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Adjust Announces Collaboration With Salesforce Marketing Cloud on Salesforce AppExchange, the World's Leading Enterprise Cloud Marketplace

Retrieved on: 
Tuesday, August 3, 2021

The first integration to launch will be with the Salesforce Marketing Cloud (Marketing Cloud).

Key Points: 
  • The first integration to launch will be with the Salesforce Marketing Cloud (Marketing Cloud).
  • The data integration with Marketing Cloud will enable customers to create a user journey from an email directly to in-app with Adjust's deep linking technology.
  • It also paves the way for further integrations between Adjust and Marketing Cloud, increasing the strategic value of each.
  • Salesforce AppExchange, the world's leading enterprise cloud marketplace, empowers companies, developers and entrepreneurs to build, market and grow in entirely new ways.

Adjust Announces Collaboration With Salesforce Marketing Cloud on Salesforce AppExchange, the World's Leading Enterprise Cloud Marketplace

Retrieved on: 
Tuesday, August 3, 2021

SAN FRANCISCO, Aug. 3, 2021 /PRNewswire/ -- Adjust, a mobile marketing analytics platform,  today announced it has launched an app marketing collaboration on Salesforce AppExchange, empowering mutual customers to gain a more complete view of the user journey and to make more informed marketing decisions. The first integration to launch will be with the Salesforce Marketing Cloud (Marketing Cloud).

Key Points: 
  • The first integration to launch will be with the Salesforce Marketing Cloud (Marketing Cloud).
  • It also paves the way for further integrations between Adjust and Marketing Cloud, increasing the strategic value of each.
  • Salesforce AppExchange, the world's leading enterprise cloud marketplace, empowers companies, developers and entrepreneurs to build, market and grow in entirely new ways.
  • In 2021, Adjust was acquired by AppLovin, a leading marketing software company providing developers with a powerful, integrated set of solutions to grow their mobile apps.

Yankee Candle Company Launches Order Management System (OMS) to Scale Omnichannel Operations & Optimize Drop Shipping

Retrieved on: 
Tuesday, July 20, 2021

In fact, overall home fragrance sales grew 1% year over year according to the NPD Group.

Key Points: 
  • In fact, overall home fragrance sales grew 1% year over year according to the NPD Group.
  • Deck CommerceOMS connects with their Salesforce Commerce Cloud storefront as well as other front-end and back-end technology toolsincluding Aptos,Feedonomics, and Salesforce Service Cloudtoprovideenterprise-levelinventoryvisibility,omnichannelfulfillmentrouting,ship-from-store,drop shipping for third-party retailers,andself-servicereturn management.
  • Enjoyed throughout the world, our fragrances are the universal thread that keeps all of us connected and inspired.
  • Deck Commerce is the leading order management system (OMS) for retailers like New Balance, NETGEAR, and Build-A-Bear .

18-Year Salesforce Veteran Robert Zimmermann Joins Qualified.com as Chief Revenue Officer

Retrieved on: 
Wednesday, July 7, 2021

SAN FRANCISCO, July 7, 2021 /PRNewswire/ -- Qualified , the conversational sales and marketing platform for revenue teams that use Salesforce, today announced it has hired seasoned Salesforce executive Robert Zimmermann as Chief Revenue Officer to lead and scale the company's global sales organization.

Key Points: 
  • SAN FRANCISCO, July 7, 2021 /PRNewswire/ -- Qualified , the conversational sales and marketing platform for revenue teams that use Salesforce, today announced it has hired seasoned Salesforce executive Robert Zimmermann as Chief Revenue Officer to lead and scale the company's global sales organization.
  • Zimmermann is the third Salesforce executive to join Qualified in the past six months, following Salesforce SVP Dan Darcy joining as Chief Customer Officer and Salesforce CMO Sarah Franklin joining as a board of directors observer.
  • Zimmermann's experience leading sales organizations at Salesforce will further turbocharge Qualified's expansion into the Salesforce ecosystem around the world.
  • "For companies using Salesforce, Qualified is a must," said Robert Zimmermann, CRO at Qualified.

New Native Dremio Connector in Tableau Streamlines BI on Lakehouses

Retrieved on: 
Tuesday, June 29, 2021

Dremio , the SQL Lakehouse company, announced the debut of a native Dremio connector in Tableau, available today with the release of Tableau 2021.2.

Key Points: 
  • Dremio , the SQL Lakehouse company, announced the debut of a native Dremio connector in Tableau, available today with the release of Tableau 2021.2.
  • With the new native Dremio connector in Tableau Online, Tableau Server and Tableau Desktop, Dremio and Tableau enable users to create powerful, interactive dashboards that run directly on their data lakes and lakehouses to drive faster time-to-insight.
  • The worlds largest companies use Tableau and Dremio to run mission-critical BI workloads directly on their data lakes and lakehouses, said Roger Frey, vice president of business development at Dremio.
  • With the native Dremio connector in Tableau, were amplifying the combined power of Tableau and Dremio with a best-in-class experience, enabling customers to perform BI workloads on large datasets without having to copy data into proprietary data warehouses.

