Communication design

A new online destination for the 50+ woman

Friday, February 26, 2021 - 1:03am

NEW YORK, Feb. 25, 2021 /PRNewswire/ -- Alembika, the internationally acclaimed brand from Israel, known for its focus and designs tailored for the mature and experienced woman, has launched an all-comprehensive online destination in the USA.

Key Points: 
  • NEW YORK, Feb. 25, 2021 /PRNewswire/ -- Alembika, the internationally acclaimed brand from Israel, known for its focus and designs tailored for the mature and experienced woman, has launched an all-comprehensive online destination in the USA.
  • Alembika.com is the new online destination that offers the 50+ woman everything she needs to look great inside and out.
  • The changes brought on by Covid-19 led to the online expansion and the launching of Alembika.com as a Direct-to-Consumer online store, which offers strong community supportive elements.
  • "2020 has introduced new needs and challenges for the mature woman, forcing us to stay home more.

Smartpress Introduces 30 Groundbreaking Products for Print Marketing

Thursday, February 25, 2021 - 6:37pm

In a world of digital marketing, print is taking back its place in the advertising arsenal, one designer fold at a time.

Key Points: 
  • In a world of digital marketing, print is taking back its place in the advertising arsenal, one designer fold at a time.
  • In a digital marketing world, print is taking back its place in the advertising arsenal, one designer fold at a time.
  • Through a partnership with Foldfactory, Smartpress' new, cutting-edge mailers, custom brochures and marketing collateral will leave target audiences wanting more.
  • During the digital age, our customers' print marketing strategies need to stand out, and Designer Folds will provide them a totally unique method of communication,"said Matt Chapman, VP of Smartpress.

Global Background Music Market 2020-2027: Walmart, Whole Foods, the Kroger Co., Costco, and Home Depot Contribute Greatly to the $2.49 Billion Industry

Thursday, February 25, 2021 - 4:45pm

Acoustic branding, which involves design and presentation of appropriate background music that reinforces the brand personality is gaining traction among establishments.

Key Points: 
  • Acoustic branding, which involves design and presentation of appropriate background music that reinforces the brand personality is gaining traction among establishments.
  • Within the hospitality industry, it is pivotal that the background music is in sync with brand values to create distinct and unique customer experiences.
  • Buoyancy in hospitality industries and adoption of innovative business strategies to enhance profits have positively impacted the demand for background music.
  • Hiring of music consultants by stores, restaurants, and many other businesses is rising significantly owing to their ability to provide expertise on suitable background music.

High Bar Brands, LLC, expands sales team in Latin America

Thursday, February 25, 2021 - 4:51pm

High Bar Brands has hired Horacio Mendoza, Selin Flores, and Irineo De La Garza to support the efforts of its current sales team, led by Manuel Rodriguez and Jos Alanis.

Key Points: 
  • High Bar Brands has hired Horacio Mendoza, Selin Flores, and Irineo De La Garza to support the efforts of its current sales team, led by Manuel Rodriguez and Jos Alanis.
  • This is all about satisfying the needs of our customers, High Bar Brands Director of Sales Derek Quys said.
  • These moves represent significant growth for High Bar Brands and help us build an even closer relationship with Latin American distributors and end-users."
  • Its a big step for High Bar Brands and will lead to bigger and better things for our portfolio of brands.

2021 Prophet Brand Relevance Index® Features Majority New Brands in its Consumer-Ranked Top Ten

Thursday, February 25, 2021 - 3:30pm

This years study found that brand relevance scores increased over 5 percent showing that relevant brands are more important than ever.

Key Points: 
  • This years study found that brand relevance scores increased over 5 percent showing that relevant brands are more important than ever.
  • To find out which brands are the most relevant to U.S. consumers, Prophet surveyed 13,114 individuals about more than 228 brands across 25 categories.
  • Their responses were measured on four foundational brand relevance principles: Customer Obsession, Ruthless Pragmatism, Pervasive Innovation and Distinctive Inspiration.
  • This years data proved that consumers value brands more than ever, said Scott Davis, chief growth officer at Prophet.

