Mountain Dew

INTRODUCING HARD MTN DEW LIVEWIRE®: THE ELECTRIC NEW ADDITION TO THE HARD MTN DEW FAMILY THAT'S DEFINITELY FOR DRINKERS 21+

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星期三, 三月 1, 2023
Orange Free State, HARD, Citrus, Transport, Love, Retirement, MTN, Caffeine, Boston Beer Company, Mountain Dew, ABV, Sugar, Nightclub, Bottled water

BOSTON, March 1, 2023 /PRNewswire/ -- HARD MTN DEW FANS, REJOICE! One year after the highly anticipated launch of HARD MTN DEW®, the brand today announced the release of HARD MTN DEW Livewire®, the first-ever addition to the flavor lineup. HARD MTN DEW Livewire is an electrifying new twist on the classic, fan-favorite soft drink with a jolt of orange citrus refreshment, 5% ABV, no caffeine, no added sugars and 100 calories per serving. To celebrate the launch, HARD MTN DEW is once again shocking the world by hosting a "Definitely Over 21" launch party at a retirement community in Florida -- the retirement capital of the world.

Key Points: 
  • HARD MTN DEW to host epic "Definitely Over 21" Launch Party at Retirement Community in Florida, America's most notorious party destination for retirees
    BOSTON, March 1, 2023 /PRNewswire/ -- HARD MTN DEW FANS, REJOICE!
  • One year after the highly anticipated launch of HARD MTN DEW®, the brand today announced the release of HARD MTN DEW Livewire®, the first-ever addition to the flavor lineup.
  • "Since the launch of HARD MTN DEW, we've pushed boundaries and challenged convention, even going so far as to marry a fan to show our love and commitment to HARD DEW Nation," said Erica Taylor, Senior Brand Director for HARD MTN DEW, The Boston Beer Company.
  • HARD MTN DEW Livewire is now available in 24-ounce cans where HARD MTN DEW is sold.

CreatorIQ Reveals The CPG Opportunity On TikTok In New Report

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星期四, 二月 9, 2023
ROI, Brand, CPG, UGC, Mountain Dew, Clorox, Growth, Research, Social media, LOS, Marketing, Behr

LOS ANGELES, Feb. 9, 2023 /PRNewswire-PRWeb/ -- Research shows that as many as 60% of consumers on social media follow CPG brands that interest them. Going into 2023, there's no bigger social network than TikTok, and no greater opportunity for brands to reach audiences on TikTok than through creator-led campaigns. So CreatorIQ has leveraged its first-party TikTok integration to give brands access to exclusive insights on TikTok creators and their content in the newly released Guide To TikTok Influencer Marketing for CPG Brands report. This report includes details on audience demographic data, trends in follower count growth, and top-performing videos, and much more.

Key Points: 
  • Going into 2023, there's no bigger social network than TikTok, and no greater opportunity for brands to reach audiences on TikTok than through creator-led campaigns.
  • So CreatorIQ has leveraged its first-party TikTok integration to give brands access to exclusive insights on TikTok creators and their content in the newly released Guide To TikTok Influencer Marketing for CPG Brands report.
  • "As CPG brands look to advance their TikTok marketing strategies, we expect the platform to play an increasingly central role in the creator economy," said Conor Begley, Chief Strategy Officer at CreatorIQ.
  • The Guide To TikTok Influencer Marketing for CPG Brands dives into granular details on exactly how CPG brands can use creators and TikTok to fast-track their growth.

DORITOS® TRANSFORMS LATE-NIGHT DINING WITH THE LAUNCH OF DORITOS AFTER DARK™, AN AFTER-HOURS FOOD EXPERIENCE OFFERING ELEVATED, GLOBALLY INSPIRED BITES

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星期三, 十二月 14, 2022
Dark, Biting, Genomics Digital Lab, Netflix, Triangle, PepsiCo, DoorDash, Global Leaders Program, Pep, Frito-Lay, IP, Partnership, Hunger, Digital, Pepsi, Cheese, City, SodaStream, Growth, Multimedia, Sun Chips, Winter solstice, Convenience food, Mountain Dew, Consultant, Snack, Taste, MTN, Lay's, Fast food, Food delivery, Cheetos, Doritos, Gatorade, Quakers, Drink

PLANO, Texas, Dec. 14, 2022 /PRNewswire/ -- The most epic moments happen after dark, including late-night eating. According to Frito-Lay's latest Snack Index1, forty-three percent of consumers and half (49%) of Gen Zers agree that snacking is the most satisfying after dark. Now, Doritos will answer fans' after-hours hunger with Doritos After Dark, an exhilarating late-night bites menu delivered straight to their doors when they want it most.

