Toys"R"Us Studios Brings Geoffrey's World Tour to YouTube with Launch of New Digital Series
Retrieved on:
Friday, March 31, 2023
NEW YORK, March 31, 2023 /PRNewswire/ -- Toys"R"Us®, the world's leading authority in toys and play, is bringing Geoffrey's World Tour to YouTube with the launch of two new digital series. Toys"R"Us Studios, the entertainment production arm of the global toy brand, is debuting its first original content series, Geoffrey's World Tour, a 10-episode digital show on the Toys"R"Us YouTube channel. The new series is a culmination of the brand's 360-degree global marketing campaign where mascot Geoffrey the Giraffe™ embarked on a multi-city tour across the globe.
Key Points:
- NEW YORK, March 31, 2023 /PRNewswire/ -- Toys"R"Us ®, the world's leading authority in toys and play, is bringing Geoffrey's World Tour to YouTube with the launch of two new digital series.
- Toys"R"Us Studios, the entertainment production arm of the global toy brand, is debuting its first original content series, Geoffrey's World Tour, a 10-episode digital show on the Toys"R"Us YouTube channel.
- The premiere episode in Geoffrey's World Tour series features New York City, which was Geoffrey's first stop on his world tour.
- Geoffrey's World Tour is the first production to be released by newly established Toys"R"Us Studios.