Wpromote

PubMatic Announces Record First Quarter 2024 Financial Results

Retrieved on: 
Martedì, Maggio 7, 2024
CFO, SPO, Ecosystem, Conversation, Investment, WPP plc, Activate, AI, Depreciation, Instacart, Conversion, Vevo, Partnership, Collection, Webcast, CTV, Public expenditure, Result, Engineering, Tax, Roblox, DSPS, Privacy, IDS, Analysis, Acquisition, Form 10-K, Loss, Failure, Wpromote, Adjustment, Advertising, Annual report, GAAP, Growth, Disclosure, Bookkeeping

The section titled “Non-GAAP Financial Measures” below describes our usage of non-GAAP financial measures.

Key Points: 
  • The section titled “Non-GAAP Financial Measures” below describes our usage of non-GAAP financial measures.
  • Reconciliations between historical GAAP and non-GAAP information are contained at the end of this press release following the accompanying financial data.
  • PubMatic will host a conference call to discuss its financial results on Tuesday, May 7, 2024 at 2:00 p.m. Pacific Time (5:00 p.m. Eastern Time).
  • Additional information will also be set forth in our Quarterly Report on Form 10-Q for the quarter ended March 31, 2024.

Wpromote Selects PubMatic as Preferred Partner

Retrieved on: 
Giovedì, Febbraio 29, 2024
Internet, ROI, Marketing, Growth, ANA, Wpromote, SPO, CTV, Partnership, Sales

NEW YORK, Feb. 29, 2024 (GLOBE NEWSWIRE) -- PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising’s supply chain of the future, announced that it has been named as a preferred supply partner by Wpromote , a top independent marketing agency, to drive efficiency and maximize performance across the open internet.

Key Points: 
  • NEW YORK, Feb. 29, 2024 (GLOBE NEWSWIRE) -- PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertising’s supply chain of the future, announced that it has been named as a preferred supply partner by Wpromote , a top independent marketing agency, to drive efficiency and maximize performance across the open internet.
  • Through this partnership, Wpromote’s clients will gain transparent access to PubMatic’s premium publisher inventory across display, video and connected TV (CTV) inventory.
  • Wpromote thrives on solving complex challenges for their brand clients and accelerating campaign performance through an integrated, data-driven approach to media and marketing.
  • Wpromote selected PubMatic as a partner because of the company’s SPO leadership and its transparent, responsible approach to driving media efficiency.

Wpromote Is a Top Three Digital Agency on Ad Age's Best Places to Work

Retrieved on: 
Martedì, Gennaio 23, 2024
Marketing, Wpromote, Ad Age, Growth, Management

2024 is Wpromote's seventh year on Ad Age Best Places to Work, which honors 50 companies that did a standout job over the past year as challenges hit the ad industry, including an unsettled economy, changing media market, and tight talent pool.

Key Points: 
  • 2024 is Wpromote's seventh year on Ad Age Best Places to Work, which honors 50 companies that did a standout job over the past year as challenges hit the ad industry, including an unsettled economy, changing media market, and tight talent pool.
  • Megan Swisher Fanning, Wpromote's Chief People Officer, emphasized that "Our people are our most valuable asset as an organization.
  • When they feel supported and taken care of, we can fully unlock their unique perspectives and deliver for our clients.
  • "The 2024 Best Places to Work winners demonstrate the value of giving employees competitive pay and benefits and designing optimal workplace practices to ensure great talent can do its best work," said Dan Peres, president and editor-in-chief of Ad Age.

Wpromote Expands Private Equity Partnership Focus With Pierre Le Veaux II Executive Hire

Retrieved on: 
Martedì, Dicembre 19, 2023
Wpromote, Marketing, Goldman Sachs, Acquisition, MidOcean Partners, ZMC, Growth, Pentair, SVP, Brentwood Associates, Financial services

EL SEGUNDO, Calif., Dec. 19, 2023 /PRNewswire/ -- Wpromote continues to grow its successful private equity book of business, welcoming Pierre Le Veaux II as the agency's new SVP, Head of Private Equity Partnerships.

