Asian Americans

How the ‘model minority’ myth harms Asian Americans

Retrieved on: 
Martedì, Maggio 28, 2024

May is Asian and Pacific American Heritage Month, a time when Americans celebrate the profound contributions of Asian Americans and Pacific Islanders – a group that is commonly abbreviated as AAPI – to U.S. society.

Key Points: 
  • May is Asian and Pacific American Heritage Month, a time when Americans celebrate the profound contributions of Asian Americans and Pacific Islanders – a group that is commonly abbreviated as AAPI – to U.S. society.
  • It’s also a time to acknowledge the complexity of AAPI experience.
  • More than half of native-born Asian Americans have heard of the “model minority” description.

Racially visible, in practice invisible

  • In reality, AAPIs encompass over 20 distinct ethnicities, yet are often lumped into a single category.
  • It also perpetuates the harmful notion that AAPIs don’t need support or advocacy to address systemic inequities.
  • Research shows that the depiction of AAPIs as diligent and hardworking has burdened them with additional responsibilities.
  • Stereotypes portraying Asians as passive and unassertive also frequently lead to their talents being overlooked for managerial and leadership positions.

Forever foreign

  • This myth has persisted despite generations of assimilation.
  • Asians have often been viewed as outsiders since their arrival on American shores in the mid-19th century, labeled under the broad umbrella of “Orientals” and subjected to a variety of stereotypes.
  • This poses a real and immediate threat to the safety and well-being of AAPI individuals and communities.

Time for a post-model-minority narrative

This Mother’s Day, iHeart Launches a National Public Service Campaign with Every Mother Counts To Address the Maternal Health Crisis

Retrieved on: 
Venerdì, Maggio 10, 2024

Key Points: 
  • View the full release here: https://www.businesswire.com/news/home/20240510253038/en/
    Every Mother Counts believes that pregnancy and childbirth should be safe, respectful, and equitable for everyone, everywhere.
  • Founded by Christy Turlington Burns in 2010 to address the global maternal health crisis, Every Mother Counts works to increase access to timely, quality maternity care and improve maternal health outcomes in the United States and around the world.
  • Every Mother Counts believes that to achieve our mission to make pregnancy and childbirth safe for everyone, everywhere, we need to begin by educating about the maternal health crisis,” said Christy Turlington Burns, founder and president of Every Mother Counts.
  • “This is why we are delighted to partner with iHeart on this campaign.

AANHPI Entrepreneurs Find Success Through Small Business Ownership

Retrieved on: 
Martedì, Maggio 7, 2024

SCORE , a resource partner of the SBA, is dedicated to helping AANHPI entrepreneurs achieve their business goals, providing free small business mentoring, training and resources in all 50 states and U.S. territories.

Key Points: 
  • SCORE , a resource partner of the SBA, is dedicated to helping AANHPI entrepreneurs achieve their business goals, providing free small business mentoring, training and resources in all 50 states and U.S. territories.
  • Nationwide, Americans are starting new businesses at record rates – U.S. Census data shows that 5.5 million small business applications were filed in 2023 alone.
  • For new AANHPI entrepreneurs in pursuit of small business success, the road can be rocky without support.
  • The advice of an experienced mentor can be enormously valuable for any small business owner, as they take what they have learned and pay it forward by helping other entrepreneurs find success.

Blue Faery Continues Its Love Your Liver Campaign During Asian American and Pacific Islander Heritage Month

Retrieved on: 
Martedì, Maggio 7, 2024

BIRMINGHAM, Ala., May 7, 2024 /PRNewswire/ -- Love Your Liver helps raise awareness about liver cancer risk factors in the Asian American community as they are twice as likely to develop the disease compared with White Americans. Liver cancer continues to be one of the greatest health disparities faced by Asian Americans due to the high prevalence of chronic hepatitis B infection within this community. Chronic hepatitis B is a leading risk factor for hepatocellular carcinoma (HCC), the most common type of liver cancer.

Key Points: 
  • BIRMINGHAM, Ala., May 7, 2024 /PRNewswire/ -- Love Your Liver helps raise awareness about liver cancer risk factors in the Asian American community as they are twice as likely to develop the disease compared with White Americans.
  • Liver cancer continues to be one of the greatest health disparities faced by Asian Americans due to the high prevalence of chronic hepatitis B infection within this community.
  • Chronic hepatitis B is a leading risk factor for hepatocellular carcinoma (HCC), the most common type of liver cancer.
  • Love Your Liver delivers culturally relevant education about liver cancer risk factors, liver cancer surveillance, and treatments while offering hope.

New 2024 Nielsen Report: Asian American Audiences Spend Nearly Equal Time on TV and Smartphone

Retrieved on: 
Mercoledì, Maggio 1, 2024

NEW YORK, May 1, 2024 /PRNewswire/ -- Nielsen, a global leader in audience measurement, data, and analytics, releases their latest Diverse Intelligence Series report to kick-off Asian Pacific American Heritage Month. The report titled, Reaching Asian American Audiences: Understanding Asian Influence and Media Consumption, highlights that Asian Americans are spending nearly equal time watching  content on their TVs and smartphones.

