Brand management

Olshan Named a Leading Law Firm in Shareholder Activism, Advertising, Litigation and Real Estate in Chambers 2022 USA Guide

Retrieved on: 
Thursday, June 2, 2022
Committee of Advertising Practice, Lawyer, Intellectual property, Marketing, Knowledge, Super, The National Law Journal, Topical steroid withdrawal, Bankruptcy, Brand management, Politics, Band, Real estate, Chambers, Corporate law, Pleasure, Publication, FactSet, NLJ, NAD, Professional, Activism, Property management, Management, Public relations, Financial services, Halshany, Advertising

NEW YORK, June 2, 2022 /PRNewswire/ -- Olshan Frome Wolosky LLP has been named a premier law firm for four of the firm's key practice areas in the prestigious Chambers USA 2022 Guide to America's Leading Lawyers for Business, including honoring the firm with the guide's highest ranking in the category of M&A Shareholder Activism.  Eight Olshan lawyers, including five lawyers in the Shareholder Activist practice, have been named as Leading Lawyers.

Key Points: 
  • An interviewee commented that "Olshan Frome Wolosky LLP is very strong in areas of strategy and precise execution."
  • He pays attention to the big picture, but also masters the details including the development of real estate law through decided cases."
  • Olshan Frome Wolosky LLP, a law firm based in New York, represents major businesses and entrepreneurs in their most significant transactions, problems and opportunities.
  • Clients choose Olshan for innovative strategies and sophisticated, game-changing advice in corporate, securities law, equity investment and shareholder activism, complex commercial, corporate and securities litigation, real estate, intellectual property, bankruptcy and creditors' rights, and advertising.

ISC-CX Evaluators Spend an All-time High of 700K Minutes Actively Capturing Customer Experience Data for Global Retailers during April 2022

Retrieved on: 
Thursday, May 12, 2022
Omni, CX, Macdonald, Electronics, Mystery shopping, Shell, RE/MAX, App store, Solution, Brand management, Customer, Data, Supermarket, Customer experience, Vodafone, Efficiency, Client, Lavazza, Data collection, App, Sale, Lindt, Service, Google Play, McDonald's, Intelligence, Customer service, Interpreter (computing), Online shopping, Mobile phone

MUNICH and BASEL, Switzerland, May 12, 2022 /PRNewswire-PRWeb/ -- Market research company ISC-CX, the leading provider of Customer Experience programs worldwide for over 20 years, is pleased to report its Evaluators spent over 700,000 minutes actively collecting Customer Experience measurement data in April 2022. ISC-CX Evaluators collect this data for ISC-CX clients at their points of sale and customer support around the world, both brick-and-mortar and digital channels. Data is analyzed and used in the clients' Customer Experience improvement programs. April's Customer Service data capture included measurements for a significant number of new clients, which were acquired in 2022. ISC-CX clients cover a wide spectrum of top global brands including watches/jewelry, luxury automobiles, supermarkets, restaurant chains, home goods, apparel and electronics. To name only a few, ISC-CX measures the customer experience at Vodafone, Shell, McDonald's, Lavazza, Lindt, RE/MAX, and many more.

Key Points: 
  • ISC-CX Evaluators spent 700,000 minutes capturing Customer Experience measurement data for global retailers while physically present at their brick-and-mortar stores or engaging with their digital sales/customer support channels.
  • MUNICH and BASEL, Switzerland, May 12, 2022 /PRNewswire-PRWeb/ -- Market research company ISC-CX, the leading provider of Customer Experience programs worldwide for over 20 years, is pleased to report its Evaluators spent over 700,000 minutes actively collecting Customer Experience measurement data in April 2022.
  • ISC-CX Evaluators collect this data for ISC-CX clients at their points of sale and customer support around the world, both brick-and-mortar and digital channels.
  • April's Customer Service data capture included measurements for a significant number of new clients, which were acquired in 2022.

