Interaction

• SANTA BARBARA, Calif., May 9, 2024 /PRNewswire/ -- Invoca today announced that Forrester Research has named Invoca as a Leader in The Forrester Wave™: Real-Time Revenue Execution Platforms, Q2 2024 report .
• Invoca named as a Leader in The Forrester Wave™: Real-Time Revenue Execution Platforms, Q2 2024 report.
• By using a comprehensive revenue execution platform, revenue teams can finally connect their marketing investments directly to revenue, improve digital engagement, and drive higher-quality leads.
• "I believe Invoca was named a revenue execution Leader because we help marketing and sales teams manage the complete buyer journey from the first click to the final sale, so they can drive revenue growth."

• Conference sessions to focus on "Fueling Meaningful Connections," showcasing inspiring speakers, actionable insights, and opportunities to connect and learn from the industry's brightest
  SAN MATEO, Calif., April 16, 2024 /PRNewswire/ -- Rakuten Optimism , the season's biggest marketing conference hosted by Rakuten International , reveals its full agenda for its U.S. event on May 29-31 in Carlsbad, Calif.
• Together, they will explore the art of captivating audiences, the power of optimism, and creating stronger connections through storytelling.
• Rakuten Optimism brings together thousands of retail marketing leaders and professionals to discuss and celebrate the latest innovations in performance marketing and digital advertising.
• For more information on Rakuten Optimism 2024 or for sponsorship inquiries, email [email protected] .

• New Zealand’s youth mental healthcare continues to experience a rolling crisis with long waiting times for services.
• There have been calls to expand the mental health workforce and to diversify the range of available services.
• As our research shows, it can help to shorten bulging waiting lists and retain staff in the workforce.

Training is necessary, but not sufficient

• These are often talking therapies that have been proven effective for most people through research studies such as clinical trials.
• Many mental health services deliver therapies based on dialectical behaviour therapy to help young people and adults improve their emotional regulation.
• There will always be a need to develop and adapt therapies, but a central challenge is better implementation of those we already have.

Better implementation of proven therapies

• It studies methods to enhance the adoption, implementation and sustained delivery of evidence-based practices to improve the quality of routine care.
• Rather than asking tired clinicians to do more, implementation science can identify the influences on clinician behaviour and target supports accordingly.
• Implementation science teaches us that providing guidelines or training in evidence-based therapy is necessary, but often not enough to achieve quality care.

Quality in action

• Their aim is to promote national standards for care quality in partnership with whānau, consumers and local communities.
• Beyond mental health, apparently simple solutions such as surgical checklists have been shown to substantially improve quality, even in resource-limited settings.
• Service leaders, funders and policymakers must urgently consider how we can best equip existing and new staff to deliver quality care, based on insights from implementation science.

Melanie Woodfield works as a clinical psychologist for Te Whatu Ora (Health New Zealand). She receives funding from the Health Research Council of New Zealand. Hiran Thabrew does not work for, consult, own shares in or receive funding from any company or organisation that would benefit from this article, and has disclosed no relevant affiliations beyond their academic appointment.

• Calabrio , the workforce performance company, today announced general availability of its new generative artificial intelligence (GenAI)-powered Interaction Summary feature.
• With the new Interaction Summary feature, AI-based technology will create uniform and unbiased summaries for each interaction, saving time and enhancing productivity, while ensuring consistency for logging and references.
• “Calabrio is leading the way in creating industry standards and improving agent and contact center efficiency, using innovative technology to capture interactions,” said Joel Martins, Interim CEO and Chief Technology Officer, Calabrio.
• And the Interaction Summary feature is the start of our next-gen series of features.”
  With Calabrio’s Interaction Summary feature, contact centers can:
  Reduce or eliminate after-call work time by summarizing every customer interaction for each agent automatically.