Communication design

Mohawk Group Furthers Execution of M&A Strategy Announcing Accretive Acquisition of Mueller, Pursteam, Pohl and Schmitt and Spiralizer E-Commerce Brands

Tuesday, December 1, 2020 - 10:06pm

The Acquired Brands unaudited trailing twelve month revenue and operating income as of September 30, 2020, were approximately $77.5 million and $13.1 million, respectively.

Key Points: 
  • The Acquired Brands unaudited trailing twelve month revenue and operating income as of September 30, 2020, were approximately $77.5 million and $13.1 million, respectively.
  • By acquiring the assets of these four strong brands, we are demonstrating how our M&A strategy can be a powerful factor in our growth and profitability going forward.
  • In connection with the transaction, 9830 agreed to a six month lockup and to five year voting and standstill terms.
  • In addition to the Acquired Brands, Mohawk has seven owned and operated brands: hOme, Vremi, Xtava, Truweo, Holonix, Aussie Health and RIF6.

Darden School of Business and Boston University Release Research on Word-of-Machine Effect: Why People Prefer AI Recommenders to Human Ones

Tuesday, December 1, 2020 - 8:16pm

More and more companies are leveraging technological advances in AI, machine learning, and natural language processing to provide relevant and in-the-moment recommendations to consumers.

Key Points: 
  • More and more companies are leveraging technological advances in AI, machine learning, and natural language processing to provide relevant and in-the-moment recommendations to consumers.
  • As a consequence, consumers prefer AI recommenders over human ones when a product or service has utilitarian characteristics.
  • Conversely, consumers prefer human recommenders over AI ones when a product or service has hedonic characteristics.
  • Understanding the conditions under which consumers trust, and do not trust, AI advice will give companies a competitive advantage in this space.

Advertising Production Services Market Procurement Report | Roadmap to Recovery for Businesses from the Impact of COVID-19 Pandemic | SpendEdge

Tuesday, December 1, 2020 - 5:10pm

The new Advertising Production Services market research report from SpendEdge indicates an incremental growth during the forecast period as the business impact of COVID-19 spreads.

Key Points: 
  • The new Advertising Production Services market research report from SpendEdge indicates an incremental growth during the forecast period as the business impact of COVID-19 spreads.
  • View the full release here: https://www.businesswire.com/news/home/20201201005083/en/
    SpendEdge has announced the release of its Global Advertising Production Services Market Procurement Intelligence Report (Graphic: Business Wire)
    As the markets recover, SpendEdge expects the Advertising Production Services market size to grow by USD 199 billion during the period 2020-2024.
  • Get detailed insights on the COVID-19 pandemic crisis and recovery analysis of the Advertising Production Services market.
  • Download free report sample
    Analysis of the cost and volume drivers and supply market forecasts in various regions are offered in this Advertising Production Services research report.

Learn, Connect, Grow: More Resources for Confectionery Professionals to Thrive

Tuesday, December 1, 2020 - 4:00pm

In our Virtual Confectionery Learning Series , expert teams demonstrate a recipe or technique from start to finish over the course of 60-90 minutes.

Key Points: 
  • In our Virtual Confectionery Learning Series , expert teams demonstrate a recipe or technique from start to finish over the course of 60-90 minutes.
  • In addition, attendees are provided with a tangible takeaway relevant to the session, such as a recipe, guide or paper.
  • Learn how research benefits universities, students and businesses and why it is so important to the confectionery industry.
  • For the first time, our program will include virtual options for those unable to attend in person.

Global Slicing Software Market (2020 to 2030) - by Product Type, Deployment, Application, Technology and Industry

Tuesday, December 1, 2020 - 2:00pm

DUBLIN, Dec. 1, 2020 /PRNewswire/ -- The "Slicing Software Market Research Report: By Product Type, Deployment, Application, Technology, Industry - Global Industry Analysis and Growth Forecast to 2030" report has been added to ResearchAndMarkets.com's offering.

Key Points: 
  • DUBLIN, Dec. 1, 2020 /PRNewswire/ -- The "Slicing Software Market Research Report: By Product Type, Deployment, Application, Technology, Industry - Global Industry Analysis and Growth Forecast to 2030" report has been added to ResearchAndMarkets.com's offering.
  • In the industry, the slicing software is used for making air ducts, bezels, engine compartments, cabin accessories, and lights.
  • Other than this, the healthcare industry is also projected to make significant usage of the slicing software in the years to come.
  • The 3D printing technology is being used extensively for designing medical products and surgical equipment, thereby driving the demand for slicing software.

