Hunt for the Wilderpeople

Trisha Asgeirsson, Former Head of Mastercard Data & Services North America Joins SKUx Board Of Advisors

Retrieved on: 
Wednesday, January 11, 2023
Technology, Payments, Finance, Security, Fintech, Professional Services, Blockchain, Software, Artificial Intelligence, Advisory board, Mastercard, Ásgeirsson, HSA, Central Waqf Council, JPMorgan Chase, Alternative financial services in the United States, Data, EBT, SKU, Fortune 500, Woman, InterAction Council of Former Heads of State and Government, Multimedia, UPC, Cryptocurrency, Online shopping, Hunt for the Wilderpeople

Trisha joins a dynamic group of world-class innovators spanning retail, consumer packaged goods, and the payments industry.

Key Points: 
  • Trisha joins a dynamic group of world-class innovators spanning retail, consumer packaged goods, and the payments industry.
  • View the full release here: https://www.businesswire.com/news/home/20230111005117/en/
    Trisha Asgeirsson, Former Head of Mastercard Data & Services North America Joins SKUx Board Of Advisors.
  • Trisha has developed and managed large P&L’s and was responsible for creating and patenting several world-leading value propositions for banks and merchants globally.
  • The company has an impressive and growing list of partners that span across multiple industries and market segments.

SKUx Launches Buyer (X)ccelerator™, Breakthrough Offer Platform That Captures Each Buyer's Journey From Engagement Through Redemption

Retrieved on: 
Tuesday, July 12, 2022
EVP, PII, Hunt for the Wilderpeople, ROI, Strike Force, Marketing, Industry, Privacy, Behavior, Acquisition, Fraud, Sales, Online shopping, Procurement

ST. PETERSBURG, Fla., July 12, 2022 /PRNewswire/ -- SKUx, an innovative fintech company redefining the way consumer offers are delivered, redeemed, settled and reported, today announced the launch of Buyer (X)ccelerator™, creating the first offer platform to enable the capture of powerful first-party data based on how consumers engage with offers. Near real-time data from Buyer (X) quantifies and optimizes campaign results through precise personalization and retargeting, while the advertisers retain all insights and PII data for future marketing initiatives.

Key Points: 
  • Buyer (X)ccelerator allows brands, retailers and agencies to capture and keep near-real-time insights and data into every consumer who engages with their offer across 20 different engagement factorsfrom initial engagement through offer redemption.
  • Only Buyer (X)ccelerator allows advertisers to retain the first-party data generated by their campaigns for future target marketing and personalization, both on and off the SKUx platform.
  • Brands, retailers and agencies choose, design and use their creative and campaign strategies, while the SKUx platform and its Buyer (X) solution make every offer serialized, secure and rich in data.
  • SKUx delivers a powerful end-to-end payments-based system across offer delivery, redemption, settlement, reportingand now first-party data collection with Buyer (X)ccelerator.

SKUx Hires Joshua White as Data Decision Leader to Further Power the Future of Data-Rich, Promotional Offers

Retrieved on: 
Wednesday, February 9, 2022
Raytheon Technologies, California Consumer Privacy Act, Time, General Data Protection Regulation, Leadership, Knowledge, Compliance, Advertising, GDPR, Hunt for the Wilderpeople, Deloitte, Engineering, White, CCPA, Communication, Acquisition, Online shopping, Sales, EU

ST. PETERSBURG, Fla., Feb. 9, 2022 /PRNewswire/ -- SKUx , an innovative fintech company redefining the way consumer offers are delivered, redeemed, settled and reported, today announced the appointment of data scientist and engineer Joshua White as Data Decision Leader.

Key Points: 
  • ST. PETERSBURG, Fla., Feb. 9, 2022 /PRNewswire/ -- SKUx , an innovative fintech company redefining the way consumer offers are delivered, redeemed, settled and reported, today announced the appointment of data scientist and engineer Joshua White as Data Decision Leader.
  • White joins SKUx as the company transforms consumer offers and first-party data collection and analysis for advertisers and brands to enhance their relationship with their consumers.
  • SKUx is pioneering a revolution in consumer product promotions and advertising with the advent of secure, serialized, trackable, one-to-one, mobile offers, while simultaneously capturing valuable consumer data from consideration to purchase in near real time.
  • Prior to joining SKUx, White held senior data analyst and engineering positions with Raytheon Technologies and Wyndham Destinations.

SKUx Launches Offer (X)ccelerator™ Delivering Anywhere, Anytime, Secure Offers at Scale

Retrieved on: 
Wednesday, January 26, 2022
Fraud, Conversion, Risk, Marketing, Efficiency, Hunt for the Wilderpeople, Advertising, Privacy, FSI, SKU, Online shopping

Initial campaign testing has shown that half of consumers viewing an Offer (X)ccelerator promotion claimed the offer, while over two-thirds demonstrated intent to purchase, far above industry benchmarks.

Key Points: 
  • Initial campaign testing has shown that half of consumers viewing an Offer (X)ccelerator promotion claimed the offer, while over two-thirds demonstrated intent to purchase, far above industry benchmarks.
  • Broad distribution of offers can be challenging for direct-to-consumer brands, casual dining, quick-serve restaurants and other businesses as a plethora of low-value offers flood the market.
  • SKUx Offer (X)ccelerator triggers a serialized, unique promotion code via mobile engagement from a single, static image.
  • "With Offer (X)ccelerator, SKUx once again redefines the future of product offers, rewards and loyalty for brands and retailers," said Jay Loeffler, President of SKUx.

