Taboola Announces New, Exclusive Deal with Postmedia to Increase User Engagement and Monetization Opportunities Across 15 Canadian Digital Properties Including National Post and Financial Post
This announcement comes after recent news that Taboola now powers native recommendations for Yahoo’s premier digital properties in Canada.
- This announcement comes after recent news that Taboola now powers native recommendations for Yahoo’s premier digital properties in Canada.
- Under the agreement, Postmedia will utilize Taboola’s suite of products to grow its audience, optimize user engagement, and drive revenue.
- Taboola will be implemented into various Postmedia sites including National Post, Financial Post, Vancouver Sun, and Toronto Sun, among others.
- “We’re proud to welcome Postmedia as a partner and we’re looking forward to seeing how our offerings can provide value to their readers.”