IAB Board of Directors Announces John Halley, President of Paramount Advertising, as New Board Chair for 2024
NEW YORK, Jan. 28, 2024 /PRNewswire/ -- The Interactive Advertising Bureau (IAB), the digital media and marketing trade association, today announced that it has named John Halley, President, Paramount Advertising, Paramount as the new Chair of the trade organization's Board of Directors. Halley has served on the board since March 2021, most recently as the Vice Chair.
- Halley takes on the role that was held by Alysia Borsa, Chief Business Officer and President of Lifestyle, Health and Finance, at Dotdash Meredith.
- Borsa will continue to remain on the IAB Board and on the Executive Committee.
- "The strength of IAB — and the strength of our industry — depends on our ability to attract the very best talent to our Board.
- For more information about the IAB Board of Directors, please visit iab.com/boardofdirectors .