Mass media

Project Liberty Collaborates with MIT Center for Constructive Communication and Cortico to Support Creation of Healthier Social Networks

Retrieved on: 
Wednesday, May 10, 2023

BOSTON, May 10, 2023 /PRNewswire/ -- Today, Project Liberty announced the launch of a cross-disciplinary collaboration with researchers at the MIT Center for Constructive Communication (CCC) and closely affiliated nonprofit Cortico that seeks to build safer and healthier social networks.

Key Points: 
  • BOSTON, May 10, 2023 /PRNewswire/ -- Today, Project Liberty announced the launch of a cross-disciplinary collaboration with researchers at the MIT Center for Constructive Communication (CCC) and closely affiliated nonprofit Cortico that seeks to build safer and healthier social networks.
  • "Fortunately, there's much we can do to drive systemic change and unleash the benefits of technology while reducing its harms.
  • MIT's Center for Constructive Communication and Cortico share this belief, and Project Liberty is excited to collaborate on and support their innovative efforts to leverage and develop technology for the common good, empower people over platforms, and build healthier social media alternatives."
  • An important aspect of the center is its commitment to design new models for more trusted and less toxic social networks.

Handwashing During ‘Normal Times’ Can Reduce Burden of Respiratory Disease – Reckitt Global Hygiene Institute

Retrieved on: 
Friday, April 28, 2023

Handwashing with soap can reduce cases of acute respiratory infection (ARI) in low- and middle-income countries (LMICs) by as much as 17%, according to a review published in The Lancet.

Key Points: 
  • Handwashing with soap can reduce cases of acute respiratory infection (ARI) in low- and middle-income countries (LMICs) by as much as 17%, according to a review published in The Lancet.
  • These findings, from one of the largest known meta-analyses to date on this topic, highlighted what the research team call a ‘missed opportunity’ to reduce the burden of respiratory disease.
  • The research, funded in part by the Reckitt Global Hygiene Institute (RGHI), reinforces the idea that efforts to encourage frequent and adequate hand hygiene must continue outside of pandemics.
  • The majority of those deaths are taking place in the world’s poorest countries,” said David Wheeler , Operations and Strategy Director, RGHI.

'Got polio?' messaging underscores a vaccine campaign's success but creates false sense of security as memories of the disease fade in US

Retrieved on: 
Friday, April 28, 2023

Thanks, Science.” Messages like this are used in memes, posters, T-shirts and even some billboards to promote routine vaccinations.

Key Points: 
  • Thanks, Science.” Messages like this are used in memes, posters, T-shirts and even some billboards to promote routine vaccinations.
  • Phrasing that aims to encourage immunizations by highlighting their accomplishments implies that some diseases are no longer a threat.
  • Moreover, a 2020 poll had found that 84% of adults viewed vaccinating children as important, a 10% decline from 2001.
  • A shift in focus to immunization in developing countries has further lulled Americans into a false sense of security.

Campaigning against a devastating disease

    • Before vaccines, polio – called infantile paralysis or poliomyelitis – was the most feared childhood disease in the U.S.
    • Frequently affecting elementary school kids, the disease sometimes presented like a cold or flu – fever, sore throat and headache.
    • Only time could reveal whether the paralysis was permanent or would recede, sometimes to return decades later as Post-Polio Syndrome.
    • High schoolers performed polio-themed plays, putting the disease itself on trial in “The People vs. Polio.” People passed around collection boxes at movie theaters and other public gatherings.

From public enemy No. 1 to success story

    • Over the next decade, the NFIP shifted its focus to widespread immunization, again using both mass media and local campaigns.
    • The repeated declaration of what polio vaccines could and were accomplishing was strategically effective in persuading more people to get their shots.
    • The American public of the 1960s and 1970s had lived through repeated polio epidemics and knew both the fear of contracting the disease and its visible aftereffects.
    • Public health rhetoric that focused on this vaccine success story worked around the world in the late 1980s and 1990s.
    • A reminder for the American public about this still dangerous disease can help ensure that “Got Polio?” does not become a serious question.

