Billups Expands into Australia and New Zealand with Billie Media Acquisition
Billups , a global Out-of-Home (OOH) managed services agency that helps advertisers and agencies strengthen media performance through a patented analytics and measurement platform, today announced the acquisition of Billie Media , a New Zealand-based specialist OOH agency.
- Billups , a global Out-of-Home (OOH) managed services agency that helps advertisers and agencies strengthen media performance through a patented analytics and measurement platform, today announced the acquisition of Billie Media , a New Zealand-based specialist OOH agency.
- “The Australia and New Zealand Out-of-Home market is a billion-dollar-plus advertising opportunity,” said Benjamin Billups, Co-founder of Billups.
- “Technology, innovation and transparency are growing engagement and opportunity in Out-of-Home,” said Ben Poole, Director and Co-founder, Billie Media.
- “Our customers will get tremendous benefit from the centralized, global offering Billups brings to Australia and New Zealand.