Michelin to Make PlayStation's Gran Turismo Sport Even More Gripping for Gamers
Retrieved on:
Friday, August 23, 2019
The relationship begins by increasing Michelin's visibility through free downloadable content on Gran Turismo Sport available to users by October 2019.
Key Points:
- The relationship begins by increasing Michelin's visibility through free downloadable content on Gran Turismo Sport available to users by October 2019.
- The Michelin-themed download will feature for the first time:
A new Michelin section on the Gran Turismo Sport "Brand Central" virtual museum, which introduces players to Michelin's deep history in global motorsports, performance and innovation. - Tire technology by Michelin available in the "Tuning" section of Gran Turismo Sport, applicable to the game's established hard, medium and soft formats.
- Tire technologies proven on the track eventually transfer to road-going performance vehicles like many of those on screen in Gran Turismo.