SKUx Appoints Jay Loeffler Company President as SKUx Continues Building Momentum in Payment-based Consumer Offers and Engagement

Retrieved on: 
Monday, December 13, 2021
Industry, Marketing, Social influences on fitness behavior, Fraud, Growth, Procter & Gamble, Overstock.com, Total Wine & More, SKU, Hunt for the Wilderpeople, Efficiency, Science and technology in Asia, Knowledge, HEB, Procter, CEO, Leadership, Club, Kraft Foods, UPC, Sam's Club, Budget, Kellogg, Shutterfly, Retail, Online shopping, Unilever, Bayer, Valpak

ST. PETERSBURG, Fla., Dec. 13, 2021 /PRNewswire/ -- SKUx , an innovative fintech company redefining the way consumer offers are delivered, redeemed, settled and reported, today announced the appointment ofJay Loeffler as company president.

Key Points: 
  • ST. PETERSBURG, Fla., Dec. 13, 2021 /PRNewswire/ -- SKUx , an innovative fintech company redefining the way consumer offers are delivered, redeemed, settled and reported, today announced the appointment ofJay Loeffler as company president.
  • "SKUx is redefining the future of product offers, rewards and loyalty for consumer manufacturers, brands and retailers," said Loeffler.
  • "SKUPaypayment-based offers deliver new levels of value and convenience for consumers, while solving decades-old problems plaguing the multi-billion-dollar consumer offers and coupon industry.
  • Loeffler joins SKUx as the company advances a new fintech category of payment-based offers, called SKUPay.

SKUx Partners with Hedera Hashgraph to Bring Trust, Transparency, and Fraud-free Transactions to Consumer Offers and Settlement

Retrieved on: 
Tuesday, September 28, 2021
WorldPay, DLA Piper, Social media, Partnership, Efficiency, Trust, IIT, London School of Business and Finance, Electronics, Deutsche Telekom, FIS, Hunt for the Wilderpeople, Institute, Carbon, Standard Bank, Piper, London, Shinhan Bank, Marketing, Indian Institute of Technology (BHU) Varanasi, CEO, Worldpay, Wipro, IBM, LSE, Paper, POS, Fraud, UCL, Zain Group, Technology, University College London, TerraPass, LG Electronics, Organization, Ecosystem, DLA, EDF, Nomura Holdings, Avery Dennison, Cryptocurrency, Online shopping

SKUx's platform isa major advancement in the future of payments as the new currency of consumer promotions and offers.

Key Points: 
  • SKUx's platform isa major advancement in the future of payments as the new currency of consumer promotions and offers.
  • SKUx has created a breakthrough new fintech category of payment-based offers, called SKUPay, set to replace today's archaic world of coupons, rebates, offers and settlement.
  • "We're excited about bringing SKUx and SKUPay offers onto the Hedera network," said Mance Harmon, CEO and co-founder of Hedera.
  • SKUx can empower every retailer, consumer, and brand to realize greater value, efficiency, and trust from consumer offers, delivering tremendous value to a large financial ecosystem."

SKUx Appoints Jack Lord as Senior Vice President of Sales to Drive Rapid Adoption of Company's Groundbreaking Payment-based Offers Platform

Retrieved on: 
Tuesday, September 21, 2021
Social media, Marketing, Efficiency, Trust, Turbocharger, Solution, Black Hawk, Hunt for the Wilderpeople, CEO, ES Power Singapore, UPC, IOU, SKU, Fraud, Blackhawk Network Holdings, Science and technology in Asia, Industry, Budget, Security (finance), Online shopping

Lord joins SKUx as the company pioneers a new fintech category of payment-based offers, called SKUPay.

Key Points: 
  • Lord joins SKUx as the company pioneers a new fintech category of payment-based offers, called SKUPay.
  • Lord held several senior leadership roles at Blackhawk, including group vice president of sales and services.
  • Previously, Lord served as senior vice president of sales for Advantage Sales and Marketing, a global leader in outsourced sales and marketing solutions to consumer goods companies and retailers.
  • "SKUx is uniquely positioned to transform and turbocharge offers and settlement for the consumer products and retail industries," said Lord.

SKUx Set To Displace Outdated Coupon and Settlement System That Costs Consumers Billions of Dollars in Lost Savings

Retrieved on: 
Tuesday, September 14, 2021
ES Power Singapore, Budget, Angelle Sampey, Forrester, CEO, Efficiency, Plague, Procter, Procter & Gamble, Fraud, IOU, Marketing, Science and technology in Asia, UPC, National Retail Federation, Digital, Industry, Hunt for the Wilderpeople, Blackhawk Network Holdings, SKU, Partnership, Trust, Social media, Bank, Online shopping, Video game console

Powered by the SKUx platform, SKUPay transforms virtually any coupon, rebate, or promotional offer into an easy-to-use, serialized, single-use offer.

Key Points: 
  • Powered by the SKUx platform, SKUPay transforms virtually any coupon, rebate, or promotional offer into an easy-to-use, serialized, single-use offer.
  • The system uniquely enables daily settlements for retailers without the need for a lengthy and costly coupon clearinghouse process.
  • These challenges are often only exacerbated by today's digital coupons and cost brands and retailers billions of dollars.
  • Coupon fraud, costly settlement processes and a lack of trust, transparency and visibility continue to plague us, said Henretta, an advisor to SKUx.