Key Points: 
  • EL SEGUNDO, Calif., Dec. 19, 2023 /PRNewswire/ -- Wpromote continues to grow its successful private equity book of business, welcoming Pierre Le Veaux II as the agency's new SVP, Head of Private Equity Partnerships.
  • It's clear from Le Veaux's new role as head of that division that Wpromote intends to aggressively expand their PE focus.
  • Le Veaux brings a wealth of executive experience and relationships in consulting and financial services, including 11 years at Goldman Sachs.
  • In 2022, Wpromote welcomed a strategic investment from private equity firm ZMC to help accelerate its growth and expand key technology and product offerings.

Wpromote's Mike Stone Recognized as One of Adweek's 50 Indispensable Business Leaders

Retrieved on: 
Mercoledì, Dicembre 13, 2023
PPC, Marketing, Wpromote, Hand, Growth, ZMC, SEO, Agency, Adweek, Rock (geology), Sales, Polaris

EL SEGUNDO, Calif., Dec. 13, 2023 /PRNewswire/ -- Adweek named Wpromote CRO Mike Stone to its annual Adweek 50 list of "executives who are innovating, collaborating, and driving business results for their brands."

Key Points: 
  • EL SEGUNDO, Calif., Dec. 13, 2023 /PRNewswire/ -- Adweek named Wpromote CRO Mike Stone to its annual Adweek 50 list of "executives who are innovating, collaborating, and driving business results for their brands."
  • He recognized these headwinds early, and worked across the organization to challenge convention and find new ways to unlock innovation and growth for clients.
  • Our clients and employees rely on that heat-seeking ability to identify the right path forward, and Mike finds a way to make it happen."
  • Creative Accelerator , a creative testing solution, is the latest app release in Polaris, the agency's proprietary tech platform.

Wpromote Launches Meta Creative Accelerator, First-to-Market App Unlocking AI-Powered Creative Performance

Retrieved on: 
Martedì, Dicembre 12, 2023
Intelligence, Machine learning, SVP, Acquisition, Growth, Creative, Industrial design, Wpromote, Polaris, Meta

EL SEGUNDO, Calif., Dec. 12, 2023 /PRNewswire/ -- Wpromote is releasing Creative Accelerator, a new proprietary app in Wpromote's proprietary marketing intelligence platform, Polaris .

Key Points: 
  • EL SEGUNDO, Calif., Dec. 12, 2023 /PRNewswire/ -- Wpromote is releasing Creative Accelerator, a new proprietary app in Wpromote's proprietary marketing intelligence platform, Polaris .
  • The new app unlocks a first-to-market advantage exclusive to Wpromote clients: a one-of-a-kind solution testing new creative themes against broad audiences on Meta that marketers can then scale to drive significant performance improvements.
  • Creative Accelerator was designed to work in tandem with Creative Insights, another Polaris app that reports on ad-level performance in Meta, isolating and tracking client performance gains driven by Creative Accelerator.
  • The Wpromote product team will be expanding Creative Insights reporting across all social, programmatic, and video media platforms to drive omnichannel creative testing recommendations in the near future.

Search Engine Land Names Wpromote Agency of the Year Twice Over, Best in SEO and PPC

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Martedì, Ottobre 24, 2023
Spirometry, Agency, Microsoft, SEO, Treason, NBCU, Marketing, SERP, Culture, AI, PPC, Online shopping, Sales, Adweek, Polaris, Wpromote

EL SEGUNDO, Calif., Oct. 24, 2023 /PRNewswire/ -- Search Engine Land, the leading search marketing industry publication, recognized Wpromote as the Agency of the Year in the prestigious annual Search Engine Land Awards in two categories, SEO and PPC.

Key Points: 
  • EL SEGUNDO, Calif., Oct. 24, 2023 /PRNewswire/ -- Search Engine Land, the leading search marketing industry publication, recognized Wpromote as the Agency of the Year in the prestigious annual Search Engine Land Awards in two categories, SEO and PPC.
  • This week, Wpromote was also named one of Adweek's Fastest Growing Agencies 2023 , a clear indication that the agency's business outcome-focused approach to marketing is translating into continued success with advertisers.
  • These wins serve as a strong validation of Wpromote's leadership in the rapidly changing media landscape.
  • The winning entry for Agency of the Year – SEO featured Wpromote's work with Peacock, NBCU's streaming service.