During National Foster Care Month Children's Home Society Builds Awareness Of Critical Need for Foster Parents

Retrieved on: 
Wednesday, April 26, 2023

GREENSBORO, N.C., April 26, 2023 /PRNewswire/ -- Each May, Children's Home Society of NC (CHS) celebrates National Foster Care Month as an opportunity to create awareness of issues affecting foster care.

Key Points: 
  • GREENSBORO, N.C., April 26, 2023 /PRNewswire/ -- Each May, Children's Home Society of NC (CHS) celebrates National Foster Care Month as an opportunity to create awareness of issues affecting foster care.
  • This year, CHS is concentrating its efforts toward building awareness of the dire need for foster families by launching a multi-media campaign including a newly developed television commercial.
  • With a 23 percent decline in foster homes from 2021 to 2022, the need is great for foster families to support these children during the transition, while they await reunification, guardianship with relatives, or adoption.
  • Children's Home Society is dedicated to providing top-quality, evidence-based programs and services to children and families throughout North Carolina.

Blue Diamond Growers Selects Spark Foundry as its Media Agency of Record

Retrieved on: 
Tuesday, April 25, 2023

Blue Diamond Growers , the world’s largest almond cooperative, has announced its selection of Spark Foundry , a Publicis Groupe agency, as its media agency of record.

Key Points: 
  • Blue Diamond Growers , the world’s largest almond cooperative, has announced its selection of Spark Foundry , a Publicis Groupe agency, as its media agency of record.
  • Starting in June, Spark will assume all media planning and buying duties, including mass media, digital media, and retail media both on and off e-commerce platforms.
  • “Spark Foundry has the passion, scale, robust toolkit, and talent to help Blue Diamond grow our business in the increasingly competitive categories of snacks and plant-based milks,” said Jason Merideth, VP of Global Marketing, Blue Diamond Growers.
  • “Spark Foundry was identified as a leading media agency with robust digital and retail platforms given current approaches to digital marketing are changing rapidly,” said Rebecca Erlich, Director of Media, Blue Diamond Growers.

How to repair a damaged reputation

Retrieved on: 
Monday, April 24, 2023

A reputation can be damaged by a single mistake, or after months or even years of bad behaviour.

Key Points: 
  • A reputation can be damaged by a single mistake, or after months or even years of bad behaviour.
  • This presented a unique lens for understanding what causes people who are not inherently bad to make poor decisions.
  • As I discuss in my recent book Reputations at Stake there are three main reasons why these inmates acted unethically.
  • But the reality is that individual, organisational and societal factors all contribute to professional misconduct and reputation loss.

Rebuilding reputations

    • There are many ways that the reputations of people and organisations can suffer in the eyes of those around them – whether that’s co-workers, family and friends or shareholders, employees and customers.
    • For a person, this could include being reprimanded at work, being made redundant, or acting inappropriately.
    • For organisations, it could be treating staff poorly, incentivising perverse behaviours or breaching codes of conduct.

Avoiding reputation loss

    • It’s important to avoid thinking that reputation always requires proactive management – it should not be safeguarded at all costs.
    • One way of thinking about reputation management is on a spectrum: on one end is passivity where you do not care about reputation.
    • While reputation deserves our attention, it should not be the sole focus of our attention or safeguarded at all costs.
    • Reputation is not only about our organisation, ourselves or our narrow set of stakeholders, but our wider responsibility to groups, societies and our planet.

BMG, FREMANTLE DOCUMENTARIES, AND WARNER MUSIC ENTERTAINMENT ANNOUNCE NEWEST FEATURE FILM DEVO

Retrieved on: 
Wednesday, March 22, 2023

LOS ANGELES, March 22, 2023 /PRNewswire/ -- BMG, Fremantle Documentaries, and Warner Music Entertainment (WME) are proud to announce their first collaborative feature film DEVO. The upcoming full-length documentary will also be the first-ever fully authorized film on the New Wave/Rock group. Bertelsmann companies BMG and Fremantle Documentaries, and WME are executive producers and financiers of the film, with all rights available worldwide.