Key Points: 
  • The report titled, Reaching Asian American Audiences: Understanding Asian Influence and Media Consumption, highlights that Asian Americans are spending nearly equal time watching  content on their TVs and smartphones.
  • The report shows that AANHPI audiences are spending nearly the same amount of time tuning into content on the TV screen and smartphone screen — approximately 17 hours per week on each screen.
  • These insights emphasize the importance of tailoring news content to address the diverse concerns of Asian American audiences, particularly with young voters (avg.
  • Download the 2024 report Reaching Asian American Audiences: Understanding Asian Influence and Media Consumption for more details and insights.

Jilly Bing Launches First True-to-Life Asian American Doll at Toys"R"Us at Macy's

Retrieved on: 
Martedì, Marzo 19, 2024

SAN FRANCISCO and NEW YORK, March 19, 2024 /PRNewswire/ -- Jilly Bing, the company behind The Jilly Doll, the first of many toys in development that celebrate Asian heritage, today announced the availability of The Jilly Doll at select Toys"R"Us at Macy's locations and online at Macys.com and soon to follow at ToysRUs.com. Today's news marks the first national retail partnership for distribution of The Jilly Doll.

Key Points: 
  • Today's news marks the first national retail partnership for distribution of The Jilly Doll.
  • Jilly Bing's mission is to reflect the many faces of millions of Asian American children.
  • "Having The Jilly Doll on our shelves further showcases our mission to affect and infuse purpose into all areas of business."
  • The Jilly Doll, and others the company has in development, are intended to bring realistic representation of Asian Americans to playtime, enabling families to celebrate Asian culture, its customs and features.

Hyundai Showcases Refined-Rugged SUV Experience in New Asian American Campaign for the All-New Santa Fe

Retrieved on: 
Lunedì, Marzo 18, 2024

FOUNTAIN VALLEY, Calif., March 18, 2024 /PRNewswire/ -- Hyundai and its Asian American marketing agency, TEN Advertising, are kicking off a new creative campaign for the 2024 Santa Fe SUV.

Key Points: 
  • FOUNTAIN VALLEY, Calif., March 18, 2024 /PRNewswire/ -- Hyundai and its Asian American marketing agency, TEN Advertising, are kicking off a new creative campaign for the 2024 Santa Fe SUV.
  • The campaign, comprising two ads titled "Ruggedness" and "Wide Open Space," targets Asian American couples and families seeking exciting experiences in their everyday moments.
  • Showcasing its ruggedness with solid exterior style and HTRAC AWD, as well as simultaneously presenting a comfortable, emotional, and sophisticated interior space, the campaign positions the new Hyundai Santa Fe as a refined-rugged SUV.
  • At the same time, it addresses the demands of Asian American consumers who value premium and sophisticated spaces for their lifestyles.

NJIT Earns Hispanic-Serving Status from U.S. Dept. of Education

Retrieved on: 
Martedì, Febbraio 27, 2024

A goal outlined in NJIT’s 2025 strategic plan, the status is key to NJIT deepening its diversity and better serving its home city of Newark, New Jersey and the nation.

Key Points: 
  • A goal outlined in NJIT’s 2025 strategic plan, the status is key to NJIT deepening its diversity and better serving its home city of Newark, New Jersey and the nation.
  • The Office of Postsecondary Education of the U.S. Department of Education confirmed the status in a letter recently.
  • The R1 pool itself is selective with less than 150 institutions at that level.
  • In addition, NJIT is the only New Jersey university with such dual status.

Racial Minority Groups Increased Their Homeownership Rates While Still Facing Significant Homebuying Challenges

Retrieved on: 
Martedì, Febbraio 20, 2024

While homeownership rates improved across all racial and ethnic groups over the past decade, the homeownership rate among Black individuals continues to trail at 44.1%.

Key Points: 
  • While homeownership rates improved across all racial and ethnic groups over the past decade, the homeownership rate among Black individuals continues to trail at 44.1%.
  • Homeownership rates for racial minorities increased in 2022, with Asian and Hispanic Americans achieving historic peaks.
  • Despite these advancements, disparities persist among racial and ethnic groups, notably with Black homeownership lagging.
  • Despite fast-rising mortgage rates, minority groups saw increased homeownership rates in 2022.

TAAF Survey Reveals 1 out of every 5 NYC Asian Americans has been physically assaulted because of their race in the last 12 months; 54% who experienced a hate incident did not report it to anyone

Retrieved on: 
Giovedì, Marzo 7, 2024

New survey findings from TAAF state that 1 in 5 Asian American NY'ers has been physically assaulted in the last 12 months.

Key Points: 
  • New survey findings from TAAF state that 1 in 5 Asian American NY'ers has been physically assaulted in the last 12 months.
  • Furthermore, 54% of those who experienced a hate incident did not report the experience to anyone.
  • Asian Americans residing in New York are experiencing violence at an alarming rate, and are reluctant or unable to report harm.
  • "The anti-Asian hate rhetoric and violence that targeted the AAPI community in 2020 has not stopped," says Norman Chen, CEO of TAAF.