Hockey Diversity Alliance

Canadian Tire Corporation Champions Gender Equity in Sport

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月曜日, 3月 6, 2023

TORONTO, March 6, 2023 /CNW/ - Canadian Tire Corporation (CTC) today announced its new Women's Sport Initiative (WSI), a multi-million-dollar investment, earmarking a minimum 50% of its sponsorship dollars towards women's professional sport by 2026.

Key Points: 
  • TORONTO, March 6, 2023 /CNW/ - Canadian Tire Corporation (CTC) today announced its new Women's Sport Initiative (WSI), a multi-million-dollar investment, earmarking a minimum 50% of its sponsorship dollars towards women's professional sport by 2026.
  • "Canadian Tire Corporation is proud of our longstanding commitment to gender equity and inclusion in sport, from the playground to the podium and now, to the professional arena with the introduction of our Women's Sport Initiative.
  • "When we invest in gender equity, we make sport better for all."
  • "That's why Project 8 was created and why initiatives like this one from Canadian Tire are so important.

One year in and Scotiabank's hockey for all platform is proving that Canada's game can, and will be, more inclusive for all Canadians

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火曜日, 12月 6, 2022

TORONTO, Dec. 6, 2022 /CNW/ -In October 2021, Scotiabank launched an innovative program focused on promoting diversity, accessibility, and inclusion in hockey: hockey for all .

Key Points: 
  • TORONTO, Dec. 6, 2022 /CNW/ -In October 2021, Scotiabank launched an innovative program focused on promoting diversity, accessibility, and inclusion in hockey: hockey for all .
  • hockey for all is Scotiabank's commitment to making impactful, positive change in Canada's game and it's working.
  • "Hockey is Canada's game one that brings family, friends, and communities together and we must continue to work collaboratively to ensure it reflects our nation's people and values.
  • hockey for all achieves this with programs such as Scotiabank's hockey for all sponsorship program (formerly the Community Hockey Sponsorship Program), Project North, and Hockey 4 Youth .

Scotiabank Partnering with UNINTERRUPTED Canada as Presenting Sponsor of Original Documentary "BLACK ICE"

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木曜日, 8月 25, 2022

TORONTO, Aug. 25, 2022 /CNW/ - Scotiabank today announced a new collaboration with athleteempowerment brand UNINTERRUPTED Canada,a subsidiary of Good Karma Productions,as presenting sponsor of their original documentary feature,BLACK ICE.

Key Points: 
  • TORONTO, Aug. 25, 2022 /CNW/ - Scotiabank today announced a new collaboration with athleteempowerment brand UNINTERRUPTED Canada,a subsidiary of Good Karma Productions,as presenting sponsor of their original documentary feature,BLACK ICE.
  • "We are thrilled to partner with UNINTERRUPTED Canada as the Presenting Sponsor of BLACK ICE to help share the stories of a community that is so often overlooked in the history of the game."
  • In addition to the sponsorship, UNITERRUPTED Canada has brought on athlete, activist, entrepreneur, and Scotiabank Teammate, Akim Aliu as Associate Producer on the project.
  • UNINTERRUPTED is upending the world of sports media by working with athletes to tell unique, human stories from their point of view.