Adweek Names Wpromote's Sammy Rubin a Media All-Star

Retrieved on: 
Martedì, Agosto 15, 2023
Media strategy, Adweek, Marketing, Head, Employment, VP Bank, Adtech (company), Open Road Integrated Media, Glassdoor, Growth, AI, Woman, Automation, Sales, Wpromote

EL SEGUNDO, Calif., Aug. 15, 2023 /PRNewswire/ -- Adweek recognized Sammy Rubin, VP of Integrated Media for Wpromote, as a 2023 Media All-Star on their annual list honoring the executives representing the best, brightest, and most strategic thinking across the media industry.

Key Points: 
  • EL SEGUNDO, Calif., Aug. 15, 2023 /PRNewswire/ -- Adweek recognized Sammy Rubin, VP of Integrated Media for Wpromote, as a 2023 Media All-Star on their annual list honoring the executives representing the best, brightest, and most strategic thinking across the media industry.
  • Rubin has been a critical force in Wpromote's continued growth as a full-service media and digital marketing agency, responsible for launching the agency's media strategy team as Head of Media Strategy and currently leading the ongoing development and expansion of Wpromote's creative offering and creator capabilities as VP of Integrated Media.
  • This year, Rubin was also named one of the Top Women in Media and AdTech by AdMonsters + AdExchanger.
  • Rubin shared the details of her vision for the future of media and how it will impact the growth of the agency: "To break through the increasing fragmentation of the media landscape, exposure is not enough.

Subtext Appoints Eric Reisch as Senior Vice President of Sales

Retrieved on: 
Mercoledì, Giugno 28, 2023
Wpromote, Eric, Organization, Knowledge, Growth, Music, SEO, Subtext, Publishing, Senior

NEW YORK, June 28, 2023 (GLOBE NEWSWIRE) -- Subtext , an award-winning texting platform that connects media companies, brands, artists and creators to their audiences, today announced the appointment of Eric Reisch as the company’s new Senior Vice President of Sales.

Key Points: 
  • NEW YORK, June 28, 2023 (GLOBE NEWSWIRE) -- Subtext , an award-winning texting platform that connects media companies, brands, artists and creators to their audiences, today announced the appointment of Eric Reisch as the company’s new Senior Vice President of Sales.
  • In this role, Eric will lead the sales and revenue team, with the goal of driving new growth opportunities for the company.
  • His proven track record of scaling sales across emerging, mid-market and enterprise markets makes him an invaluable addition to the Subtext leadership team.
  • The potential to deliver this experience in new ways and across new categories is exciting,” said Eric Reisch, Senior Vice President of Sales at Subtext.

VidMob Introduces Agency Partnership Program with Founding Partners AdParlor, CANVAS United, FIG, and Wpromote

Retrieved on: 
Giovedì, Giugno 15, 2023
FIG, Partnership, Workflow, Marketing, VCR, Investment, Corporation, SVP, Sales, Wpromote

NEW YORK, June 15, 2023 (GLOBE NEWSWIRE) -- VidMob, the leading creative effectiveness platform, today announced its new Agency Partnership Program.

Key Points: 
  • NEW YORK, June 15, 2023 (GLOBE NEWSWIRE) -- VidMob, the leading creative effectiveness platform, today announced its new Agency Partnership Program.
  • The platform will also provide insights into clients' best practices, enabling agency partners to optimize their media investments.
  • The Agency Partnership Program empowers agencies to:
    Set a new standard for always-on campaign effectiveness and offer new innovation, collaboration and oversight for marketing and creative teams
    “We are excited to be part of VidMob’s new Agency Partnership Program.
  • We extend our gratitude to our exceptional founding partners AdParlor, CANVAS United, FIG, and Wpromote, and eagerly anticipate our role in their future growth.”