Tableau Extends Augmented Analytics, Bringing the Power of AI to Everyone

Retrieved on: 
Tuesday, June 29, 2021

SEATTLE, June 29, 2021 /PRNewswire/ -- Tableau, the world's leading analytics platform (NYSE: CRM), is bringing data analytics and AI together in a suite of new and expanded augmented analytics features.

Key Points: 
  • SEATTLE, June 29, 2021 /PRNewswire/ -- Tableau, the world's leading analytics platform (NYSE: CRM), is bringing data analytics and AI together in a suite of new and expanded augmented analytics features.
  • Key new augmented analytics functions from Tableau include:
    Ask Data is now available to all roles and users for Tableau Server and Tableau Online with several significant updates.
  • Explain Data is now available to all roles and all users for Tableau Server and Tableau Online.
  • Through augmented analytics, Tableau tackles the data skills gap by guiding people to uncover insights they wouldn't otherwise see or discover.

Tableau Extends Augmented Analytics, Bringing the Power of AI to Everyone

Retrieved on: 
Tuesday, June 29, 2021

SEATTLE, June 29, 2021 /PRNewswire/ -- Tableau, the world's leading analytics platform (NYSE: CRM), is bringing data analytics and AI together in a suite of new and expanded augmented analytics features.

Key Points: 
  • SEATTLE, June 29, 2021 /PRNewswire/ -- Tableau, the world's leading analytics platform (NYSE: CRM), is bringing data analytics and AI together in a suite of new and expanded augmented analytics features.
  • Key new augmented analytics functions from Tableau include:
    Ask Data is now available to all roles and users for Tableau Server and Tableau Online with several significant updates.
  • Explain Data is now available to all roles and all users for Tableau Server and Tableau Online.
  • Through augmented analytics, Tableau tackles the data skills gap by guiding people to uncover insights they wouldn't otherwise see or discover.

Tableau Completes Redesigned Partner Network to Help Customers Accelerate Data Transformations

Retrieved on: 
Thursday, June 24, 2021

SEATTLE, June 24, 2021 /PRNewswire/ --Tableau, the world's leading analytics platform (NYSE: CRM), has completed its redesigned Tableau Partner Network (TPN) today, providing customers and partners with several new benefits.

Key Points: 
  • SEATTLE, June 24, 2021 /PRNewswire/ --Tableau, the world's leading analytics platform (NYSE: CRM), has completed its redesigned Tableau Partner Network (TPN) today, providing customers and partners with several new benefits.
  • Customers can now more easily find a qualified, local partner as the Tableau Partner Network aligns and measures partnersagainst performance-based criteria in the countries they do business in versus globally.
  • "Premier and Select partners have demonstrated success working with Tableau and provide consistent value throughout our customers' data journeys.
  • Services partners optimize customers' Tableau investment and provide value through implementation, change management, and other value-add services to help ensure data transformation initiatives are successful.

Tableau Completes Redesigned Partner Network to Help Customers Accelerate Data Transformations

Retrieved on: 
Thursday, June 24, 2021

SEATTLE, June 24, 2021 /PRNewswire/ --Tableau, the world's leading analytics platform (NYSE: CRM), has completed its redesigned Tableau Partner Network (TPN) today, providing customers and partners with several new benefits.

Key Points: 
  • SEATTLE, June 24, 2021 /PRNewswire/ --Tableau, the world's leading analytics platform (NYSE: CRM), has completed its redesigned Tableau Partner Network (TPN) today, providing customers and partners with several new benefits.
  • Customers can now more easily find a qualified, local partner as the Tableau Partner Network aligns and measures partnersagainst performance-based criteria in the countries they do business in versus globally.
  • "Premier and Select partners have demonstrated success working with Tableau and provide consistent value throughout our customers' data journeys.
  • Services partners optimize customers' Tableau investment and provide value through implementation, change management, and other value-add services to help ensure data transformation initiatives are successful.

Imvision Joins the MuleSoft Technology Partner Program to deliver advanced API security for enterprises

Retrieved on: 
Wednesday, June 23, 2021

TEL AVIV, Israel, June 23, 2021 /PRNewswire/ -- Imvision, a leading API security company, today announced it has joined the MuleSoft Technology Partner Program and has contributed to the partner ecosystem by releasing the MuleSoft Certified Connector for Imvision.

Key Points: 
  • TEL AVIV, Israel, June 23, 2021 /PRNewswire/ -- Imvision, a leading API security company, today announced it has joined the MuleSoft Technology Partner Program and has contributed to the partner ecosystem by releasing the MuleSoft Certified Connector for Imvision.
  • The Imvision connector, accessible in Anypoint Exchange , will allow companies to simplify integration to the Imvision API Security Platform.
  • Imvision API Security Platform is built on a deep understanding of the different stakeholders in enterprises - e.g., SecOps Analyst, API Product Owner, API Developer, API Tester, API Governance Engineer to serve the relevant insights for each.
  • With MuleSoft, Imvision API Security Platform further enhances effective implementation of API security controls and processes across the organization.