Reebok Pump

REEBOK UNVEILS "REEBOK IMPACT" WITH FUTUREVERSE

Retrieved on: 
Donnerstag, Mai 9, 2024
Fortnite, Reebok Pump, Ready Player One, AI, Partnership, AAA, Unreal Engine, Sneakers, Culture, Club, Entrepreneurship, Memory, IRL

LOS ANGELES, May 9, 2024 /PRNewswire/ -- Reebok, the iconic and irreverent sports culture brand, today announced the launch of "Reebok Impact" – a custom AI fashion experience on Instagram. Reebok Impact expands the boundaries of sneaker culture by putting new technology into the hands of everyday consumers, allowing the creation of AI-infused, custom digital sneakers.

Key Points: 
  • Sneaker fans globally can immortalize their photo memories in the form of a Reebok digital sneaker by sending it via Instagram DM to @reebokimpact .
  • Through Reebok Impact, we look forward to revolutionizing the digital fashion landscape and providing our customers with a unique and immersive experience," said Todd Krinsky, CEO of Reebok.
  • "Reebok Impact" is the first launch from Futureverse and Reebok, who announced their partnership last year with the intention of creating innovative artificial intelligence, web3, blockchain-based gaming and metaverse experiences for consumers, broadening product interactions across the Reebok ecosystem.
  • For more information and to create your own personal Reebok Impact, visit Reebok Impact on socials: @reebokimpact .

PEPSI AND SHAQ COLLAB WITH REEBOK TO DEBUT THE PEPSI 'SNEAK'ER

Retrieved on: 
Dienstag, Februar 20, 2024
Love, Minis, Atmosphere, CMO, Basketball, Magic, NBA, Orlando Magic, Noise, Wild cherry, Leg, Life, Location, I Wish, Reebok Pump, Pepsi Zero Sugar, Real Sugar, All Star Weekend, PEPSI, Shoe, Taste, Partnership, Bottled water

PURCHASE, N.Y., Feb. 20, 2024 /PRNewswire/ -- In 1992, PEPSI® partnered with Shaquille O'Neal and Reebok for the first time, a celebration of the big man who was taking Orlando and the league by storm. Fast forward 32 years and Shaq is as buzzy as ever – recently showing love to Pepsi Minis with 90's icon Skee-Lo and having his Magic #32 raised to the rafters last week – the Big Diesel continues to be at the center of sports culture. Now, Pepsi is collaborating with Shaq on the Pepsi 'SNEAK'ER, custom built Reebok PUMP Shaq Attaqs courtesy of the Shoe Surgeon. These aren't just another pair of custom kicks, though – these size 22 Reeboks are tailor made for the larger-than-life Shaq, who loves Pepsi Minis so much he wanted a 'SNEAK'ER be able to bring them with him to enjoy wherever he goes.

Key Points: 
  • Now, Pepsi is collaborating with Shaq on the Pepsi 'SNEAK'ER, custom built Reebok PUMP Shaq Attaqs courtesy of the Shoe Surgeon.
  • The Pepsi 'SNEAK'ER allows Shaq to tote around a Pepsi Mini can so that he can enjoy a crisp and refreshing sip of Pepsi or Pepsi Zero Sugar whenever the urge arises.
  • And while Shaq rocked his Pepsi 'SNEAK'ER's on air and in Indy during All Star Weekend, Pepsi and Shaq are showing love to the fans and pulled more vintage Reebok PUMP Shaq Attaqs from Shaq's closet for Shoe Surgeon to customize for Pepsi Minis.
  • "The Pepsi 'SNEAK'ER is the latest in a long line of groundbreaking innovations we have had at Pepsi with our incredible partner, Shaq," said Todd Kaplan, CMO – Pepsi.