CGTN: 2024 Spring Festival Gala: A fusion of tradition and innovation captivates millions worldwide
BEIJING, Feb. 10, 2024 /PRNewswire/ -- This year's Spring Festival Gala, an annual celebration produced and broadcast by China Media Group (CMG), unfolded on the eve of the Spring Festival on Friday evening.
- BEIJING, Feb. 10, 2024 /PRNewswire/ -- This year's Spring Festival Gala, an annual celebration produced and broadcast by China Media Group (CMG), unfolded on the eve of the Spring Festival on Friday evening.
- As China's most-watched TV program, the gala has been an annual tradition since its first broadcast in 1983.
- The 2023 gala has garnered 11 billion views across all CMG media channels, making it the most-watched TV show in the world.
- For instance, the project "Spring Festival Gala is waiting for you," inviting ordinary people who have become internet celebrities, has become a standout feature of this year's Spring Festival Gala.