FLIGHT by Yuengling and Imagine Dragons Announce Official Summer 2022 Concert Tour Partnership
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Monday, March 28, 2022
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POTTSVILLE, Pa., March 28, 2022 /PRNewswire/ -- D.G. Yuengling & Son, Inc., America's Oldest Brewery®, announced today that FLIGHT by Yuengling, the Next Generation of Light Beer, is partnering with Imagine Dragons, the multi-platinum, Grammy Award-winning American pop rock band, for its summer 2022 Mercury Tour. The partnership brings music and beer lovers together for a once in a lifetime opportunity to win an epic VIP experience with Imagine Dragons and amazing, instant-win prizes all summer long in association with FLIGHT promotional activity.
Key Points:
- Yuengling & Son, Inc., America's Oldest Brewery, announced today that FLIGHT by Yuengling, the Next Generation of Light Beer, ispartnering with Imagine Dragons , the multi-platinum, Grammy Award-winning American pop rock band, for its summer 2022 Mercury Tour.
- FLIGHT by Yuengling's partnership with Imagine Dragons includes an on-pack VIP Experience sweepstakes and concert ticket opportunities for winners across Yuengling's 23-state footprint.
- Retail displays will feature Imagine Dragons signage, co-branded speakers and special limited-edition Imagine Dragons 12 pack cans of FLIGHT by Yuengling.
- This unique collaboration between FLIGHT by Yuengling and Imagine Dragons is the first of its kind for America's Oldest Brewery.