Licensing Expo and Products of Change (POC) Reveal Sustainability Agenda, Featuring Education and Brand-led Product Showcases

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Wednesday, May 11, 2022
Retail, Other Professional Services, Other Communications, Other Education, Marketing, Advertising, Education, Communications, Other Consumer, Professional Services, Environment, Other Retail, Licensing (Entertainment), Specialty, Entertainment, Consumer, Linda, Natural History Museum, Final good, Name, Intention, SGP, Nobel Peace Prize, Senior, POC, Woman, The Smiley Company, SVP, Social impact, Formula E, Mandalay Bay Convention Center, IMG, Warner, Partnership, Survival, Environment, Piping Hot (surfwear), Industry, Warner Bros. Global Brands and Franchises, Leadership, Health, Beanstalk, Method, PUMA, Science, Global, Upside, Premier League, Goal, Formula, Natural history museum, Collection, Lego, Brand management, PET, Tourism, Management, Medicine, Risk management, Video game, Renewable energy, Recycling, Design, The Walt Disney Company, The Smurfs

Licensing Expo and Products of Change (POC) today revealed a jointly-produced sustainability agenda comprising turnkey education and product showcases for the upcoming trade show slated for May 24-26 at the Mandalay Bay Convention Center.

Key Points: 
  • Licensing Expo and Products of Change (POC) today revealed a jointly-produced sustainability agenda comprising turnkey education and product showcases for the upcoming trade show slated for May 24-26 at the Mandalay Bay Convention Center.
  • From the start, we have wholeheartedly supported the leadership of Products of Change as the sustainability authority for the licensing industry."
  • Products of Change, Lego, Natural History Museum, SGLP, and Formula E take you through why sustainability is key to business success.
  • We are delighted to be showcasing our new sustainable fashion clothing line, Supacult, within the Products of Change lounge at this years Licensing Expo.

SaaS Awards Close for Entries Next Week

Retrieved on: 
Tuesday, May 10, 2022
Cloud, Software, Forward Networks, Service award, Small business, Project management, Google Cloud, Communication, PR, CAD, PLM, Workflow, Stakeholder engagement, Conferencing, B2B, National Security Innovation Network, Brand management, Auction

NEW YORK, May 10, 2022 /PRNewswire/ -- Software accreditation program the SaaS Awards is now accepting final entries — with submissions due by May 20.

Key Points: 
  • NEW YORK, May 10, 2022 /PRNewswire/ -- Software accreditation program the SaaS Awards is now accepting final entries with submissions due by May 20.
  • The SaaS Awards recognizes excellence and innovation in software across any sector, accepting entries from across the globe.
  • Head of Operations for the SaaS Awards, James Williams, said: "We are delighted to organize the seventh Software as a Service Awards .
  • The categories for this year's SaaS Awards are:
    Best SaaS Product for Shipping, Inventory, or Vehicle Logistics
    Best SaaS for Product for Engineering Management, PLM, or CAD
    Best SaaS Product for PR, Brand Management, or Stakeholder Engagement
    Best SaaS Product for Project Management, Workflow Automation, or PLM
    Best Security Innovation in a SaaS Product (B2B, Enterprise)
    Best Security Innovation in a SaaS Product (B2B, Small Business / SMB)
    Best SaaS Product for Communication, Collaboration or Conferencing
    Entrants will have until the 20th of May to apply.

Action-packed experience at Rutgers Business School prepares graduating student for job in consulting

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Friday, May 6, 2022
Policy, Parent, School, Student, Rutgers University, University, Gender studies, RBS, Information technology, Eye, Rutgers School of Arts and Sciences, Organization, Creativity, Makerere University School of Women and Gender Studies, Food, Multimedia, Marketing, Brand management, Female, Business analytics, Education, United Nations Foundation, Professional practice of behavior analysis, Rutgers Business School – Newark and New Brunswick, Beta Gamma Sigma, Boston Consulting Group, Management, Medicine, Toy, Woman

PISCATAWAY, N.J., May 6, 2022 /PRNewswire/ -- Khushi Gandhi's involvement at Rutgers Business School-New Brunswick (RBS) did a lot to prepare her for the corporate world.

Key Points: 
  • PISCATAWAY, N.J., May 6, 2022 /PRNewswire/ -- Khushi Gandhi's involvement at Rutgers Business School-New Brunswick (RBS) did a lot to prepare her for the corporate world.
  • In August, Gandhi will begin working as an associate at Boston Consulting Group in Summit and New York.
  • Gandhi's experience at Rutgers Business School dispels any notion that commuter students are less engaged.
  • Going from a high school with a graduating class of 40 to Rutgers University was a huge change.

