The Beauty of Independence

With a Two-Year Revenue Growth of 2,060%, The Plug Drink Ranks No. 6 on Inc. Magazine's List of the Pacific Region's Fastest-Growing Private Companies

Retrieved on: 
Friday, March 1, 2024

LOS ANGELES, March 1, 2024 /PRNewswire/ -- Inc. magazine today revealed that The Plug Drink ("The Plug") is No. 6 on its fourth annual Inc. 5000 Regionals: Pacific list, the most prestigious ranking of the fastest-growing Pacific private companies, based in California, Oregon, Washington, Hawaii, Alaska. Born of the annual Inc. 5000 franchise, this regional list represents a unique look at the most successful companies within the Pacific economy's most dynamic segment–its independent small businesses.  

Key Points: 
  • Companies on the 2024 Inc. 5000 Regionals: Pacific list had an average growth rate of 162.77 percent.
  • LOS ANGELES, March 1, 2024 /PRNewswire/ -- Inc. magazine today revealed that The Plug Drink ("The Plug") is No.
  • 6 on its fourth annual Inc. 5000 Regionals: Pacific list, the most prestigious ranking of the fastest-growing Pacific private companies, based in California, Oregon, Washington, Hawaii, Alaska.
  • The companies on this list show a remarkable rate of growth across all industries in the Pacific region.

The Plug Drink Unveils Enhanced 5.0 Formula, Embraces Innovation with Upgraded Taste Profile, New Certifications, and Boosted Herbal Concentration

Retrieved on: 
Thursday, February 1, 2024

With an unwavering commitment to innovation and consumer well-being, the two-year-long project enhanced the formula's herbal concentration by three times, improving its flavor profile, and becoming more inclusive to those with dietary restrictions.

Key Points: 
  • With an unwavering commitment to innovation and consumer well-being, the two-year-long project enhanced the formula's herbal concentration by three times, improving its flavor profile, and becoming more inclusive to those with dietary restrictions.
  • The formula boasts the highest herbal concentration (10.83g), while also lowering the calories (40 to 15) and the carbs (11g to 4g).
  • Get A Taste of NEW The Plug Drink 5.0 Formula exclusively here.
  • "The Plug Drink 5.0 is not the peak of all that we have to offer," said Justin Kim, Co-Founder and COO.

The Plug Turns Profitable, Launches Fundraise Gearing Up for Retail

Retrieved on: 
Tuesday, October 17, 2023

As a result, The Plug launched their equity round two weeks ago (40% raised), and are in active conversations with several institutional funds, family offices, and strategics.

Key Points: 
  • As a result, The Plug launched their equity round two weeks ago (40% raised), and are in active conversations with several institutional funds, family offices, and strategics.
  • In 2023, The Plug strategically shifted their focus to profitability and improvements on all of their key performance indicators (KPIs) after seeing the uncertainty in the fundraising market.
  • After growing 500%+ for two consecutive years, the co-founding brothers, Ray and Justin Kim, started to focus on what they could control, their returning customers.
  • Along with this, the AAPI-owned brand drastically improved their flavor profile and received the following certifications: Non-GMO Project Verified, Gluten-Free, Plant-Based, and Kosher.

Breaking Boundaries: The Plug Drink Expands with KeHE and Five Distributors

Retrieved on: 
Friday, August 4, 2023

The Plug Drink ("The Plug"), the leading all-natural plant-based recovery brand focusing on liver health, is delighted to announce an extensive expansion in its distribution network through successful partnerships with six key distributors across eight new markets.

Key Points: 
  • The Plug Drink ("The Plug"), the leading all-natural plant-based recovery brand focusing on liver health, is delighted to announce an extensive expansion in its distribution network through successful partnerships with six key distributors across eight new markets.
  • As a result, The Plug will now have a stronger presence in the convenience channel and an exciting entry into the natural channel with KeHE, further enhancing accessibility to consumers across the United States.
  • To support this growth, KeHE will offer supplier promotional programs and expert guidance in navigating the distribution process.
  • The AAPI-owned brand has rapidly gained recognition and an ever-expanding customer base for its pioneering approach to optimizing liver health through its two product lines: The Plug Drink and The Plug Pill.

Red Door Capital Partners enters the Beverage Market with its investment in The Plug Drink, an all natural plant-based recovery drink.

Retrieved on: 
Thursday, February 24, 2022

The Plug's proprietary blend of 13 plants, flowers and fruits provides the highest herbal concentrate (3.6g) over any of its competitors.

Key Points: 
  • The Plug's proprietary blend of 13 plants, flowers and fruits provides the highest herbal concentrate (3.6g) over any of its competitors.
  • "We are excited to enter the Beverage Industry, more specifically the Recovery Drink Market with the incredible growth it has been experiencing, "said Richard Wolpow, Managing Director.
  • We are excited to grow and scale The Plug with Richard and Red Door," says Ray & Justin Kim, Co-Founders of The Plug Drink.
  • Red Door invests side-by-side along with its network of High Net Worth Individuals, Family Offices and, Registered Investment Advisors (RIA's).

GRAMMY-Nominated Rapper Jack Harlow Invests In The Plug Drink's $1.5 Million Seed Round To Expand Leading Plant-Based Recovery Beverage Business

Retrieved on: 
Wednesday, October 20, 2021

Jack Harlow's manager, Chris Thomas,says:"The Plug is a true disruptor in the functional recovery beverage space.

Key Points: 
  • Jack Harlow's manager, Chris Thomas,says:"The Plug is a true disruptor in the functional recovery beverage space.
  • The Plug is the first to capture both the hydration and the herbal supplement markets.
  • Very impressive to see how quickly they've grown in just a year, and can't wait to see The Plug skyrocket next year!"
  • "This is an exciting time to be in the functional beverage space as there's been a lack of truly plant-based recovery products with delicious taste and efficacy.

The Plug Re-Launches Website To Deliver Breaking News, Community and Transparency Fueling An Informed Black Tech Ecosystem

Retrieved on: 
Tuesday, October 5, 2021

The new website features a sleek design, optimized for mobile devices, with easy access to our social channels and analysis of breaking news that center around shared interests within the community.

Key Points: 
  • The new website features a sleek design, optimized for mobile devices, with easy access to our social channels and analysis of breaking news that center around shared interests within the community.
  • In addition to The Plug's news coverage, and data library, the site now provides a customizable dashboard for members to experience deeper engagement within an online community.
  • Launched in 2016 as the first daily Black tech newsletter covering Black startups, VC firms, ecosystems, and more.
  • Today, The Plug is a data-driven subscription-based digital news and insights platform covering the Black innovation economy.