ALLISON+PARTNERS

Whitney Dailey joins Allison+Partners as Executive Vice President, Purpose

Retrieved on: 
月曜日, 3月 21, 2022

Allison+Partners today announced the appointment of senior agency leader and Purpose brand strategist, Whitney Dailey, as Executive Vice President, Purpose, to help lead the agencys work with Purpose-driven brands across sectors.

Key Points: 
  • Allison+Partners today announced the appointment of senior agency leader and Purpose brand strategist, Whitney Dailey, as Executive Vice President, Purpose, to help lead the agencys work with Purpose-driven brands across sectors.
  • Dailey was instrumental in bolstering the profile of Porter Novelli and Cone Communications (acquired by Porter Novelli in 2018), leveraging consumer data, industry insights and original research to hone Purpose and ESG-related brand strategy for corporate and nonprofit clients.
  • Dailey joins the agency at a time of exciting growth, building on a rich history of Purpose-driven work by Allison+Partners.
  • Whitney is one of those rare, inspiring leaders who lives comfortably at the intersection of Purpose and communications, said Anne Colaiacovo, Global Partner & President, North America for Allison+Partners.

Allison+Partners Named Public Relations AOR for Groupon (Chicago)

Retrieved on: 
月曜日, 11月 8, 2021

Allison+Partners has been named public relations agency of record (AOR) for experience marketplace Groupon .

Key Points: 
  • Allison+Partners has been named public relations agency of record (AOR) for experience marketplace Groupon .
  • This year, A+P has delivered more insights-led campaigns, fueled by sophisticated data analysis, audience targeting and big creative ideas.
  • Allison+Partners operates in 33 markets worldwide and is organized around four practices: Consumer Brands, Corporate + Public Affairs, Health, and Technology.
  • Groupon (NASDAQ: GRPN) is an experiences marketplace where consumers discover fun things to do and local businesses thrive.