Linearity

Acclaim Lighting Introduces Adapt Linear DMX™ LED Fixtures for Increased Flexibility and Easy Installation

Retrieved on: 
Dienstag, Mai 7, 2024

Acclaim Lighting, an innovative and advanced lighting technology leader, introduces Adapt Linear DMX™, a smart, flexible, color-changing indoor fixture designed for linear graze, flood, and cove applications.

Key Points: 
  • Acclaim Lighting, an innovative and advanced lighting technology leader, introduces Adapt Linear DMX™, a smart, flexible, color-changing indoor fixture designed for linear graze, flood, and cove applications.
  • Adding to its flexibility, Adapt Linear DMX has quad-color LEDs for exceptional color mixing performance and homogenized optic color.
  • Adapt Linear DMX is available in 1’ and 4’ lengths and ships standard with two unique built-in ratcheted (tool-free) swivel mount brackets.
  • For more information on the Adapt Linear DMX, contact Acclaim Lighting at 323-213-4626 or visit link.

ANJARIUM BIOSCIENCES PRESENTS DATA DEMONSTRATING NOVEL SYNTHETIC DNA APPLICATIONS FOR CELL AND GENE THERAPIES at 27th ANNUAL ASGCT MEETING

Retrieved on: 
Dienstag, Mai 7, 2024

BALTIMORE, May 7, 2024 /PRNewswire/ -- Anjarium Biosciences, a cell and gene therapy tools and technology company enabling researchers and manufacturers to accelerate the discovery and delivery cycle of new and evolving genetic medicines, today announced presentation of five scientific posters at the American Society of Gene and Cell Therapy (ASGCT) annual meeting in Baltimore, Maryland, May 7-11, 2024.

Key Points: 
  • Utilizing an enzymatic, cell-free platform, Anjarium produces pure, infinitely customizable, stable synthetic DNA constructs for a wide variety of therapeutic modalities.
  • Anjarium partners with customers to optimize their R&D and manufacturing workflows through rapid delivery of custom-made, synthetic DNA products.
  • "We're thrilled to share data that demonstrate the potential of our synthetic DNA across multiple therapeutic modalities at this year's ASGCT meeting," said Otmane Boussif, Chief Technology Officer of Anjarium.
  • The scientific presentations at ASGCT support Anjarium's strategic pivot to focus on cell and gene therapy tools and technology, deprioritizing their non-viral gene therapy programs.

Voltage Regulator Market to Reach $4.7 billion, Globally, by 2033 at 5.3% CAGR: Allied Market Research

Retrieved on: 
Dienstag, April 30, 2024

By type, the linear segment held the highest market share in 2023, accounting for more than three-fifths of voltage regulator market revenue.

Key Points: 
  • By type, the linear segment held the highest market share in 2023, accounting for more than three-fifths of voltage regulator market revenue.
  • By technology, the electro-tap switching voltage segment held the highest market share in 2023, accounting for more than two-fifths of voltage regulator market revenue.
  • Electro-tap switching voltage regulators dominate the market as they offer precise voltage control with high efficiency and rapid response to load changes.
  • Region-wise, Asia-Pacific held the highest market share in 2022, accounting for nearly half of the voltage regulator market revenue, and is estimated to dominate during the forecast period.

Voltage Regulator Market to Reach $4.7 billion, Globally, by 2033 at 5.3% CAGR: Allied Market Research

Retrieved on: 
Dienstag, April 30, 2024

By type, the linear segment held the highest market share in 2023, accounting for more than three-fifths of voltage regulator market revenue.

Key Points: 
  • By type, the linear segment held the highest market share in 2023, accounting for more than three-fifths of voltage regulator market revenue.
  • By technology, the electro-tap switching voltage segment held the highest market share in 2023, accounting for more than two-fifths of voltage regulator market revenue.
  • Electro-tap switching voltage regulators dominate the market as they offer precise voltage control with high efficiency and rapid response to load changes.
  • Region-wise, Asia-Pacific held the highest market share in 2022, accounting for nearly half of the voltage regulator market revenue, and is estimated to dominate during the forecast period.

Audience Intelligence Company Tunnl Announces Reach & Frequency, Linear TV Measurement Solution

Retrieved on: 
Donnerstag, April 25, 2024

ARLINGTON, Va., April 25, 2024 (GLOBE NEWSWIRE) -- Tunnl, a leading provider of AI-powered audience intelligence, introduces Reach & Frequency, an unprecedented solution for audience-based linear TV exposure measurement and optimization.