MediaMath Expands Purpose Driven Advertising Initiative; Champions Multicultural Media via Curated Marketplace

Thursday, February 25, 2021 - 3:00pm

NEW YORK, Feb. 25, 2021 /PRNewswire/ -- MediaMath , acclaimed independent advertising technology company for leading brands and agencies, today announced the expansion of its Purpose-Driven Advertising initiative via its Multicultural Marketplace.

Key Points: 
  • NEW YORK, Feb. 25, 2021 /PRNewswire/ -- MediaMath , acclaimed independent advertising technology company for leading brands and agencies, today announced the expansion of its Purpose-Driven Advertising initiative via its Multicultural Marketplace.
  • The Marketplace is designed to activate advertising spends on nearly 1,000 multicultural publishers that are either owned by or focused on building content for People of Color.
  • "We have to ensure that the advertising we place reflects our values," said Dawn Valandra, Director of Ecosystems Solutions at MediaMath.
  • "We plan to leverage the Multicultural Marketplace more in the future as MediaMath continues to foster a digital ecosystem built by Purpose-Driven Advertising."

VPR Brands 'Dissim' Lighters International Sales Update

Thursday, February 25, 2021 - 2:10pm

The company has been actively working towards expanding its newly acquired Dissim Brand LightersInternationaldistribution channels with great success.

Key Points: 
  • The company has been actively working towards expanding its newly acquired Dissim Brand LightersInternationaldistribution channels with great success.
  • "I have been hands on with our team setting up all of the newinternationaldistribution channels and have been very impressed with how rapidly new regions are on boarding the Dissim brand of lighters," saidDanHoff, COO of VPR Brands.
  • For more information about VPR Brands, please visit the company on the web at www.VPRBrands.com .
  • The company cautions readers not to place undue reliance on any forward-looking statements, which speak only as of the date made.

NOHO, Inc. and Sibannac, Inc. Finalize Plan to Complete Cross Purchase Agreements Allowing NOHO to Enter the Delta 8 THC Market

Thursday, February 25, 2021 - 2:00pm

Sibannac will issue up to $2.8 Million Dollars of Sibannac warrants at a strike price to be determined.

Key Points: 
  • Sibannac will issue up to $2.8 Million Dollars of Sibannac warrants at a strike price to be determined.
  • Management hopes this will motivate NOHO shareholders to support Sibannac as well.
  • "I am very excited to see the organic market support of the company over these last weeks.
  • NOHO will retain Lifetime Branding directly to continue the buildout of the brand architecture and positioning following the acquisition.

ATWEC Technologies, Inc. Announces Contract for a mixture of 95,000 different units from its product line

Thursday, February 25, 2021 - 1:02pm

At ATWEC, we are looking forward to many similar opportunities that lay ahead in the coming months.

Key Points: 
  • At ATWEC, we are looking forward to many similar opportunities that lay ahead in the coming months.
  • ATWEC Technologies, Inc. is building not just a company but a brand for itself.
  • Our strategy is to provide the best products and services to become aleader in the child safety industry.
  • ATWEC Technologies, Inc. is a child safety and security technology company, headquartered in Memphis, TN, in business since 1979.

Worksport Provides Update on Growing Profitable Private Label Sales

Thursday, February 25, 2021 - 1:00pm

TORONTO, Feb. 25, 2021 (GLOBE NEWSWIRE) -- Worksport Ltd (OTC: WKSP) (or the Company) is providing an update to its shareholders regarding its Private Label Business.

Key Points: 
  • TORONTO, Feb. 25, 2021 (GLOBE NEWSWIRE) -- Worksport Ltd (OTC: WKSP) (or the Company) is providing an update to its shareholders regarding its Private Label Business.
  • Meanwhile, Worksports Sales team is in active discussions with two more Private Label customers in the US.
  • Each customer represents a multi-national middle market brand but will remain private under the terms of the supply partnership.
  • Worksport has begun to further build out its Private Label Business.