Key Points: 
  • LOS ANGELES, March 22, 2023 /PRNewswire/ -- BMG, Fremantle Documentaries, and Warner Music Entertainment (WME) are proud to announce their first collaborative feature film DEVO.
  • The upcoming full-length documentary will also be the first-ever fully authorized film on the New Wave/Rock group.
  • Bertelsmann companies BMG and Fremantle Documentaries, and WME are executive producers and financiers of the film, with all rights available worldwide.
  • Fremantle Documentaries is behind premium feature documentaries Mrs. America (Fremantle, Anonymous Content, Spinning Nancy), Kim's Video (Fremantle, Carnivalesque Films) which had its world premiere at Sundance Film Festival in January and fashion series Kingdom of Dreams from Misfits Entertainment, the team behind McQueen.

Creative Realities Debuts AdLogic Inventory Insights tool in 2023 Winter Software Release

Retrieved on: 
Tuesday, February 28, 2023

LOUISVILLE, Ky., Feb. 28, 2023 (GLOBE NEWSWIRE) -- Digital signage leader Creative Realities, Inc. (NASDAQ: CREX, CREXW) today announced the release of the AdLogic Inventory Insights, a new tool within the Reflect AdLogic ™ platform that is set to revolutionize the way media networks manage and view their advertising inventory.

Key Points: 
  • LOUISVILLE, Ky., Feb. 28, 2023 (GLOBE NEWSWIRE) -- Digital signage leader Creative Realities, Inc. (NASDAQ: CREX, CREXW) today announced the release of the AdLogic Inventory Insights, a new tool within the Reflect AdLogic ™ platform that is set to revolutionize the way media networks manage and view their advertising inventory.
  • By providing an unprecedented level of insight into available inventory, the tool enables sales teams to more accurately forecast sales and maximize profit margins –by reducing waste and leveraging supply and demand.
  • The AdLogic Inventory Insights tool utilizes existing AdLogic platform capabilities and, together with ReflectView , provides more powerful segmentation, reporting and planning tools than any other solution on the market.
  • “Since the initial release of AdLogic, Creative Realities has continuously invested in the platform, and this latest addition represents a significant expansion of its already comprehensive capabilities,” said Jason Donnini, Director of Product Management at Creative Realities.

Jánelle Marina Méndez Viera Awarded the Prestigious 2022 Human Rights Award From the United States Institute of Diplomacy and Human Rights

Retrieved on: 
Friday, February 17, 2023

WASHINGTON, Feb. 17, 2023 (GLOBE NEWSWIRE) -- Puerto Rican American human rights consultant Jánelle Marina Méndez Viera, CEO of Boricua Gringa Human Rights Strategic Advisory, has been recognized for her groundbreaking self-funded research on modern slavery in the Caribbean and its ties to American politics with the prestigious 2022 Human Rights Award presented by the U.S. Institute of Diplomacy and Human Rights.

Key Points: 
  • WASHINGTON, Feb. 17, 2023 (GLOBE NEWSWIRE) -- Puerto Rican American human rights consultant Jánelle Marina Méndez Viera, CEO of Boricua Gringa Human Rights Strategic Advisory, has been recognized for her groundbreaking self-funded research on modern slavery in the Caribbean and its ties to American politics with the prestigious 2022 Human Rights Award presented by the U.S. Institute of Diplomacy and Human Rights.
  • This only further emphasizes the importance of speaking up and out against human rights abuses, especially when facing resistance from powerful forces.
  • According to research conducted by the Brookings Institute titled "Gendered Disinformation Campaigns," "These efforts are part of a larger strategy to weaken the human rights system.
  • That's why gendered disinformation has been used by some governments to silence demands for change and undermine calls for better governance.

Mega Matrix Corp. Appoints Doris Wang as Chief Marketing Officer

Retrieved on: 
Thursday, February 16, 2023

Ltd. (“Saving”), appointed Ms. Doris Wang as Chief Marketing Officer.

Key Points: 
  • Ltd. (“Saving”), appointed Ms. Doris Wang as Chief Marketing Officer.
  • Doris Wang joined Mega Matrix in February 2023.
  • Ms. Wang also served as a VIP client manager at Prestige Financial Holding based in Hong Kong and Beijing between 2018 to 2019.
  • “Doris’s tremendous professional experience in public relations and investment further enhances Mega Matrix’s capabilities related to public company marketing and investors relations,” said Yucheng Hu, Mega Matrix’s CEO.