Key Points: 
  • ARLINGTON, Va., April 25, 2024 (GLOBE NEWSWIRE) -- Tunnl, a leading provider of AI-powered audience intelligence, introduces Reach & Frequency, an unprecedented solution for audience-based linear TV exposure measurement and optimization.
  • Within Tunnl’s audience intelligence platform, the Reach & Frequency solution measures impressions, reach, and frequency on linear TV and enables advertisers to continuously optimize their campaigns by retargeting exposure-based audiences across linear, streaming, and digital channels.
  • In addition to actionable audience intelligence for campaign planning, Reach & Frequency modernizes linear TV campaign measurement and delivers continuous, autonomous optimization opportunities for cross-channel advertisers.
  • Reach & Frequency Capabilities & Highlights:
    Gain an unprecedented understanding of linear TV impressions with unduplicated reach and frequency insights by media market, sponsor, or creative–including your competitors’.

Tatari powers next generation of agencies entering TV Ad market

Retrieved on: 
Freitag, April 12, 2024

Agencies currently have limited choices if they want to offer TV advertising to their clients.

Key Points: 
  • Agencies currently have limited choices if they want to offer TV advertising to their clients.
  • Since announcing the availability for agencies to license Tatari 18 months ago , more than 30 agencies have signed on, with 40% buying into additional services.
  • This uptick in platform adoption aligns with digital agencies' desire to offer other customer acquisition channels beyond social and search, and for TV media buying agencies to buy and measure TV based on outcomes .
  • “Unlike any other technology or DSP offering in the market, Tatari not only offers agencies with CTV capabilities, but also linear TV inventory, as well as measurement.

New Lumen Study Shows GSTV Delivers Industry-Leading Attention For Advertisers

Retrieved on: 
Donnerstag, Mai 2, 2024

Lumen found that GSTV viewer attentiveness exceeds attention benchmarks for digital, CTV, and linear television advertising.

Key Points: 
  • Lumen found that GSTV viewer attentiveness exceeds attention benchmarks for digital, CTV, and linear television advertising.
  • The study was conducted in alignment with Dentsu’s Attention Economy initiative, enabling comparisons with norms from the agency’s 5-year attention measurement program.
  • Key findings from the study include:
    Nearly Everyone Pays Attention to Ads on GSTV – 95% of impressions on GSTV deliver eyes-to-screen, commanding more visual attention than digital, CTV, and linear television.
  • Ads on GSTV yield 2.7x the attention of ads on CTV and 2.5x that of linear (vs. Tvision norms).

Cadent Launches Performance TV - a New Solution to Drive Business Outcomes Across CTV, Online Video, Display, and Linear TV

Retrieved on: 
Dienstag, April 30, 2024

NEW YORK, April 30, 2024 /PRNewswire/ -- Cadent, the largest independent solutions provider for omnichannel video advertising, today launched Performance TV. A new outcomes-based solution that combines the reach of traditional TV with the precise targeting and measurability of digital, Performance TV creates a direct link between advertising and sales.

Key Points: 
  • NEW YORK, April 30, 2024 /PRNewswire/ -- Cadent , the largest independent solutions provider for omnichannel video advertising, today launched Performance TV.
  • A new outcomes-based solution that combines the reach of traditional TV with the precise targeting and measurability of digital, Performance TV creates a direct link between advertising and sales.
  • Cadent Performance TV is the first solution to bridge TV and digital to deliver outcomes for clients.
  • "Cadent Performance TV connects premium digital, linear, and CTV inventory with precise targeting and measurement to help our clients achieve their goals."

Gopuff Invites the World to "Bring The Magic" to Everyday Experiences with the Launch of Its Largest-Ever Brand Campaign

Retrieved on: 
Freitag, April 26, 2024

The 360° campaign is designed to build brand awareness and define Gopuff’s next chapter.

Key Points: 
  • The 360° campaign is designed to build brand awareness and define Gopuff’s next chapter.
  • The full-funnel campaign extends beyond traditional channels to the Gopuff app and the physical world via the iconic Gopuff brown paper bag.
  • Later, Gopuff will make its iconic bag famous with limited edition versions created in collaboration with talent and brand partners.
  • As the campaign progresses, Gopuff and Mother will bring the magic of Gopuff and its signature brown bag to unexpected places and cultural moments.

Old School Meets Agile: Waterfall for Jira Has Arrived

Retrieved on: 
Donnerstag, April 25, 2024

Today, the future of productivity and project management just got brighter as Trundl proudly unveils Waterfall for Jira , a new Atlassian Marketplace add-on for Jira.

Key Points: 
  • Today, the future of productivity and project management just got brighter as Trundl proudly unveils Waterfall for Jira , a new Atlassian Marketplace add-on for Jira.
  • View the full release here: https://www.businesswire.com/news/home/20240425791692/en/
    Waterfall for Jira - Old School Meets Agile.
  • Why Waterfall for Jira matters:
    Centralized Knowledge Hub: Bring your teams to Jira to make it the single source of project management truth.
  • To experience another dimension of collaboration and functionality in Jira, download the Waterfall for Jira add-on from the Atlassian Marketplace.