Underground Cellar Secures $12.5M Series A As Their Millionth Bottle Of Wine Is Sold
We bridged the gap between the way people purchase and experience wine through Underground Cellar's innovative gamified bottle upgrade technology.
- We bridged the gap between the way people purchase and experience wine through Underground Cellar's innovative gamified bottle upgrade technology.
- Underground Cellar is a leading wine e-commerce company that is changing the way wine is bought and sold in the $70B consumer US wine market through 'gamification'.
- Wine sellers love Underground Cellar too as it allows them to quickly sell bottles while protecting their brand.
- As the Founder & CEO of Underground Cellar, Shaw brings his deep experience modernizing otherwise archaic industries through technology-first innovation.