Digital marketing

GOLDEN HIPPO, AND ITS SISTER COMPANIES; GOLDEN CUSTOMER CARE, GOLDEN BOLT, AND GOLDEN PET MANUFACTURING WIN THE 2024 USA TODAY TOP WORKPLACES AWARD

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Wednesday, March 20, 2024

Digital marketing, Health, Organization, Culture, Learning, Partnership, Beauty, Employee Stock Ownership Plan, Television, Fortune 500, Workplace, Tech, Video game

WOODLAND HILLS, Calif., March 20, 2024 /PRNewswire/ -- Golden Hippo —the leading direct-to-consumer creator and marketer of over 20 brands, including health, beauty, and pet care—and its sister companies, Golden Customer Care , Golden Bolt , and Golden Pet Manufacturing celebrate winning the 2024 USA TODAY Top Workplaces USA award.

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WOODLAND HILLS, Calif., March 20, 2024 /PRNewswire/ -- Golden Hippo —the leading direct-to-consumer creator and marketer of over 20 brands, including health, beauty, and pet care—and its sister companies, Golden Customer Care , Golden Bolt , and Golden Pet Manufacturing celebrate winning the 2024 USA TODAY Top Workplaces USA award.
Golden Hippo, Golden Customer Care, and Golden Bolt's award-winning culture and benefits are designed to create and foster an inclusive and innovative team.
Golden Hippo, Golden Customer Care, and Golden Bolt's award-winning culture and benefits are designed to create and foster an inclusive and innovative team.
Golden Hippo, Golden Customer Care, Golden Bolt, and Golden Pet Manufacturing offer employer-paid benefits, an Employee Stock Ownership Plan, a generous matching 401k, results-based pay increases, learning and development, and much more.

OUTFRONT Media Continues to Push Digitization of OOH Forward with Significant Expansion of Programmatic Transit Advertising in NYC

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Tuesday, March 19, 2024

Digital marketing, Ability, National Basketball Association, DSP, Face, Digital, The Trade Desk, Talon, MTA, Marketing, Outfront Media, NBA scoring leaders, OOH, OUTFRONT, DOOH, NBA, Metro-North Railroad, Tunnel

NEW YORK, March 19, 2024 /PRNewswire/ -- OUTFRONT Media (NYSE:OUT), one of the largest out of home media (OOH) companies in the U.S., continues to be at the forefront of innovation and digitization in the industry with the expansion of programmatic capabilities in transit advertising. The company is actively expanding its rollout of programmatic in New York City's MTA system, which will cover nearly all of the MTA's subway stations – with the potential to reach more than four million daily trips from New Yorkers and tourists – along with commuter rail stations in the surrounding areas.

Key Points:

In 2023, OUTFRONT conducted a successful pilot launch of programmatic capabilities on over 900 Digital and Video Urban Panels (DUPs/VUPs) outside MTA subway entrances and exits.
With this rollout, advertisers will also be able to programmatically access thousands of Liveboards inside stations.
"OUTFRONT was able to make it a seamless process within our DSP and to provide clear value for our media investment."
To learn more about how brands can benefit from OUTFRONT's programmatic transit advertising network, watch this video .

Ant Group, Paysend, and Nium Competitive Benchmarking Report 2024: Operational Trends, Product Services, and Revenue Models

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Friday, March 15, 2024

Digital marketing, Collection, Cross, Ant Group, Customization, Online shopping

DUBLIN, March 15, 2024 /PRNewswire/ -- The "Leading Mobile Payment Providers and Their Cross-Border Financial Services: Ant Group, Paysend, and Nium" report has been added to ResearchAndMarkets.com's offering.

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DUBLIN, March 15, 2024 /PRNewswire/ -- The "Leading Mobile Payment Providers and Their Cross-Border Financial Services: Ant Group, Paysend, and Nium" report has been added to ResearchAndMarkets.com's offering.
This report aims to understand the current status of the cross-border payment market by observing market data and international government promotion.
Influenced by the recovery of international travel, the increasing demand for overseas payments, and the enhancement of payment convenience by mobile payment apps, the global cross-border payment market continues to grow.
It also analyzes the operational trends, product services, and revenue models of three leading international mobile payment service providers, including China's Ant Group, UK's Paysend, and Singapore's Nium, with an aim to explore key development trends in the global cross-border market.

