Global Study Finds Consumers Are Open to AI Companions BUT Are Worried About Maintaining Human Connections
The Connecting Consumers report by Momentum Worldwide found technology is seen as an enabler to connections, with 46% open to an AI or augmented-reality companion that offers advice and companionship.
- The Connecting Consumers report by Momentum Worldwide found technology is seen as an enabler to connections, with 46% open to an AI or augmented-reality companion that offers advice and companionship.
- This reflects a deeper implication: with the rise of AI, there's an increasing desire for genuine human interaction.
- 66% of people would prefer to remain single than resort to companionship with an AI, highlighting the irreplaceable value of human connection amongst technological advancements.
- Yet consumers identified how brands can help bridge the gap with making real connections.