Marketing communications

The Ad Council Launches Trade Association Advisory Committee to Galvanize Ad Industry Around Social Impact Programs

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火曜日, 5月 14, 2024
Council, Love, COVID-19, Marketing, Ad Council, Marketing communications, Social change, Strategy, Safety, Mental health, EVP, Mental Health Awareness Month, Human, Smokey Bear, Child, Advertising, TVB, Multimedia

Founding companies and members of the Ad Council's Trade Association Advisory Committee include:

Key Points: 
  • Founding companies and members of the Ad Council's Trade Association Advisory Committee include:
    Jeff Jan, EVP of Strategy & Growth, OAAA, Chair of the Ad Council's Trade Association Advisory Committee
    Ann Rubin, EVP of Marketing Communications & Events, 4A's
    In support of Mental Health Awareness Month, the committee is pleased to announce its first collaborative effort.
  • "Being appointed as Chair of the Ad Council's Trade Association Advisory Committee is both an honor and a testament to our dedication at OAAA and within the industry at large.
  • For years, the Ad Council has developed strategic partnerships with individual trade associations to galvanize a specific industry around a singular issue.
  • During the pandemic, the Ad Council harnessed the collective superpower of all major trade associations to support the COVID-19 Vaccine Education efforts.

Cracker Barrel Launches Flavor Packed Summer Menu Featuring Exclusive New Bee Sting Fried Chicken, Plus More

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水曜日, 5月 8, 2024
Buttermilk, Mimosa, Marketing communications, Honey, Egg as food, Marketing, Lunch, Alcoholic beverage, Breakfast, Alcoholism, Cracker Barrel

LEBANON, Tenn., May 8, 2024 /PRNewswire/ -- Just in time for the kick-off to summer, Cracker Barrel Old Country Store® is announcing new seasonal menu items including Bee Sting Chicken Tenders and Bee Sting Chicken Sandwich, available now through Aug. 4. Featuring a new house-made sauce, with a flavor that's a delicious balance of heat and honey sweet.

Key Points: 
  • LEBANON, Tenn., May 8, 2024 /PRNewswire/ -- Just in time for the kick-off to summer, Cracker Barrel Old Country Store® is announcing new seasonal menu items including Bee Sting Chicken Tenders and Bee Sting Chicken Sandwich, available now through Aug. 4.
  • Bee Sting Chicken Tenders starting at $12.99 and featuring Cracker Barrel's signature fried chicken tenders with a sweet sting!
  • "Cracker Barrel is sweetening the heat this summer with our take on the 'swicy' trend," said Cracker Barrel Vice President of Marketing Communications, Julia Perry.
  • New York Strip Steak featuring an indulging garlic butter sauce, Cracker Barrel has added other new flavor-packed menu must-haves:
    New!

FLORIDA SOUTHERN COLLEGE TO HOST COMMENCEMENT FOR LARGEST GRADUATING CLASS IN THE HISTORY OF THE INSTITUTION

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金曜日, 5月 3, 2024
NCAA Division II, School, Marketing communications, Florida Southern College, Publix, RP Funding Center, Science, Outline of health sciences, Omicron Delta Kappa, Hospital, Graduation, Integration, Marketing, Business administration, Student, Business, History, Retirement, Caregiver, Clergy

This is the 140th Commencement exercise for the College and welcomes the largest graduating class in the history of the College.

Key Points: 
  • This is the 140th Commencement exercise for the College and welcomes the largest graduating class in the history of the College.
  • The keynote speaker for this year's ceremony will be Dr. Ed Crenshaw, Chairman Emeritus, Publix Super Markets, Inc. and Trustee of Florida Southern College.
  • Dr. Crenshaw holds an Honorary Doctorate of Business from Florida Southern College and serves as the chairman of the Florida Southern College Barnett Business School Advisory Board.
  • This will mark Dr. Anne B. Kerr's final Commencement as President of Florida Southern College after announcing her retirement earlier this year.

NASOYA UNVEILS NEW PLANTSPIRED PLANT-BASED CHICK'N

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火曜日, 4月 30, 2024
Honey, Marketing communications, Kung Pao chicken, Albertsons, System, Garlic, Meat alternative, Marketing, Pulmuone, GMO, Taste, Biting, Gochujang

AYER, Mass. and FULLERTON, Calif., April 30, 2024 /PRNewswire/ -- Nasoya, a pioneer in the plant-based foods revolution and maker of the country's #1 brand of tofu, today expands further into the new plant-based meat category with the launch of Plantspired Plant-Based Chick'n. Hitting grocery store shelves this month with initial availability at Albertsons and Meijer, Plant-Based Chick'n will be available in two delicious Asian-Inspired flavors: Kung-Pao and Bee-Free Honey Garlic.