Dealer eProcess Named 2024 Google Premier Partner

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Thursday, March 14, 2024

Spend, Digital marketing, Google Ads, Marketing, Digital, Satellite navigation device

LISLE, Ill., March 14, 2024 /PRNewswire-PRWeb/ -- Dealer eProcess has once again earned Premier Partner status in the Google Partners program for 2024. Premier Partner status is reserved for the top 3% of Google partners in the United States, underscoring the unwavering dedication and marketing expertise of its Digital Marketing team in crafting and executing effective Google Advertising campaigns for dealers.

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Dealer eProcess has once again earned Premier Partner status in the Google Partners program for 2024.
LISLE, Ill., March 14, 2024 /PRNewswire-PRWeb/ -- Dealer eProcess has once again earned Premier Partner status in the Google Partners program for 2024.
As a Premier Partner, Dealer eProcess has access to a comprehensive array of program benefits offered by Google.
"I'm so proud of the Digital Marketing team at Dealer eProcess for once again earning Google Premier Partner status," said Joe Gillespie, CEO of Dealer eProcess.

Industry Titan and Former Mutesix Executive Shaun Lewin to Spearhead GR0's Direct Response Creative Arm

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Tuesday, March 12, 2024

LOS, Digital marketing, Culture, Innovation, Growth, Emmy Awards, Gold rush, Digital, Sales

LOS ANGELES, March 12, 2024 /PRNewswire/ -- Leading digital marketing agency GR0 is proud to announce the appointment of Shaun Lewin as the head of its Direct Response Creative Arm. With an impressive track record in the industry, including notable roles at Mutesix, Shaun brings a wealth of experience and expertise to GR0.

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GR0 Welcomes Industry Leader Shaun Lewin to Spearhead Direct Response Creative Arm, Propelling Innovation and Results in Digital Marketing
LOS ANGELES, March 12, 2024 /PRNewswire/ -- Leading digital marketing agency GR0 is proud to announce the appointment of Shaun Lewin as the head of its Direct Response Creative Arm.
In his new role at GR0, Shaun Lewin will spearhead the agency's Direct Response Creative Arm.
Shaun's vision for the Direct Response Creative Arm at GR0 is to establish the agency as a force in the direct response advertising space.
With Shaun Lewin at the helm, GR0 is poised to revolutionize the direct response advertising industry, delivering unmatched value and driving measurable results for clients worldwide.

Zilch Launches Pay over 3 months interest-free regulated product

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Thursday, February 22, 2024

The new ‘Pay over 3 months’ product will provide more flexibility to customers and drive up Zilch’s market-leading wallet share.

Key Points:

The new ‘Pay over 3 months’ product will provide more flexibility to customers and drive up Zilch’s market-leading wallet share.
View the full release here: https://www.businesswire.com/news/home/20240222797743/en/
Zilch Launches Pay over 3 months interest-free regulated product (Graphic: Business Wire)
The new ‘Pay over 3 months’ product has already been made available to around 100,000 Zilch customers in a trial.
The launch will provide Zilch customers with even greater choice when paying, enabling them to go in app and seamlessly choose between ‘Pay over 3 months’, the shorter-tenor ‘Pay over 6 Weeks’ or, for day-to-day purchases, Zilch’s reward-earning ‘Pay Now’ debit product where they earn up to 5%.
When opting to ‘Pay over 3 months’, Zilch customers will pay 25% up-front and spread the remaining purchase price over three instalments, just like they currently do when making interest-free credit repayments over six weeks.

Maidenform Relaunches its Brand with Fresh M Campaign, Serving up Craveable Comfort in Underwear, Bras, and Bodywear

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Tuesday, February 20, 2024

1 shapewear brand, has reignited its brand with a sumptuous new advertising campaign, showcasing its unbelievably soft M collection designed for young-minded consumers.