American Public University System Appoints Entrepreneurial Education and Technology Executive David Cumberbatch to Board of Trustees

Retrieved on: 
Wednesday, April 13, 2022
ACT, Online, 1970 University of Kent at Canterbury Chancellor election, Family, Microsoft, Board, CEO, American Public University System, Economics, Procter & Gamble, OLC, Adult, Bill & Melinda Gates Foundation, Master's degree, Trustee, Online Learning Consortium, Higher Learning Commission, Military History Matters, Leadership, Canterbury, State school, Higher, Education, Senior advisor, Management, United States Department of Veterans Affairs, Master, Workforce, Technology, ACT (test), Student, Nasdaq, University, Solution, APUS, Bill, Bachelor, HLC, Board of directors, ECS, Marketing, Valore (company), Consumer Financial Education Body, Brand management, APEI, Tutoring, Cumberbatch, Educational technology

CHARLES TOWN, W.Va., April 13, 2022 /PRNewswire/ -- American Public University System (APUS) today announced that David Cumberbatch has been appointed to its Board of Trustees.

Key Points: 
  • CHARLES TOWN, W.Va., April 13, 2022 /PRNewswire/ -- American Public University System (APUS) today announced that David Cumberbatch has been appointed to its Board of Trustees.
  • Cumberbatch serves as a Senior Advisor to New Markets Ventures and a founding board member of Undaunted Futures.
  • He has also served as a member of the Board of Advisors for Apogee Equity Partners, Village Capital, and Riiid Labs.
  • American Public University System (APUS) delivers accessible and affordable online higher education to adult learners of all backgrounds.

Liv Debuts Latest “Liv Committed” Global Brand Campaign, “All In”

Retrieved on: 
Tuesday, April 12, 2022
Women, Sports, Marketing, Advertising, Communications, Specialty, Consumer, Retail, Biking, Cycling, Dark, Momentum, Paralympic Games, VIP, Athlete, Travel, Pain, Woman, Young rider classification, Classification, Black Fox Nuclear Power Plant, Basilar invagination, Transport, BIPOC, Brand management, Paratriathlon, Knee, UCI, History, Pectus carinatum, Multimedia, Industry, Ehlers–Danlos syndromes, Everson, Black Foxes, Toy, Entertainment, Nightclub, LIV, Giant

Liv, the brand dedicated to getting more women on bikes, today introduced the third installment of its global brand campaign Liv Committed, introducing All In .

Key Points: 
  • Liv, the brand dedicated to getting more women on bikes, today introduced the third installment of its global brand campaign Liv Committed, introducing All In .
  • View the full release here: https://www.businesswire.com/news/home/20220412005499/en/
    Vanessa Lebrun, Brand Specialist for Liv Canada, rides the Liv Intrigue Advanced Pro 29 0, Washington, USA.
  • The campaign hero video features Liv sponsored athletes including 13-year-old Liv off-road team rider Tayte Proulx-Royds, Paratriathlete and two-time Paralympic gold medalist Allysa Seely, Liv employee Vanessa Lebrun, Liv global ambassadors and members of The Black Foxes , the international collective of Black cyclists, Alexa Everson and Shequaya Bailey.
  • Liv sponsors 38 professional athletes from around the world across four professional racing teams: Liv Racing Xstra , Liv Factory Racing , Liv Racing Collective and Team BikeExchange-Jayco .

A New, Blue Way to Breakfast: Vital Farms Introduces True Blues, Pasture-Raised Heirloom Blue Eggs

Retrieved on: 
Monday, April 4, 2022
Brand management, Ethics, Pesticide, Vital, Herbicide, Environment, Egg, MSRP, Ghee, Certification, Farmer, Nasdaq, GLOBE, True Blue (Madonna song), Heirloom, Cooking, Animal, Butter, GMO, Poultry, Azur

True Blues is a Certified Humane dozen of entirely blue shell eggs produced with the same animal welfare standards Vital Farms is known and trusted for by people across the country.

