, Inc. to administer and optimize consumer-directed health accounts including health savings accounts, health reimbursement arrangements, flexible spending accounts, etc. He served as Chairman until the sale of PayFlex to Aetna in 2011.

“More than half of all Americans don’t have the financial resources to cover the deductible and out-of-pocket costs of high deductible health plans (HDHP),” Huber said. “Vive solves the HDHP problem by pairing a health savings account with a 0% interest credit line, removing the barriers to care and providing relief from financial stress.”

In addition to PayFlex, Huber helmed a number of other companies through successful acquisition. He served as CEO of Smeal Fire Apparatus Co. and founder and CEO of Corporate Ventures, Inc. For the Diabetes Supply Center of the Midlands, Huber served as chairman for 28 years, providing strategic direction from its founding through sale to AdaptHealth in 2020.

Huber has served on not-for-profit boards throughout his career including Creighton University and Children’s Physicians. He is currently an American National Bank board member and serves as chair of the Asset Quality Committee.

About Vive

Vive invented the payment rails for healthcare to solve the health disparities caused by lack of liquidity and wealth inequality. The company’s groundbreaking product combines a health savings account with a 0% interest line of credit, seamlessly integrating healthcare payments, banking, and payroll. Vive also offers a 0% interest credit line option that can be paired with any HMO, PPO, or other non-HDHP. With Vive, people get the care they need, free from financial stress. Employers protect their biggest asset. Providers get point-of-service payment.

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