Key Points: 
  • The launch of Plantspired Plant-Based Chick'n cements Nasoya's status as a leader in the growing plant-based meat category.
  • Plantspired Plant-Based Chick'n follows the successful introduction of Plantspired Plant-Based Steak in 2022, which the brand saw 155% sales growth for in 2023.
  • Looking to build on the momentum of Plantspired Plant-Based Steak, Plantspired Plant-Based Chick'n marks Nasoya's first foray into plant-based chicken alternatives.
  • Like all Nasoya products, Plantspired Chick'n has a simple ingredient list and is made with high-quality, non-GMO ingredients.

Treble Announces Creation of Artificial Intelligence Practice Group

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火曜日, 4月 30, 2024
Security, Data Management, Other Communications, Technology, Public Relations, Investor Relations, Finance, Consulting, Fintech, Communications, Professional Services, Artificial Intelligence, Other Technology, Software, Internet, Mobile, Wireless, Marketing communications, Sambanova, News, AI, Marketing, Traction, SmartBear Software, API, Artificial intelligence, Cohort, Intelligence, VMware, History, IPO, Cision, Constructor, StackEngine, Silicon, Privacy, Initial public offering, LP record, Communication, Multimedia, Traffic light, San Francisco Bay Area, Partnership, Organization

Treble , a boutique public relations agency with 26 successful exits across its client portfolio, announced the formation of an Artificial Intelligence Practice Group today.

Key Points: 
  • Treble , a boutique public relations agency with 26 successful exits across its client portfolio, announced the formation of an Artificial Intelligence Practice Group today.
  • Treble Vice President Will Kruisbrink will lead up the new practice for the agency out of San Francisco.
  • View the full release here: https://www.businesswire.com/news/home/20240430651200/en/
    Will Kruisbrink, AI Practice Group lead at Treble (Photo: Business Wire)
    Treble collaborates with B2B technology-centric venture-backed companies, from seed-stage to pre-IPO and publicly traded companies.
  • “Artificial intelligence is foundational tech that will permeate nearly every industry,” said Ethan Parker , Founder and CEO at Treble.

ZwitterCo Superfiltration Named as 2024 Bronze Edison Award Winner

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火曜日, 4月 23, 2024
SpaceX, Marketing communications, Marketing, NASA, Edison Award, Edison Awards, Trailblazer, Thomas Edison, JPL, Creativity, Film industry

BOSTON, April 23, 2024 /PRNewswire/ -- The Edison Awards, celebrating 37 years of honoring the best in innovation and excellence in the development of new products and services, announced that ZwitterCo superfiltration membranes were recognized as a Bronze Winner for innovation at the April 18th Awards Gala.

Key Points: 
  • BOSTON, April 23, 2024 /PRNewswire/ -- The Edison Awards, celebrating 37 years of honoring the best in innovation and excellence in the development of new products and services, announced that ZwitterCo superfiltration membranes were recognized as a Bronze Winner for innovation at the April 18th Awards Gala.
  • Christy Harner, ZwitterCo Vice President of Marketing Communications, joined hundreds of senior executives from some of the world's most recognized companies to acknowledge the hard work and commitment of all the 2024 Edison Award winners.
  • "Our superfiltration membranes are helping customers reimagine the treatment of some of the world's most challenging wastewater, making safe discharge or reuse possible," stated Harner.
  • The Edison Achievement Award serves as inspiration to future innovators and to the world at large.

ControlUp Appoints Becca Chambers as Chief Communications Officer

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水曜日, 4月 10, 2024
Well, Parallels, Marketing communications, WinZip, Social media, The Wall Street Journal, Publication, Pancreatic cancer, CorelDRAW, Ivanti, Workplace, Research, MindManager, Digital, Becca, SVP, Intel, DEX, Pancreatic Cancer Action Network, Alludo, Communication, MobileIron, EUC, Communications officer, SAN, Management

SAN FRANCISCO, April 10, 2024 /PRNewswire/ -- ControlUp, at the forefront of Digital Employee Experience (DEX) management, today announced Becca Chambers as its new Chief Communications Officer. Chambers brings over 15 years of experience building technology brands and leading strategic communications for enterprise software companies. She is well-positioned to shape the next phase of ControlUp's story, showcasing the high-growth company's unique value, positioning, and vision for the DEX industry.

Key Points: 
  • SAN FRANCISCO, April 10, 2024 /PRNewswire/ -- ControlUp , at the forefront of Digital Employee Experience (DEX) management, today announced Becca Chambers as its new Chief Communications Officer.
  • In this role, Chambers will lead end-to-end communications strategies that help customers, partners, and employees connect with ControlUp's innovative products and vision for DEX.
  • Chambers will be responsible for all of ControlUp's global communications, including external media and analyst relations, internal communications, social media, executive communications, and brand storytelling.
  • As Chief Communications Officer at ControlUp, Chambers reports to Steven Hua, Chief Marketing Officer.

