White Cup Enhances Revenue Intelligence for Distributors with Addition of Market-Leading Pricing Solution
Distributors face an uphill battle when it comes to arriving at the right price to offer customers to win the deal -- attempting to make daily pricing decisions on thousands of products for thousands of customers while facing steep market competition. Disparate IT systems make it difficult, if not impossible, to fully leverage data and analytics to identify micro and macro trends to make the right sales decisions.
- White Cup today announced the addition of powerful pricing capabilities to the companys Revenue Intelligence platform through a new partnership with epaCUBE, a provider of pricing, profitability and data management software specifically designed by distributors for distributors.
- White Cup Pricing provides the tools for intelligent pricing practices through data analysis that predicts the behavior of potential buyers to different pricing based on sales data, customer and product segmentation.
- Pricing is the critical last mile of the Revenue Intelligence equation, said Matt Mullen, White Cup CEO.
- Now, more than ever, with the addition of White Cup Pricing, we are helping distributors grow their business by capitalizing on every opportunity to drive revenue and maximize profits.