See it to Life™ Toolkit Debuts to Bring Entrepreneurial Ideas to Life

Tuesday, December 1, 2020 - 1:43pm

See it to Life's purpose extends to anyone with a passion project, a dream or a side hustle that they want to bring to fruition.

Key Points: 
  • See it to Life's purpose extends to anyone with a passion project, a dream or a side hustle that they want to bring to fruition.
  • "We created See it to Life to give innovators, makers and hustlers a fun, engaging tool to share their ideas more clearly," said Blue Daring president, Melissa Ballate.
  • Blue Daring partners with people with vision to bring ideas to life.
  • Through strategic thinking and award-winning creative, the team creates strategies, brands and initiatives that generate interest, build awareness and drive strategic goals.

Water.io Announces Company Brand Name Change to impacX

Tuesday, December 1, 2020 - 1:30pm

TEL AVIV, Israel, Dec. 1, 2020 /PRNewswire/ --Water.io, the Internet of Packaging Company, has announced today that the company will begin operating under a new brand name and will be known as impacX, effective immediately.

Key Points: 
  • TEL AVIV, Israel, Dec. 1, 2020 /PRNewswire/ --Water.io, the Internet of Packaging Company, has announced today that the company will begin operating under a new brand name and will be known as impacX, effective immediately.
  • This rebranding strategy reflects a revolved business strategy which now focuses on connecting brands with their customer through smart packaging in various industries.
  • Water.ioand Vitamins.io will continue to be the brands of our commercially available product lines in the beverage and nutritional supplement industries.
  • Since then, the company expanded to more product lines and is the only company with commercially available smart packaging platforms for hydration, nutritional supplements, pharma, and additional industries.

Adthena Launches ‘Local View,’ the Future of Location-Based Search Intelligence

Tuesday, December 1, 2020 - 2:00pm

With Local View, marketers can see unique local trends in search, evaluate performance by location, and track and act on competitive moves.

Key Points: 
  • With Local View, marketers can see unique local trends in search, evaluate performance by location, and track and act on competitive moves.
  • Without transparency on emerging trends, relevant search terms and competitor moves at the local level, brands are struggling to build effective location-based search advertising campaigns.
  • Local View provides in-depth analysis of consumer and competitor opportunities within a brands local search ecosystem (e.g., Nielsen DMA, state, city, etc.).
  • Adthena holds several leading industry awards, including the Drum Search Awards USA and the Search Engine Land Awards, and was shortlisted for the US and European Search Awards 2020.

Icon Source Opens Series A In Pursuit Of $3.5 Million to Drive Expansion

Tuesday, December 1, 2020 - 1:35pm

Icon Source , a digital marketplace that connects aspiring brands and athletes, announces the opening of its Series A funding round.

Key Points: 
  • Icon Source , a digital marketplace that connects aspiring brands and athletes, announces the opening of its Series A funding round.
  • With commitments confirmed from existing and new investors, the company is projected to close $3.5 million in early 2021.
  • Icon Sources on demand platform takes a previously exclusive, relationship-based industry and opens its to every brand, across all budgets.
  • The simplicity and value that Icon Source offers to brands and athletes is unparalleled with anything on the market today.

Meeting 2021 Head-On: Matter’s Precision Group Secures Notable Client Wins, Expands Virtual Training

Tuesday, December 1, 2020 - 1:35pm

Several recent client additions to Precisions roster highlight the evolving needs of diverse industries professional services, consumer technology, A/E/C organizations and insurance.

Key Points: 
  • Several recent client additions to Precisions roster highlight the evolving needs of diverse industries professional services, consumer technology, A/E/C organizations and insurance.
  • Notable additions include:
    Aetrex Worldwide, Inc. (Aetrex) , the global market leader in foot scanning technology, orthotics, and comfort and wellness footwear.
  • Matters Open Door free educational sessions are dedicated to teaching growing companies about the basics of public relations and marketing.
  • Precision and Matters Open Door program are purposefully designed to meet the needs of growing organizations with highly-focused PR and marketing goals, said Taylor.