Key Points: 
  • True Blues is a Certified Humane dozen of entirely blue shell eggs produced with the same animal welfare standards Vital Farms is known and trusted for by people across the country.
  • Vital Farms True Blues eggs are produced by heirloom breeds of hens, including Azur hens, that generate a unique pigment that causes them to naturally lay blue eggs.
  • Vital Farms' products, including shell eggs, butter, hard-boiled eggs, ghee, and liquid whole eggs, are sold in over 20,900 stores nationwide.
  • Vital Farms pasture-raised eggs can also be found on menus at hundreds of foodservice operators across the country.

MEET SVEDKA TROPICS TEA SPRITZ, YOUR NEW FAVORITE HARD SELTZER FROM AMERICA'S BELOVED VODKA BRAND

Retrieved on: 
Tuesday, March 29, 2022
Life, Brand management, SRP, Multimedia, ABV, Senior, View, RTD, Vodka, Taste, Facebook, SAN, BBQ, Instagram, Acca (plant), Soft drink, Beer, Liquor

SAN FRANCISCO, March 29, 2022 /PRNewswire/ -- SVEDKA Vodka, #3 Mainstream vodka brand*, is twisting things up this spring and summer with the launch of their latest extension – SVEDKA Tropics Tea Spritz, a new spirits-based hard seltzer, from the award-winning vodka brand. SVEDKA Tropics combines SVEDKA Vodka with real tea, sparkling water, and natural tropical fruit flavors, that all come together in an easy-to-enjoy hard seltzer. Available in three bold flavors – Pineapple Guava, Raspberry Kiwi and Orange Mango – SVEDKA Tropics delivers a smooth taste in every vibrant sip.

Key Points: 
  • SAN FRANCISCO, March 29, 2022 /PRNewswire/ -- SVEDKA Vodka, #3 Mainstream vodka brand*, is twisting things up this spring and summer with the launch of their latest extension SVEDKA Tropics Tea Spritz, a new spirits-based hard seltzer, from the award-winning vodka brand.
  • SVEDKA Tropics combines SVEDKA Vodka with real tea, sparkling water, and natural tropical fruit flavors, that all come together in an easy-to-enjoyhard seltzer.
  • With only 5% ABV, SVEDKA Tropics is the perfect addition to any day to night drinking occasion from poolside lounging, dancefloor vibing, to backyard BBQ sipping, SVEDKA Tropics goes where you do.
  • With our new Vodka Tea Spritz, SVEDKA Tropics is filling the consumer need for a different type of spirits-based hard seltzer," said Billy Lagor, Senior Vice President, Brand Management.

Boss Fight Studio to Launch Action Figures for Classic Strawberry Shortcake Brand

Retrieved on: 
Friday, February 25, 2022
GLOBE, Strawberry Shortcake: The Sweet Dreams Movie, Ninja Nonsense, WildBrain CPLG, WildBrain, Limit, Trust, Collection, Classic, Industry, Parent, Gameplay, VP, Strawberry Shortcake, Friends, Brand management, Life, Marketing, BFS, Virginia Center for the Creative Arts, Collaboration, Book, Perfume, Toy

NORWOOD, Mass., Feb. 25, 2022 (GLOBE NEWSWIRE) -- Boss Fight Studio, creator of fan favorite action figures, has acquired the license to develop action figures based on WildBrains Classic Strawberry Shortcake character and her friends.

Key Points: 
  • NORWOOD, Mass., Feb. 25, 2022 (GLOBE NEWSWIRE) -- Boss Fight Studio, creator of fan favorite action figures, has acquired the license to develop action figures based on WildBrains Classic Strawberry Shortcake character and her friends.
  • Known for products that emphasize playability, Boss Fight Studio will develop a new line that will present Classic Strawberry Shortcake as a fully articulated and scented figure for the first time in decades.
  • In addition, Boss Fight is developing a range of other figures from the Classic Strawberry Shortcake brand, including Orange Blossom, Huckleberry Pie, and Lime Chiffon.The figures will feature the distinctive scents that Strawberry Shortcakes fans love.
  • I grew up with Strawberry Shortcake, and my collection of Strawberry Shortcake toys are still some of my favorites, says Catrina Arana, Partner and Creative Art Director at Boss Fight Studio.