Online advertising

Marin Software Announces Date of Third Quarter 2018 Financial Results Conference Call

Retrieved on: 
Thursday, October 18, 2018
Marin Software, Online advertising

SAN FRANCISCO, Oct. 18, 2018 /PRNewswire/ -- Marin Software (NASDAQ: MRIN), a leading provider of digital marketing software for performance-driven advertisers and agencies, today announced it will report its financial results for the third quarter ended September 30, 2018, after market close on Tuesday, November 13, 2018.

Key Points: 
  • SAN FRANCISCO, Oct. 18, 2018 /PRNewswire/ -- Marin Software (NASDAQ: MRIN), a leading provider of digital marketing software for performance-driven advertisers and agencies, today announced it will report its financial results for the third quarter ended September 30, 2018, after market close on Tuesday, November 13, 2018.
  • The company also announced it will hold a conference call on the same day at 2:00 PM Pacific Time (5:00 PM Eastern Time) to discuss its quarterly financial results.
  • Marin Software provides enterprise marketing software for advertisers and agencies to integrate, align, and amplify their digital advertising spend across the web and mobile devices.
  • Marin Software offers a unified SaaS ad management platform for search, social, and eCommerce advertising.

Vertical3 Media Launches Vertical3 Travel, a Boutique Agency Dedicated to Boost Growth of the Miami Hospitality and Travel Business

Retrieved on: 
Thursday, October 18, 2018
Marketing, Digital marketing, Online advertising, Advertising, Media, Design

MIAMI, Oct. 18, 2018 /PRNewswire/ -- Vertical3 Media, the Miami-based digital advertising and marketing agency, announced today that it is launching a new division, Vertical3 Travel, to boost the already booming hospitality and travel sector in Miami.

Key Points: 
  • MIAMI, Oct. 18, 2018 /PRNewswire/ -- Vertical3 Media, the Miami-based digital advertising and marketing agency, announced today that it is launching a new division, Vertical3 Travel, to boost the already booming hospitality and travel sector in Miami.
  • Core Services include Digital Media Planning and Buying, Programmatic Advertising, Native Advertising, SEM/SEO and Social Media.
  • "At Vertical3 Media we are incredibly pleased to be celebrating 8 years assisting a select group of very successful clients from a wide array of industries, including travel and hospitality," said Juan Jos Nez, Founder & CEO of Vertical3 Media.
  • Vertical3 Travel (V3T) is the newly launched division of Vertical3 Media, designed to boost growth for the travel and hospitality sector.

ContentWriters to Host Writers Social in NYC

Retrieved on: 
Wednesday, October 17, 2018
World Wide Web, Marketing, Digital marketing, Online advertising, Search engine optimization

NEW YORK, Oct. 17, 2018 /PRNewswire/ -- ContentWriters , a professional content writing service based in New York City, is ecstatic to host the inaugural writers social for seasoned staff and new hires.

Key Points: 
  • NEW YORK, Oct. 17, 2018 /PRNewswire/ -- ContentWriters , a professional content writing service based in New York City, is ecstatic to host the inaugural writers social for seasoned staff and new hires.
  • While at the event, writers can meet their fellow ContentWriters colleagues, learn about SEO Best Practices from ContentWriters' Director of Marketing, Francesco Montesanto and network with the ContentWriters team.
  • The event is a fantastic opportunity for writers to connect with the professionals they have been collaborating with on various content projects.
  • ContentWriters specializes in providing high-quality content for all major industries by pairing expert writers with industry-specific clients.

Zefr Rolls Out New Suite Of Content Filters For Programmatic Video Buyers And Expands Leadership Team To Support Growth In Brand Business

Retrieved on: 
Wednesday, October 17, 2018
Marketing, Advertising, Online advertising, Market segmentation, Targeted advertising

In a recent Beta test, Omnicom Media Group media agency OMD utilized Zefr's platform to target key consumers.

Key Points: 
  • In a recent Beta test, Omnicom Media Group media agency OMD utilized Zefr's platform to target key consumers.
  • The agency accessed Zefr's new kids content filters to eliminate inappropriate videos from its campaigns and hone in on specific content that matched its brand preferences.
  • We're thrilled to bring these accomplished executives to Zefr as we expand our products and continue our growth."
  • As the company's SVP, Strategy and Measurement, Cukierman will lead Zefr's measurement-driven brand solutions for the content targeting platform.

Marin Software Research Shows Search Spend Growing and Instagram Thriving in Q3 2018

Retrieved on: 
Wednesday, October 17, 2018
Software, Computing, World Wide Web, Photo sharing, Social media, Social networking services, Instagram, Video software, Marin Software, Facebook, Online advertising

SAN FRANCISCO, Oct. 17, 2018 /PRNewswire/ -- Marin Software , a leading provider of digital marketing software for performance-driven advertisers and agencies, today released research findings from its global Q3 2018 Digital Advertising Benchmark Report .