Key Points: 
  • Now, Doritos will answer fans' after-hours hunger with Doritos After Dark, an exhilarating late-night bites menu delivered straight to their doors when they want it most.
  • "By embracing the unexpected, Doritos After Dark has created another moment of inspiration and experimentation, inviting fansto experience Doritos' boldest venture yet."
  • Doritos Nacho Average Nachos: Start with the essentials of queso, guac, and salsa, and then choose your own flavor adventure.
  • These crispy chicken bites are inspired by Japanese fried chicken with light breading for a soft, snackable crunch with taste bud-tingling flavor.

PepsiCo Announces Timing and Availability of Fourth Quarter and Full-Year 2022 Financial Results

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星期五, 十二月 9, 2022
PDF, Pep, Doritos, Convenience food, Mountain Dew, Pepsi, EST, PepsiCo, SodaStream, Growth, Lay's, Young Global Leaders, Bottled water, Cheetos, Drink, Quakers, Gatorade

PURCHASE, N.Y., Dec. 9, 2022 /PRNewswire/ -- PepsiCo, Inc. (NASDAQ:PEP) today announced that it will issue its fourth quarter and full-year 2022 (endingDecember 31) financial results and other related information onThursday, February 9, 2023by posting the following materials and links on the company's website at www.pepsico.com/investors .

Key Points: 
  • PURCHASE, N.Y., Dec. 9, 2022 /PRNewswire/ -- PepsiCo, Inc. (NASDAQ:PEP) today announced that it will issue its fourth quarter and full-year 2022 (endingDecember 31) financial results and other related information onThursday, February 9, 2023by posting the following materials and links on the company's website at www.pepsico.com/investors .
  • PepsiCo generatedmore than $79 billionin net revenue in 2021, driven by a complementary beverage and convenient foods portfolio that includes Lay's, Doritos, Cheetos, Gatorade, Pepsi-Cola, Mountain Dew, Quaker, and SodaStream.
  • Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+).
  • For more information, visit www.pepsico.com , and follow on Twitter , Instagram , Facebook , and LinkedIn @PepsiCo.

PEPSI® UNVEILS THE WORLD'S FIRST NUTMEG FOOSBALL TABLE WITH GLOBAL FOOTBALL ICON RONALDINHO

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星期三, 十二月 7, 2022
Pep, GOAT, Doritos, Convenience food, Mountain Dew, Life, Football, SodaStream, Pleasure, Growth, PepsiCo, Lay's, Table, Young Global Leaders, Ronaldinho, Entertainment, Bottled water, Cheetos, Drink, Quakers, Jumeirah Beach, Pepsi, Gatorade

LONDON, Dec. 7, 2022 /PRNewswire/ -- #ThirstyForMore – Fans were left stunned when football icon Ronaldinho was spotted on Dubai's ever-popular Jumeirah Beach Residence over the weekend, showcasing his undeniable footwork and unparalleled skills. Fresh from his GOAT performance in Pepsi's epic football film 'Nutmeg Royale' that launched last month, gathering onlookers were left in disbelief when the former world champion unexpectedly challenged passers-by to the ultimate gaming battle on world's first Pepsi Nutmeg Foosball Table.

Key Points: 
  • Fresh from his GOAT performance in Pepsi's epic football film ' Nutmeg Royale ' that launched last month, gathering onlookers were left in disbelief when the former world champion unexpectedly challenged passers-by to the ultimate gaming battle on world's first Pepsi Nutmeg Foosball Table.
  • Commenting on the Pepsi Nutmeg Foosball Table, Ronaldinho said: "Celebrating the launch of the Pepsi Nutmeg Foosball Table by surprising football fans was such a thrilling experience.
  • It's always a pleasure to work alongside Pepsi who really set the bar when executing huge football moments within iconic worldwide locations.
  • Football fans in Dubai who are keen to try out the Pepsi Nutmeg Foosball Table for themselves can do so by visiting the Dubai Sports Parkacross the next few weeks.