Porsche Financial Services strengthens leadership team

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火曜日, 4月 2, 2024
Bugatti, Moses Austin, CRM, SVKM's NMIMS, University of Illinois Urbana-Champaign, Strategic management, Management information system, University, Business administration, Kellogg School, Temple University, Marketing communications, IPO, MBA, Northwestern University, Digital transformation, Northern Illinois University, Capital market, Term, Florida State University, BBA, PFS, Treasury, Customer service, Management

Atlanta, April 02, 2024 (GLOBE NEWSWIRE) -- Porsche Financial Services, Inc. (PFS) announced today the appointment of four new vice presidents to key leadership positions.

Key Points: 
  • Atlanta, April 02, 2024 (GLOBE NEWSWIRE) -- Porsche Financial Services, Inc. (PFS) announced today the appointment of four new vice presidents to key leadership positions.
  • "Following the Porsche IPO in September 2022, Porsche Financial Services has continued to evaluate how the organization can most effectively support its continued growth plan,” said Ross Dupper, President and CEO of Porsche Financial Services.
  • John Claiborne, VP Digital Transformation and Data Intelligence: John began his career with Porsche in 2001 as an IT contractor and has since held positions with increasing technical and management responsibility with Porsche Business Services, Porsche Cars North America, and Porsche Financial Services, where he managed the US launch of exclusive brand financial services for Bentley, Lamborghini, and Bugatti in 2012.
  • As the dedicated financial services company for Porsche Cars North America, PFS provides custom financial solutions and products to Porsche customers and dealers in the United States and Canada.

Autonomix Appoints Jennifer Cook as Chief Business Officer

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火曜日, 3月 19, 2024
AbbVie, Growth, Health, Miami University, Real Chemistry, Nervous system, Business administration, Integration, Adjustable gastric band, Research, Class, Marketing communications, Jennifer Cook, Electrophysiology, Record, Translation, Marketing, Cellulite, Advertising, AMIX, Management

THE WOODLANDS, TX, March 19, 2024 (GLOBE NEWSWIRE) -- Autonomix Medical, Inc. (NASDAQ: AMIX) (“Autonomix” or the “Company”), a medical device company focused on advancing innovative technologies to revolutionize how diseases involving the nervous system are diagnosed and treated, today announced the appointment of Jennifer Cook as its Chief Business Officer.

Key Points: 
  • Mrs. Cook is an innovative, cross-functional leader with significant expertise working with early developmental stage companies and building them into fully integrated companies.
  • “We are very pleased to welcome Jennifer to the Autonomix team.
  • Her expertise in business strategy and analysis will be of great value as we continue to execute on our corporate and clinical efforts moving forward.
  • Mrs. Cook holds a Bachelor of Science in Business Administration and Marketing from Miami University, Oxford, Ohio.

Spok Achieves Top Client Satisfaction Scores for Seventh Consecutive Year

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火曜日, 4月 2, 2024
Mental Health, Technology, Managed Care, General Health, Hospitals, Nursing, Health, Health Technology, Security, Apps, Applications, Other Technology, Telecommunications, Software, Other Health, Mobile, Wireless, Data Management, Practice Management, Interface, Management, Customer service, Communication, Computer security, RCM, Integration, Marketing communications, Privacy by design, Privacy, Marketing, Trust, Accountability, Compensation, SPOK, VBC

Spok, Inc., a wholly owned subsidiary of Spok Holdings, Inc. (NASDAQ: SPOK) and a leader in healthcare communications, earned top honors for the seventh consecutive year in a survey of healthcare industry clients by Black Book Market Research on top-rated clinical communications platforms.

Key Points: 
  • Spok, Inc., a wholly owned subsidiary of Spok Holdings, Inc. (NASDAQ: SPOK) and a leader in healthcare communications, earned top honors for the seventh consecutive year in a survey of healthcare industry clients by Black Book Market Research on top-rated clinical communications platforms.
  • Black Book Market Research LLC measures customer satisfaction across eighteen copyrighted key performance indicators: Strategic Alignment of Client Goals including VBC, RCM & Telehealth; Innovation and Optimization; Training and Education; Client Relationships and Cultural Fit; Trust, Accountability, Transparency, Ethics; Breadth of Offerings, Client Types, Delivery Excellence; Deployment and Implementation; Customization; Integration and Interfaces; Scalability, Client Adaptability, Flexible Pricing; Compensation and Employee Performance; Reliability; Brand Image and Marketing Communications; Marginal Value Adds and Modules; Financial Stability & Managerial Viability; Data Security, Patient Privacy, and Backup Services; Account Management Support and Customer Care; and Best of Breed Technology and Process Improvement.
  • Black Book's independent user surveys aim to inform healthcare technology buyers about vendors exceeding expectations, as rated by current and former customers across all organizational user levels.
  • For methodology, auditing, resources, comprehensive research, and ranking data, see http://blackbookmarketresearch.com .