CASA AZUL PARTNERS WITH MEXICAN ACTRESS EIZA GONZÁLEZ TO LAUNCH PREMIUM ORGANIC TEQUILA
LOS ANGELES, March 29, 2023 /PRNewswire/ -- After disrupting the RTD category with better-for-you Tequila Sodas made with real Tequila from Mexico, Casa Azul announced today the launch of their new Organic Tequilas supported by a partnership with investor Eiza González, the Mexican-born actress. Casa Azul Organic Tequila focuses on craft production, using a uniquely plant-first, single estate approach – resulting in Tequila that showcases the vibrant character and flavor of the agave plant with an exceptionally smooth finish.
- LOS ANGELES, March 29, 2023 /PRNewswire/ -- After disrupting the RTD category with better-for-you Tequila Sodas made with real Tequila from Mexico, Casa Azul announced today the launch of their new Organic Tequilas supported by a partnership with investor Eiza González, the Mexican-born actress.
- Casa Azul and Eiza González will kick off a multi-million dollar campaign, welcoming people to share real moments with real friends – what stepping into Casa Azul, the blue house, is all about.
- Casa Azul Organic Tequila is committed to crafting Tequila the right way, not the easy way.
- The tequila is available in three expressions with the following SRPs: Casa Azul Organic Blanco ($69), Casa Azul Organic Reposado ($89), and Casa Azul Organic Añejo ($129).