PEPSI MAX ® UNVEILS CUSTOM NUTMEG FOOSBALL TABLE WITH GLOBAL FOOTBALL ICON RONALDINHO

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星期三, 十二月 7, 2022
Pep, GOAT, Doritos, Convenience food, JBR, Mountain Dew, Life, Pepsi Max, Thirst, Football, SodaStream, Pleasure, Growth, PepsiCo, Lay's, Table, Young Global Leaders, Ronaldinho, Entertainment, Bottled water, Cheetos, Drink, Quakers, Jumeirah Beach, Pepsi, Gatorade

PURCHASE, N.Y., Dec. 7, 2022 /PRNewswire/ -- #ThirstyForMore – Fans were left stunned when football icon Ronaldinho was spotted on Dubai's ever-popular Jumeirah Beach Residence over the weekend, showcasing his undeniable footwork and unparalleled skills. Fresh from his GOAT performance in Pepsi MAX's epic football film 'Nutmeg Royale' that launched last month, gathering onlookers were left in disbelief when the former world champion challenged passers-by to the ultimate gaming battle on a one of a kind, custom-built Pepsi Nutmeg Foosball Table.

Key Points: 
  • Fresh from his GOAT performance in Pepsi MAX's epic football film ' Nutmeg Royale ' that launched last month, gathering onlookers were left in disbelief when the former world champion challenged passers-by to the ultimate gaming battle on a one of a kind, custom-built Pepsi Nutmeg Foosball Table.
  • Commenting on the Pepsi Nutmeg Foosball Table, Ronaldinho said: "Celebrating the launch of the Pepsi Nutmeg Foosball Table by surprising football fans was such a thrilling experience.
  • It's always a pleasure to work alongside Pepsi MAX who really set the bar when executing huge football moments within iconic worldwide locations.
  • Sharing this experience with Ronaldinho, our long time Pepsi MAX ambassador and the king of nutmegs, we are thrilled to have brought the first-ever Nutmeg Foosball Table to life and are excited for fans to put their nutmeg skills to the test on the table!"

PEPSICO INTRODUCES NEW PACKAGING GOAL, DOUBLING DOWN ON SCALING REUSABLE PACKAGING OPTIONS

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星期一, 十二月 5, 2022
Security (finance), Pep, Form 10-K, Ellen, Doritos, Transport, PET, Convenience food, Mountain Dew, Plastic, Powder, Glass, Partnership, Pepsi, Tablet, Ellen MacArthur Foundation, SodaStream, Growth, Annual report, Multimedia, Failure, PepsiCo, Lay's, MacArthur Foundation, Climate change, Young Global Leaders, Recycling, Bottled water, Cheetos, Drink, Quakers, Gatorade

PURCHASE, N.Y., Dec. 5, 2022 /PRNewswire/ -- PepsiCo (NASDAQ: PEP) today announced a global packaging goal intended to double the percentage of all beverage servings it sells delivered through reusable models from 10 to 20 percent by 2030.  This ambition is part of PepsiCo Positive (pep+), the company's strategic, end-to-end business transformation that puts sustainability and people at the center of how the company will create growth and value.

Key Points: 
  • Refillable and returnable glass and plastic programs in major markets including Mexico, Guatemala, Colombia, Chile, Germany and the Philippines.
  • "Fundamentally transforming the traditional beverage consumption model will require making reusable and refillable options accessible and convenient, at scale, for consumers and that's what PepsiCo aims to do," said Jim Andrew, Chief Sustainability Officer, PepsiCo.
  • "By avoiding single-use packaging waste in the first place, reuse business models are an important part of creating a circular economy.
  • Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+).