Key Points: 
  • SAN FRANCISCO, Oct. 17, 2018 /PRNewswire/ -- Marin Software , a leading provider of digital marketing software for performance-driven advertisers and agencies, today released research findings from its global Q3 2018 Digital Advertising Benchmark Report .
  • Key findings include:
    Instagram Gaining Momentum: In Q3 2018, Instagram received almost 16% of total Facebook spend, with Facebook's news feed accounting for over 80%.
  • Global Search Spend Barrels Ahead: Following the trend in previous quarters, global search spend continued to show robust health.
  • European Paid Search Slows Down: Anomalous to increased global search spend, eurozone growth was relatively meager at 5.7% YoY in Q3 2018.

New White Paper Details How to Eliminate Sources of Waste in PPC Accounts

Retrieved on: 
Wednesday, October 17, 2018
Online advertising, Industrial ecology, AdWords, Waste minimisation

The white paper was developed to help business owners and marketers (who may not have extensive experience and only have time to make occasional changes to their accounts) eliminate common sources of waste easily.

Key Points: 
  • The white paper was developed to help business owners and marketers (who may not have extensive experience and only have time to make occasional changes to their accounts) eliminate common sources of waste easily.
  • This white paper explains mistakes to avoid and presents a simple checklist you can run through to reduce wasted spend in your AdWords account.
  • Exposing your messaging to searchers who are unlikely to convert can be one source of waste in an account.
  • The white paper details best practices account managers may want to consider to minimize wasted spend.

Digital Marketing Company, fishbat, Shares 4 Tips for Sharing Your Brand Story on Social

Retrieved on: 
Wednesday, October 17, 2018
Marketing, Business economics, Market economics), Digital marketing, Online advertising, Marketing research, Outline of marketing

PATCHOGUE, N.Y., Oct. 17, 2018 /PRNewswire/ --As part of their ongoing commitment to helping companies self-promote, digital marketing company , fishbat, shares 4 tips for sharing your brand story on social.

Key Points: 
  • PATCHOGUE, N.Y., Oct. 17, 2018 /PRNewswire/ --As part of their ongoing commitment to helping companies self-promote, digital marketing company , fishbat, shares 4 tips for sharing your brand story on social.
  • Here are some tips on how to share a brand story on social media in the most efficient and effective way possible.
  • fishbat is a full-service digital marketing firm that takes a holistic business approach to their clients' digital marketing programs.
  • fishbat offers every digital marketing service available from digital marketing research and planning to brand development to website and asset creation through social media management and search engine optimization programs - all custom calibrated for both B2B and B2C businesses.

Don't Get Spooked: 4 Reasons to Use Social Media in Your Real Estate Marketing Strategy from Internet Marketing Company fishbat

Retrieved on: 
Wednesday, October 17, 2018
Marketing, Business economics, Market economics), Social media, Digital marketing, Online advertising, Social media marketing

PATCHOGUE, N.Y., Oct. 17, 2018 /PRNewswire/ --As part of their commitment to helping companies effectively leverage all the marketing tools at their disposal, internet marketing company , fishbat, shares 4 reasons to use social media in your real estate marketing strategy.

Key Points: 
  • PATCHOGUE, N.Y., Oct. 17, 2018 /PRNewswire/ --As part of their commitment to helping companies effectively leverage all the marketing tools at their disposal, internet marketing company , fishbat, shares 4 reasons to use social media in your real estate marketing strategy.
  • Here are 4 reasons why social media is integral to any real estate marketing portfolio.
  • Social media marketing is one of the most powerful tools on the web, and real estate businesses that aren't taking advantage of that are truly missing out.
  • Digital marketing agency fishbat is a full-service firm that takes a holistic business approach to their clients' digital marketing programs.

GetResponse Bolsters Digital Marketing Platform for SMBs, Enterprises

Retrieved on: 
Wednesday, October 17, 2018
Marketing, Digital marketing, Online advertising, eMail, Marketing automation, Email marketing, Mailjet

Enhanced Digital Marketing Platform Boosts Performance for SMBs, Enterprises

Key Points: 
  • Enhanced Digital Marketing Platform Boosts Performance for SMBs, Enterprises
    With more than two million lines of code already written this year, GetResponse has further enhanced its digital and email marketing platform.
  • To further support small business owners, GetResponse strengthened its e-commerce capabilities and introduced its library of marketing automation templates.
  • Courtenay joins GetResponse from Seismic Software and brings a strong background in marketing including strategy, events, social media, advertising, and email marketing.
  • GetResponse is an all-in-one online marketing platform for SMBs helping more than 350,000 customers from 182 countries grow their businesses online.

LivePerson and AdLingo Enable Brands to Have One-to-One Conversations with Consumers Inside Display Ads

Retrieved on: 
Tuesday, October 16, 2018
Marketing, Digital marketing, Advertising, Communication design, Product design, Display advertising, Online advertising, Social media, AdWords

AdLingo's Conversational Display Ads are a new way for brands to connect with consumers digitally as they are browsing content across the display network.

Key Points: 
  • AdLingo's Conversational Display Ads are a new way for brands to connect with consumers digitally as they are browsing content across the display network.
  • Through the new integration, brands can have two-way conversations with consumers who click on the ads.
  • The LiveEngage platform enables brands to connect to AdLingo and popular messaging services and voice assistants, along with a brand's own apps, website, and phone systems.
  • Brands that adopt Conversational Display Ads can get more from their marketing and advertising spend by creating two-way, relevant conversations with consumers early in their buying journey.