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1 shapewear brand, has reignited its brand with a sumptuous new advertising campaign, showcasing its unbelievably soft M collection designed for young-minded consumers.
1 shapewear brand, has reignited its brand with a sumptuous new advertising campaign, showcasing its unbelievably soft M collection designed for young-minded consumers.
“We are so excited to bring M to life with this fresh campaign.
Maidenform is committed to empowering women to show the world who they really are – one cute bra, underwear, shapewear at a time.

Gupshup launches Conversation Cloud, redefining customer engagement for the conversational era

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Tuesday, March 5, 2024

MUMBAI, India and SAN FRANCISCO, March 5, 2024 /PRNewswire/ -- Gupshup, the conversational engagement pioneer, today announced the launch of Conversation Cloud, a comprehensive suite of SaaS tools that are set to revolutionize business-to-customer interactions. AI-powered conversations represent the next major paradigm shift in user interfaces after web and app, and the Conversation Cloud provides businesses with the essential tools for customer engagement in this new era.

Key Points:

AI-powered conversations represent the next major paradigm shift in user interfaces after web and app, and the Conversation Cloud provides businesses with the essential tools for customer engagement in this new era.
The Conversation Cloud consists of three key modules, Converse, Advertise, and Communicate, that enable conversational relationship management across the full customer lifecycle.
Gupshup Converse helps businesses build rich two-way conversational journeys across the customer lifecycle.
Interactions across the customer funnel leverage Gupshup Customer360's unified profiles based on customer attributes and real-time conversational events.

Insightly to Live Stream Relationship Marketing Happy Hour Featuring Best-selling Author Jay Baer and TC Craft Tequila

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Wednesday, February 28, 2024

Marketing, Digital marketing, Content, Love, Host, Twist, Insightly, CRM

SAN DIEGO, Feb. 28, 2024 /PRNewswire-PRWeb/ -- Insightly, the modern, affordable CRM teams love, is hosting its first live stream happy hour event on Wednesday, March 6 at 5 p.m. ET. Insightly's Senior Director of Content and Digital Marketing, Val Riley, will host the event alongside Chief Marketing Officer Chip House. Jay Baer, business advisor, best-selling author, and tequila influencer will lead the discussion on tactics for go-to-market teams to cultivate customer advocacy to feed the marketing funnel.

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Creating Brand Champions…with a Twist
SAN DIEGO, Feb. 28, 2024 /PRNewswire-PRWeb/ -- Insightly , the modern, affordable CRM teams love, is hosting its first live stream happy hour event on Wednesday, March 6 at 5 p.m.
Insightly's Senior Director of Content and Digital Marketing, Val Riley , will host the event alongside Chief Marketing Officer Chip House.
Jay Baer , business advisor, best-selling author, and tequila influencer will lead the discussion on tactics for go-to-market teams to cultivate customer advocacy to feed the marketing funnel.
The event will conclude with a fun cocktail-making experience featuring TC Craft Tequila and a chance to win a prize pack from the brand.

Tenant, Inc., Unveils New Features for Its Cloud-Based Self-Storage SaaS Software Platform at the Storelocal® 10th Annual Innovation Summit 2024 Conference

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Tuesday, February 27, 2024

Google Analytics, Digital marketing, Digital, Unified communications, Software as a service, Ecosystem, Microsoft Power BI, Q&A, Data, Tableau, Self storage

This allows marketers to create targeted, feature-specific campaigns that direct visitors to specialized landing pages for a more streamlined sales funnel.

Key Points:

This allows marketers to create targeted, feature-specific campaigns that direct visitors to specialized landing pages for a more streamlined sales funnel.
By visualizing the data in Looker Studio, self-storage operators can now easily gain valuable insight with the data visualization flexibility they need.
Tenant Warehouse - Tenant, Inc., has differentiated itself from other players in the self-storage software industry by offering a data abstraction layer.
The Innovation Summit was the perfect venue for us to demonstrate our enhanced capabilities."