PepsiCo and CELSIUS® Launch "Save the Shore" Program to Fund Hurricane Ian Relief and Restoration Efforts for Florida's Iconic Coastline Businesses

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星期五, 十二月 2, 2022
Save Our Shores, Lay's, FRLA, Convenience food, The Salvation Army, Tropical Storm Ian, Pep, Tourism, PepsiCo, Team Rubicon, Growth, Doritos, Restaurant, Shore, Meal, Mountain Dew, SodaStream, New York City Human Resources Administration, Pepsi, Water, Multimedia, Young Global Leaders, Partnership, American Hotel and Lodging Association, Human, Fort Myers Beach, Florida, Bottled water, Gatorade, South Division, Fort George G. Meade, Quakers, Drink, Cheetos

ORLANDO, Fla., Dec. 2, 2022 /PRNewswire/ -- More than two months after Hurricane Ian made landfall in Florida, local businesses across the state are still struggling to reopen and welcome customers once again. To support these rebuilding efforts, PepsiCo and CELSIUS® are coming together to give back to Florida communities and local economies with its "Save the Shore" program, supporting nearly 30 local Florida businesses reliant on tourism in their path to reopening.

Key Points: 
  • At PepsiCo, we took immediate action to funnel our resources to address the damage left in Hurricane Ian's wake," said Heather Hoytink, PepsiCo Beverages North America, President, South Division.
  • "Florida's coastline is full of iconic businesses that play an integral role for locals and visitors alike.
  • Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+).
  • CELSIUS energy drinks are backed by six university studies that were published in peer-reviewed journals validating the unique benefits provided by them.

SUNCHIPS® TO SPOTLIGHT UNDERREPRESENTED ARTISTS ON BAGS AND IN NEW EXHIBIT DURING PREMIER ART WEEK IN MIAMI

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星期三, 十一月 30, 2022
Marketing, Snack, Growth, Convenience food, Individual, Mountain Dew, PDM, Organization, Multimedia, Advertising, Female, Frito-Lay, Pepsi, House, Global Leaders Program, PepsiCo, Pep, Lay's, SodaStream, Research, Doritos, Collection, Sun Chips, One of a Kind World Tour, Woman, Nightclub, Quakers, Gatorade, Cheetos, Drink

PLANO, Texas, Nov. 30, 2022 /PRNewswire/ -- According to recent research, less than 15% of art in permanent collections in the U.S. is created by women and people of color. To help address that, SunChips, the one-of-a-kind wholegrain chip, has brought back its "Art Seen" campaign to give diverse artists a stage on the ground in Miami during one of the premier moments in the global art scene. Select artists will also have a chance to have their work "seen" on more than 20 million SunChips bags and on SunChips social media and advertising.

Key Points: 
  • Select artists will also have a chance to have their work "seen" on more than 20 million SunChips bags and on SunChips social media and advertising.
  • SunChips will commission the three artists who receive the most votes to create exclusive artwork for SunChips bags and other brand platforms.
  • In 2021, "Art Seen" gave artists a new way for their art to be "seen" through out-of-home installations.
  • For more information on SunChipsand the SunChips "Art Seen" program, you can follow SunChips on Instagram and Facebook .

Cheetos® is hosting its first-ever holiday Twitch stream

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星期四, 十一月 24, 2022
Holiday, Generation Z, Language, Plant, Friends, Probability, Video, Snack, Mac, Chester Cheetah, Data collection, Lay's, Gen, Young Global Leaders, Mountain Dew, Pepsi, Pep, Life, PepsiCo, SodaStream, Doritos, Growth, COVID-19, Education, EST, Rustlers (convenience food), Frito-Lay Canada, Tourism, Bottled water, Drink, Cheetos, Marketing, Census, Gatorade, Tostitos, Quakers, Cheese

To help kick off festivities, the Cheetos brand is teaming up with Sacriela longtime, popular Twitch variety streamer and host of one of the platform's most well-known and respected Twitch communities, The 42ndto host the brand's first-ever holiday stream with Cheetos Mac 'n Cheese in English.

Key Points: 
  • To help kick off festivities, the Cheetos brand is teaming up with Sacriela longtime, popular Twitch variety streamer and host of one of the platform's most well-known and respected Twitch communities, The 42ndto host the brand's first-ever holiday stream with Cheetos Mac 'n Cheese in English.
  • "The Twitch stream is not only a great way to bring together Cheetos fans from across the country, but also to wish everyone a happy holiday with Cheetos Mac 'n Cheese giveaways and 100 gifted subs, courtesy of the Cheetos brand."
  • So set a reminder, message your friends, and get ready to get a little bold and cheesyyou don't want to miss the Cheetos brand's upcoming stream!
  • Cheetos is a favourite Canadian snack brand under the Frito Lay Canada portfolio and it recently launched Cheetos Mac 'n Cheese pasta with sauce.